# Local Business Lead Enrichment (`devwithbobby/local-business-lead-enrichment`) Actor Find local businesses by niche + location, then enrich with email, phone, social profiles, tech stack, and lead score. The complete lead list; not just a raw scrape. - **URL**: https://apify.com/devwithbobby/local-business-lead-enrichment.md - **Developed by:** [Dev with Bobby](https://apify.com/devwithbobby) (community) - **Categories:** Automation, Lead generation, Other - **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks - **User rating**: No ratings yet ## Pricing from $5.00 / 1,000 enriched leads This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events. Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event ## What's an Apify Actor? Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases. In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours, and optionally produces a well-defined JSON output, datasets with results, or files in key-value store. In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server. Actors are written with capital "A". ## How to integrate an Actor? If asked about integration, you help developers integrate Actors into their projects. You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready. The best way to integrate Actors is as follows. In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md): ```bash npm install apify-client ``` In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md): ```bash pip install apify-client ``` In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md): ````bash # MacOS / Linux curl -fsSL https://apify.com/install-cli.sh | bash # Windows irm https://apify.com/install-cli.ps1 | iex ```bash In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md). If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md). For usage examples, see the [API](#api) section below. For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt). # README ## Local Business Lead Enrichment Find local businesses by niche + location, then enrich with email, phone, social profiles, tech stack, and a transparent lead score. The complete lead list -- not just a raw scrape. ### What This Does Most "Google Maps scrapers" give you a spreadsheet of names and addresses. This actor gives you a **finished lead list** ready for outreach: 1. **Collects** businesses from Google Maps by niche + city/state 2. **Deduplicates** by Place ID, phone, website domain, and name 3. **Enriches** each lead's website for email, social profiles, and tech stack 4. **Scores** every lead 0-100 with a transparent per-factor breakdown 5. **Exports** structured, CRM-ready data ### Input | Parameter | Type | Default | Description | |-----------|------|---------|-------------| | `businessType` | String | `"pool builders"` | Niche to search (e.g., "roofers", "dentists", "med spas") | | `location` | String | `"Phoenix, AZ"` | City and state/region | | `maxResults` | Integer | `100` | Maximum leads to return (1-1000) | | `enrichDepth` | String | `"full"` | `"basic"` (fast, no website crawl) or `"full"` (email/social/tech/score) | | `minRating` | Number | `0` | Minimum Google rating filter (0-5) | | `maxConcurrency` | Integer | `5` | Parallel enrichment requests | | `proxyConfig` | Object | Residential | Proxy settings | #### Example Input ```json { "businessType": "pool builders", "location": "Phoenix, AZ", "maxResults": 500, "enrichDepth": "full", "minRating": 3.5 } ```` ### Output #### Lead Row ```json { "businessName": "ABC Pools & Spas", "category": "Swimming pool contractor", "address": "1234 E Camelback Rd", "city": "Phoenix", "state": "AZ", "zipCode": "85016", "phone": "(602) 555-0123", "website": "https://abcpools.com", "email": "info@abcpools.com", "emailConfidence": "mailto", "googleRating": 4.7, "reviewCount": 138, "googleMapsUrl": "https://www.google.com/maps/place/...", "placeId": "ChIJ...", "facebook": "https://facebook.com/abcpools", "instagram": "https://instagram.com/abcpools", "linkedin": "https://linkedin.com/company/abc-pools", "twitter": null, "youtube": null, "tiktok": null, "techStack": ["WordPress", "Elementor", "Google Analytics", "reCAPTCHA"], "leadScore": 87, "scoreBreakdown": { "reputation": 25, "reachability": 27, "digitalMaturity": 15, "opportunity": 20 }, "enrichmentStatus": "full", "scrapedAt": "2026-06-18T12:00:00.000Z" } ``` #### Run Summary Saved to key-value store as `RUN_SUMMARY`: ```json { "query": "pool builders in Phoenix, AZ", "totalLeads": 247, "enrichedLeads": 198, "withEmail": 142, "withPhone": 231, "withWebsite": 198, "withSocials": 167, "avgLeadScore": 64, "topLeads": [...] } ``` ### Lead