# Website Business Analyzer — Tech, SEO & Sales Intelligence (`iabdullahm/website-business-analyzer`) Actor

Analyze public business websites and extract AI-ready company, product, pricing, contact, technology, SEO, conversion and sales intelligence.

- **URL**: https://apify.com/iabdullahm/website-business-analyzer.md
- **Developed by:** [Abdullah Al Jahwari](https://apify.com/iabdullahm) (community)
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $0.095 / website business analysis

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/actors/running/actors-in-store.md#pay-per-event

## What's an Apify Actor?

An Actor is a serverless cloud program that runs on the Apify platform. It has two run modes.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.

Apify vocabulary and the platform model are defined once, in the agent quickstart at https://apify.com/agents.md.

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For examples already wired to this Actor's own input schema, see the [API](#api) section below.

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).

# README

## Website Business Analyzer — Company, Tech, SEO & Sales Intelligence

Turn a public company website into a stable, AI-ready business intelligence record. The Actor discovers commercially useful pages, extracts evidence-backed company and product signals, detects public contacts/social profiles/technology, evaluates SEO and conversion readiness, and returns deterministic scores and actionable opportunities.

### Why use it

- Research a prospect before sales outreach.
- Enrich a lead or CRM record from a domain.
- Compare competitor positioning, pricing signals, and conversion paths.
- Let an AI agent research a company without parsing raw HTML.
- Help agencies identify evidence-backed website improvement opportunities.

### Input

```json
{
  "websiteUrl": "https://example.com",
  "maxPages": 15,
  "maxDepth": 2,
  "includeBusinessAnalysis": true,
  "includeTechnology": true,
  "includeSEO": true,
  "includeSalesIntelligence": true,
  "includeContacts": true,
  "includeSocialProfiles": true,
  "includePricing": true,
  "includeOpportunities": true,
  "sameDomainOnly": true,
  "language": "auto"
}
```

`websiteUrl` is required. Pages are HTML-only, bounded by `maxPages` and `maxDepth`, and same-domain by default. Missing facts are `null`; inferred lists include short evidence snippets. Public contact details are extracted only from fetched page content.

### Output

The dataset contains one record with `schemaVersion: "1.0"`, `success`, `company`, `businessModel`, `products`, `services`, `pricing`, `contacts`, `socialProfiles`, `technology`, `seo`, `conversion`, `businessSignals`, deterministic `scores`, `opportunities`, `salesIntelligence`, crawl provenance, confidence, and timestamp. Failed runs return a predictable `{ success: false, error: { code, message } }` record.

Scores remain backward-compatible numeric fields under `scores`; diagnostics are available under `scores.scoreDiagnostics` as `{ score, measuredSignals, unknownSignals }`. SEO uses fixed deductions for missing title (20), meta description (15), canonical (10), structured data (15), H1 (10), viewport (10), robots (10), and sitemap (10), then caps the result at 95 when the maximum is based on incomplete evidence. Unknown signals are reported separately and do not silently become facts or perfect scores. Product/service/pricing extraction uses quality gates and returns fewer values when evidence is weak.

### API and local use

Run the Actor with the standard Apify API or Console. Locally, from the Actor directory:

```powershell
cd C:\Projects\rafid-agent-api\apify\website-business-analyzer
npm install
npm run build
npm test
node --import tsx src/entrypoint.ts
```

For an API client, create an Actor run with the JSON input above and read the default dataset items endpoint. No Apify token is stored in this repository.

Production deployment and regression test:

```powershell
apify push --wait-for-finish 120
@'
{
  "websiteUrl": "https://stripe.com",
  "maxPages": 10,
  "maxDepth": 1,
  "sameDomainOnly": true
}
'@ | Set-Content -Encoding utf8 .\stripe-input.json
apify call sKeS0btpvDZbecGx3 --input-file .\stripe-input.json --output-dataset
```

### Security and limitations

The Actor validates URLs and DNS results against loopback, private, link-local, reserved, and metadata-style address ranges; revalidates redirects; caps response size; limits redirects; canonicalizes links; and avoids browser JavaScript execution. It does not bypass authentication, crawl private areas, prove absence of a technology, perform a Lighthouse/Core Web Vitals audit, or guarantee legal/company registry facts. “No signal detected” is not proof that a capability does not exist. Respect website terms, robots guidance, privacy law, and applicable data-protection obligations before processing contact data.

