# Keyword CPC and Competition for PPC Budgeting

**Use case:** 

Cost per click, top-of-page bid range and competition level for 10 high-intent commercial keywords. See what a click is likely to cost before you set a Google Ads budget.

## Input

```json
{
  "keywords": [
    "car insurance quote",
    "personal injury lawyer",
    "web hosting",
    "crm software",
    "meal delivery",
    "mortgage rates",
    "online mba",
    "vpn",
    "project management software",
    "email marketing software"
  ],
  "locationName": "United States",
  "includeMonthlyHistory": false,
  "searchPartners": false
}
```

## Output

```json
{
  "keyword": {
    "label": "Keyword",
    "format": "string"
  },
  "searchVolume": {
    "label": "Monthly searches",
    "format": "integer"
  },
  "cpc": {
    "label": "CPC (USD)",
    "format": "number"
  },
  "competition": {
    "label": "Competition",
    "format": "string"
  },
  "competitionIndex": {
    "label": "Competition index",
    "format": "integer"
  },
  "lowTopOfPageBid": {
    "label": "Top-of-page bid low",
    "format": "number"
  },
  "highTopOfPageBid": {
    "label": "Top-of-page bid high",
    "format": "number"
  },
  "failureReason": {
    "label": "Note",
    "format": "string"
  }
}
```

## How it works

### 1. Sign up on Apify or log in

The Keyword Search Volume & CPC: Google Ads Keyword Planner Data Actor is ready to run with the inputs already set for "Keyword CPC and Competition for PPC Budgeting". [Sign up or log in](https://console.apify.com/create-task-from-example/tOi98WTsTkGnC6T4k) and you'll land in Apify Console with a copy of this exact task.

### 2. Start the "Keyword CPC and Competition for PPC Budgeting" task

The Keyword Search Volume & CPC: Google Ads Keyword Planner Data Actor will start running based on the input automatically. You can also change all the input fields, like keywords, country (optional), and more, to match your specific use case.

### 3. Receive the "Keyword CPC and Competition for PPC Budgeting" output

Monitor the progress in real time. You will be notified as soon as your dataset is complete and ready for review. Each result includes data such as keyword, monthly searches, CPC (USD), and more.

### 4. Integrate into your workflow

The final output is delivered in JSON, CSV, or Excel format, ready to be plugged into your workflow. You can also [run the "Keyword CPC and Competition for PPC Budgeting" task via API](https://apify.com/datagleaner/keyword-volume.md).

## About this Actor

This example demonstrates how to use [Keyword Search Volume & CPC: Google Ads Keyword Planner Data](https://apify.com/datagleaner/keyword-volume.md) with a specific input configuration. Visit the [Actor detail page](https://apify.com/datagleaner/keyword-volume.md) to learn more, explore other use cases, and run it yourself.


## How to integrate an Actor?

This Task's input is already configured above. Use it as-is rather than inventing a new one.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For full API examples (JavaScript, Python, CLI, MCP, OpenAPI), see this Task's Actor page: https://apify.com/datagleaner/keyword-volume.md

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).