Score (0-100) The score is transparent and broken into four factors: | Factor | Max Points | What It Measures | |--------|-----------|------------------| | **Reputation** | 25 | Google rating + review volume | | **Reachability** | 30 | Has website + phone + email + social presence | | **Digital Maturity** | 25 | Tech stack depth, analytics, CRM, chat tools | | **Opportunity** | 20 | High reputation but missing digital tools = upsell target | **High score (70+):** Established business with good reputation and digital presence. **Opportunity score:** Businesses with great reviews but weak tech stack -- ideal prospects for agencies selling websites, SEO, CRM, or marketing services. ### Enrichment Depth #### Basic Mode (`enrichDepth: "basic"`) - Name, address, phone, rating, reviews from Google Maps - No website crawling - Fast, low cost - Best for: initial prospecting, volume lists #### Full Mode (`enrichDepth: "full"`) - Everything in basic, plus: - Email extraction (with confidence: `mailto`, `contact_page`, `pattern`) - Social profiles: Facebook, Instagram, LinkedIn, Twitter/X, YouTube, TikTok - Tech stack detection (30+ technologies) - Lead scoring with breakdown - Best for: qualified outreach lists, agency prospecting ### Dataset Views Three pre-built views in the Apify Console: 1. **Lead List** - Business, phone, email, website, rating, score 2. **Enriched Details** - Full enrichment data with socials, tech stack, score breakdown 3. **Location View** - Addresses and Google Maps links ### Use Cases #### For Lead Gen Agencies Search for businesses with high reviews but low digital maturity (high opportunity score). These are your ideal clients. ```json { "businessType": "roofers", "location": "Dallas, TX", "maxResults": 500, "enrichDepth": "full", "minRating": 4.0 } ``` #### For Local SEO Build prospect lists of businesses in specific niches. Filter by those without analytics or modern CMS. ```json { "businessType": "dentists", "location": "Miami, FL", "maxResults": 200, "enrichDepth": "full" } ``` #### For SaaS Sales Find businesses using (or not using) specific tools. Export and filter by tech stack. ```json { "businessType": "HVAC contractors", "location": "Chicago, IL", "maxResults": 300, "enrichDepth": "full" } ``` ### Pricing - **Basic leads:** ~$5 per 1,000 results - **Enriched leads:** ~$15 per 1,000 results - Pricing depends on Apify platform compute and proxy usage ### Technical Notes - Uses Playwright for Google Maps (requires JS rendering) - Residential proxies recommended for best results - Rate-limited to avoid blocks - Deduplication by Place ID, phone, domain, and business name - All leads sorted by lead score (highest first) ### Support For issues or feature requests, contact the author or open an issue on the actor's page. # Actor input Schema ## `businessType` (type: `string`): The type of business to search for (e.g., 'pool builders', 'roofers', 'dentists', 'med spas', 'plumbers'). ## `location` (type: `string`): City and state/region to search (e.g., 'Phoenix, AZ', 'Dallas, TX', 'Miami, FL'). ## `maxResults` (type: `integer`): Maximum number of leads to return. The actor will collect up to this many unique businesses. ## `enrichDepth` (type: `string`): How deeply to enrich each lead. 'basic' = name/address/phone/rating only (fast). 'full' = adds email, social profiles, tech stack, and lead score (slower but higher value). ## `minRating` (type: `number`): Only include businesses with at least this Google rating (0-5). Set to 0 to include all. ## `maxConcurrency` (type: `integer`): Number of parallel enrichment requests. Higher = faster but more resource usage. ## `proxyConfig` (type: `object`): Proxy settings. Residential proxies recommended for best results. ## Actor input object example ```json { "businessType": "pool builders", "location": "Phoenix, AZ", "maxResults": 10, "enrichDepth": "basic", "minRating": 0, "maxConcurrency": 5, "proxyConfig": { "useApifyProxy": true, "apifyProxyGroups": [ "RESIDENTIAL" ] } } ``` # Actor output Schema ## `leads` (type: `string`): Quick view of all leads with key contact info and scores ## `enriched` (type: `string`): Full enrichment data including emails, socials, tech stack, and score breakdown ## `locations` (type: `string`): Address and location data for all leads ## `allData` (type: `string`): Complete raw JSON data for all leads ## `runSummary` (type: `string`): Summary statistics for this run # API You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup. ## JavaScript example ```javascript import { ApifyClient } from 'apify-client'; // Initialize