### Monetization

The implementation is compatible with Apify pay-per-event/pay-per-result configuration. A recommended first Store configuration is one chargeable `website_analysis` event per completed analysis, with `page_analyzed` reserved for a future metered tier. Set price from observed median runtime and page budget; do not add application-level billing or charge failed analyses.

### FAQ

**Does it use AI?** No external model is required. Deterministic extraction keeps results reproducible and economical.

**Can it analyze JavaScript-only sites?** Only server-rendered HTML signals are available in V1.

**Can I crawl another domain?** `sameDomainOnly` defaults to true and should remain enabled for normal lead research.

**Are scores Google rankings?** No. They are bounded website-signal scores, not search-engine rankings.

# Changelog

This Actor's version history is a separate document: https://apify.com/iabdullahm/website-business-analyzer/changelog.md

# Actor input Schema

## `websiteUrl` (type: `string`):

Public http(s) website URL, for example https://example.com

## `maxPages` (type: `integer`):

Maximum HTML pages to analyze (1–50).

## `maxDepth` (type: `integer`):

Maximum number of internal link hops from the homepage (0–5).

## `includeBusinessAnalysis` (type: `boolean`):

Extract company, business model, products, and services.

## `includeTechnology` (type: `boolean`):

Detect technologies from public HTML, scripts, headers, and metadata.

## `includeSEO` (type: `boolean`):

Analyze measurable on-page SEO and indexability signals.

## `includeSalesIntelligence` (type: `boolean`):

Generate evidence-based sales, marketing, and automation opportunities.

## `includeContacts` (type: `boolean`):

Extract publicly displayed business emails, phones, addresses, and contact page.

## `includeSocialProfiles` (type: `boolean`):

Detect public links to major social and developer profiles.

## `includePricing` (type: `boolean`):

Detect pricing pages, plans, prices, trials, and contact-for-pricing signals.

## `includeOpportunities` (type: `boolean`):

Return prioritized, evidence-based website improvement opportunities.

## `sameDomainOnly` (type: `boolean`):

Do not follow links or redirects to another hostname.

## `language` (type: `string`):

Language hint for the website content; auto is recommended.

## Actor input object example

```json
{
  "websiteUrl": "https://example.com",
  "maxPages": 15,
  "maxDepth": 2,
  "includeBusinessAnalysis": true,
  "includeTechnology": true,
  "includeSEO": true,
  "includeSalesIntelligence": true,
  "includeContacts": true,
  "includeSocialProfiles": true,
  "includePricing": true,
  "includeOpportunities": true,
  "sameDomainOnly": true,
  "language": "auto"
}
```

# Actor output Schema

## `websiteBusinessAnalysisResults` (type: `string`):

Main analysis result in the default dataset. The dataset schema describes schemaVersion, success, company, businessModel, products, services, pricing, contacts, socialProfiles, technology, seo, conversion, businessSignals, scores, opportunities, salesIntelligence, crawl, confidence, and generatedAt.

## `latestAnalysis` (type: `string`):

Latest complete result written to the OUTPUT record in the default key-value store, including structured error output for failed runs.

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {};

// Run the Actor and wait for it to finish
const run = await client.actor("iabdullahm/website-business-analyzer").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {}

# Run the Actor and wait for it to finish
run = client.actor("iabdullahm/website-business-analyzer").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{}' |
apify call iabdullahm/website-business-analyzer --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "type": "http",
            "url": "https://mcp.apify.com/?tools=fetch-actor-details,iabdullahm/website-business-analyzer"
        }
    }
}
```

The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer <APIFY_API_TOKEN>` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/sKeS0btpvDZbecGx3/builds/5arMeiZmCVxDjruKm/openapi.json