the ApifyClient with your Apify API token // Replace the '' with your token const client = new ApifyClient({ token: '', }); // Prepare Actor input const input = { "businessType": "pool builders", "location": "Phoenix, AZ", "maxResults": 10, "enrichDepth": "basic", "proxyConfig": { "useApifyProxy": true, "apifyProxyGroups": [ "RESIDENTIAL" ] } }; // Run the Actor and wait for it to finish const run = await client.actor("devwithbobby/local-business-lead-enrichment").call(input); // Fetch and print Actor results from the run's dataset (if any) console.log('Results from dataset'); console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`); const { items } = await client.dataset(run.defaultDatasetId).listItems(); items.forEach((item) => { console.dir(item); }); // 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs ``` ## Python example ```python from apify_client import ApifyClient # Initialize the ApifyClient with your Apify API token # Replace '' with your token. client = ApifyClient("") # Prepare the Actor input run_input = { "businessType": "pool builders", "location": "Phoenix, AZ", "maxResults": 10, "enrichDepth": "basic", "proxyConfig": { "useApifyProxy": True, "apifyProxyGroups": ["RESIDENTIAL"], }, } # Run the Actor and wait for it to finish run = client.actor("devwithbobby/local-business-lead-enrichment").call(run_input=run_input) # Fetch and print Actor results from the run's dataset (if there are any) print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"]) for item in client.dataset(run["defaultDatasetId"]).iterate_items(): print(item) # 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start ``` ## CLI example ```bash echo '{ "businessType": "pool builders", "location": "Phoenix, AZ", "maxResults": 10, "enrichDepth": "basic", "proxyConfig": { "useApifyProxy": true, "apifyProxyGroups": [ "RESIDENTIAL" ] } }' | apify call devwithbobby/local-business-lead-enrichment --silent --output-dataset ``` ## MCP server setup ```json { "mcpServers": { "apify": { "command": "npx", "args": [ "mcp-remote", "https://mcp.apify.com/?tools=devwithbobby/local-business-lead-enrichment", "--header", "Authorization: Bearer " ] } } } ``` ## OpenAPI specification ```json { "openapi": "3.0.1", "info": { "title": "Local Business Lead Enrichment", "description": "Find local businesses by niche + location, then enrich with email, phone, social profiles, tech stack, and lead score. The complete lead list; not just a raw scrape.", "version": "1.0", "x-build-id": "hkf075UzFjQvOIaTl" }, "servers": [ { "url": "https://api.apify.com/v2" } ], "paths": { "/acts/devwithbobby~local-business-lead-enrichment/run-sync-get-dataset-items": { "post": { "operationId": "run-sync-get-dataset-items-devwithbobby-local-business-lead-enrichment", "x-openai-isConsequential": false, "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.", "tags": [ "Run Actor" ], "requestBody": { "required": true, "content": { "application/json": { "schema": { "$ref": "#/components/schemas/inputSchema" } } } }, "parameters": [ { "name": "token", "in": "query", "required": true, "schema": { "type": "string" }, "description": "Enter your Apify token here" } ], "responses": { "200": { "description": "OK" } } } }, "/acts/devwithbobby~local-business-lead-enrichment/runs": { "post": { "operationId": "runs-sync-devwithbobby-local-business-lead-enrichment", "x-openai-isConsequential": false, "summary": "Executes an Actor and returns information about the initiated run in response.", "tags": [ "Run Actor" ], "requestBody": { "required": true, "content": { "application/json": { "schema": { "$ref": "#/components/schemas/inputSchema" } } } }, "parameters": [ { "name": "token", "in": "query", "required": true, "schema": { "type": "string" }, "description": "Enter your Apify token here" } ], "responses": { "200": { "description": "OK", "content": { "application/json": { "schema": { "$ref": "#/components/schemas/runsResponseSchema" } } } } } } }, "/acts/devwithbobby~local-business-lead-enrichment/run-sync": { "post": { "operationId": "run-sync-devwithbobby-local-business-lead-enrichment", "x-openai-isConsequential": false, "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.", "tags": [ "Run Actor" ], "requestBody": { "required": true, "content": { "application/json": { "schema": { "$ref": "#/components/schemas/inputSchema" } } } }, "parameters": [ { "name": "token", "in": "query", "required": true, "schema": { "type": "string" }, "description": "Enter your Apify token here" } ], "responses": { "200": { "description": "OK" } } } } }, "components": { "schemas": { "inputSchema": { "type": "object", "required": [ "businessType", "location" ], "properties": { "businessType": { "title": "Business Type / Niche", "type": "string", "description": "The type of business to search for (e.g., 'pool builders', 'roofers', 'dentists', 'med spas', 'plumbers')." }, "location": { "title": "Location", "type": "string", "description": "City and state/region to search (e.g., 'Phoenix, AZ', 'Dallas, TX', 'Miami, FL')." }, "maxResults": { "title": "Max Results", "minimum": 1, "maximum": 1000, "type": "integer", "description": "Maximum number of leads to return. The actor will collect up to this many unique businesses.", "default": 10 }, "enrichDepth": { "title": "Enrichment Depth", "enum": [ "basic", "full" ], "type": "string", "description": "How deeply to enrich each lead. 'basic' = name/address/phone/rating only (fast). 'full' = adds email, social profiles, tech stack, and lead score (slower but higher value).", "default": "basic" }, "minRating": { "title": "Minimum Google Rating", "minimum": 0, "maximum": 5, "type": "number", "description": "Only include businesses with at least this Google rating (0-5). Set to 0 to include all.", "default": 0 }, "maxConcurrency": { "title": "Max Concurrency", "minimum": 1, "maximum": 20, "type": "integer", "description": "Number of parallel enrichment requests. Higher = faster but more resource usage.", "default": 5 }, "proxyConfig": { "title": "Proxy Configuration", "type": "object", "description": "Proxy settings. Residential proxies recommended for best results." } } }, "runsResponseSchema": { "type": "object", "properties": { "data": { "type": "object", "properties": { "id": { "type": "string" }, "actId": { "type": "string" }, "userId": { "type": "string" }, "startedAt": { "type": "string", "format": "date-time", "example": "2025-01-08T00:00:00.000Z" }, "finishedAt": { "type": "string", "format": "date-time", "example": "2025-01-08T00:00:00.000Z" }, "status": { "type": "string", "example": "READY" }, "meta": { "type": "object", "properties": { "origin": { "type": "string", "example": "API" }, "userAgent": { "type": "string" } } }, "stats": { "type": "object", "properties": { "inputBodyLen": { "type": "integer", "example": 2000 }, "rebootCount": { "type": "integer", "example": 0 }, "restartCount": { "type": "integer", "example": 0 }, "resurrectCount": { "type": "integer", "example": 0 }, "computeUnits": { "type": "integer", "example": 0 } } }, "options": { "type": "object", "properties": { "build": { "type": "string", "example": "latest" }, "timeoutSecs": { "type": "integer", "example": 300 }, "memoryMbytes": { "type": "integer", "example": 1024 }, "diskMbytes": { "type": "integer", "example": 2048 } } }, "buildId": { "type": "string" }, "defaultKeyValueStoreId": { "type": "string" }, "defaultDatasetId": { "type": "string" }, "defaultRequestQueueId": { "type": "string" }, "buildNumber": { "type": "string", "example": "1.0.0" }, "containerUrl": { "type": "string" }, "usage": { "type": "object", "properties": { "ACTOR_COMPUTE_UNITS": { "type": "integer", "example": 0 }, "DATASET_READS": { "type": "integer", "example": 0 }, "DATASET_WRITES": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_READS": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_WRITES": { "type": "integer", "example": 1 }, "KEY_VALUE_STORE_LISTS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_READS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_WRITES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_INTERNAL_GBYTES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_EXTERNAL_GBYTES": { "type": "integer", "example": 0 }, "PROXY_RESIDENTIAL_TRANSFER_GBYTES": { "type": "integer", "example": 0 }, "PROXY_SERPS": { "type": "integer", "example": 0 } } }, "usageTotalUsd": { "type": "number", "example": 0.00005 }, "usageUsd": { "type": "object", "properties": { "ACTOR_COMPUTE_UNITS": { "type": "integer", "example": 0 }, "DATASET_READS": { "type": "integer", "example": 0 }, "DATASET_WRITES": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_READS": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_WRITES": { "type": "number", "example": 0.00005 }, "KEY_VALUE_STORE_LISTS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_READS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_WRITES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_INTERNAL_GBYTES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_EXTERNAL_GBYTES": { "type": "integer", "example": 0 }, "PROXY_RESIDENTIAL_TRANSFER_GBYTES": { "type": "integer", "example": 0 }, "PROXY_SERPS": { "type": "integer", "example": 0 } } } } } } } } } } ```