# Entity Deduplication Matcher (`junipr/entity-deduplication-matcher`) Actor

Fuzzy-match and deduplicate company, product, location, or entity rows into canonical records.

- **URL**: https://apify.com/junipr/entity-deduplication-matcher.md
- **Developed by:** [junipr](https://apify.com/junipr) (community)
- **Categories:** SEO tools, Developer tools, E-commerce
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $9.80 / 1,000 target auditeds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## Entity Deduplication Matcher

<!-- FIXED_INCLUSIVE_PPE_20260707_START -->
### Store Positioning

**Store title:** Entity Deduplication Matcher

**Short description:** Fuzzy-match and deduplicate company, product, location, or entity rows into canonical records.

**SEO title:** Entity Deduplication Matcher — data QA, validation, and cleanup utility

**SEO description:** Fuzzy-match and deduplicate company, product, location, or entity rows into canonical records. Use it to validate rows, schemas, duplicates, field quality, and delivery-readiness before handing data to clients or automations.

**Categories:** SEO_TOOLS, DEVELOPER_TOOLS, ECOMMERCE

**Keywords:** entity, deduplication, matcher, data/schema qa utility

### Fixed-Inclusive PPE Pricing

This actor uses pay-per-event pricing. Event prices include Apify platform usage; users are not expected to pay a separate platform-usage pass-through charge for the configured pricing model.

- Tier: U2 — Data/schema QA utility
- Primary event: `record-matched` at $0.00390 base
- Default max charge: $5.00
- Store discounts: FREE/BRONZE base, SILVER discounted, GOLD deepest approved discount

Event set:

- `actor-start`: base $0.00500, GOLD $0.00400. Entity Deduplication Matcher: charged when actor start is completed. The price includes Apify platform usage; no separate usage pass-through is intended.
- `record-matched`: base $0.00390, GOLD $0.00312. Entity Deduplication Matcher: charged when record matched is completed. The price includes Apify platform usage; no separate usage pass-through is intended.
- `issue-detected`: base $0.00372, GOLD $0.00298. Entity Deduplication Matcher: charged when issue detected is completed. The price includes Apify platform usage; no separate usage pass-through is intended.
- `qa-report-generated`: base $0.05000, GOLD $0.04000. Entity Deduplication Matcher: charged when qa report generated is completed. The price includes Apify platform usage; no separate usage pass-through is intended.

### Public Task Concepts

- QA rows for Entity Deduplication Matcher
- Validate data quality for Entity Deduplication Matcher
- Generate a schema/quality report for Entity Deduplication Matcher
- Audit entity issues across supplied public inputs
- Extract evidence-backed entity rows for client QA
<!-- FIXED_INCLUSIVE_PPE_20260707_END -->

Fuzzy-match and deduplicate company, product, location, or entity rows into canonical records.

This Actor is a premium Apify tool for the use case described below. It is designed for controlled runs with capped inputs, transparent pricing, and evidence-backed outputs.

### What It Does

Entity Deduplication Matcher turns supplied source evidence into actor-specific dataset rows for data cleanup workflows. It uses deterministic parsing, strict caps, supplied examples, and top-level fields that match the dataset schema.

### What It Does Not Do

- It does not claim complete coverage for private, login-gated, or blocked pages.
- It does not make live network calls unless `fetchUrls` is explicitly enabled.
- It does not use unsupported AI claims or hidden enrichment.
- It does not replace legal, financial, medical, or compliance review.

### Input Fields

- `targets`: Source rows, snapshots, text, HTML, records, schemas, logs, or workflow details.
- `fetchUrls`: Defaults to `false` so you can validate supplied snapshots first. Enable it when you want the Actor to fetch public URLs within configured limits.
- `includeReport`: Writes JSON and Markdown artifacts when enabled.
- `maxTargets`: Conservative cap for small, predictable runs.
- `maxTextBytes`: Per-target text cap.

### Example Input

```json
{
  "targets": [
    {
      "sourceId": "fixture-entity-dedupe",
      "title": "Example entity dedupe",
      "records": [
        {
          "name": "Acme Roofing Nashville LLC",
          "domain": "acmeroofing.example",
          "city": "Nashville",
          "phone": "(615) 555-0199"
        },
        {
          "name": "ACME Roofing - Nashville",
          "domain": "www.acmeroofing.example",
          "city": "Nashville",
          "phone": "6155550199"
        },
        {
          "name": "Brio Plumbing Austin",
          "domain": "brioplumbing.example",
          "city": "Austin",
          "phone": "(512) 555-0100"
        }
      ]
    }
  ],
  "maxTargets": 1,
  "includeReport": true,
  "fetchUrls": false
}
````

### Output Fields

- `rowId`
- `sourceId`
- `sourceUrl`
- `sourceType`
- `status`
- `severity`
- `score`
- `summary`
- `recommendation`
- `checkedAt`
- `pricingTemplate`
- `pricingEventName`
- `clusterId`
- `recordId`
- `matchedRecordId`
- `matchScore`
- `matchReasons`
- `canonicalRecord`
- `decision`

### Example Output

```json
[
  {
    "rowId": "entity-deduplication-matcher_6f2c5e4d59dc49f6",
    "sourceId": "fixture-entity-dedupe",
    "sourceUrl": null,
    "sourceType": "records",
    "status": "ok",
    "severity": "low",
    "score": 92,
    "summary": "Entity Deduplication Matcher produced actor-specific supplied examples output for fixture-entity-dedupe.",
    "recommendation": "Review source evidence and keep the run capped until outputs match your operational needs.",
    "checkedAt": "2026-07-02T00:00:00.000Z",
    "pricingTemplate": "U2_P1",
    "pricingEventName": "record-matched",
    "clusterId": "cluster_1",
    "recordId": "record-1",
    "matchedRecordId": "record-2",
    "matchScore": 0.94,
    "matchReasons": [
      "same-domain"
    ],
    "canonicalRecord": {
      "company": "Example entity dedupe"
    },
    "decision": "merge"
  }
]
```

### Public Task Concepts

Example tasks are included for common use cases and can be published as Apify public tasks after review/approval.

### Limitations

Coverage depends on the supplied records, snapshots, and fetch settings. Some public pages may block automated requests or expose inconsistent metadata.

### FAQ

**Is this ready for production workflows?** Use capped test runs first, then increase limits only after the output shape and data behavior match your needs.

**Does it use live Apify credits now?** Costs are controlled with input caps and max-charge handling. See the pricing section for event prices and cost controls.

# Actor input Schema

## `targets` (type: `array`):

Targets to process. Each target can include snapshots, HTML, CSV text, records, and optional source URL.

## `records` (type: `array`):

Optional structured rows for one target.

## `csvText` (type: `string`):

Optional CSV text for one target.

## `fetchUrls` (type: `boolean`):

Fetch source URLs over HTTP. Default is false to avoid cloud usage and network variability.

## `maxItems` (type: `integer`):

Alias for Max Targets/Maximum Records used by the Junipr actor baseline. When both are provided, actor-specific limits still apply.

## `includeReport` (type: `boolean`):

Write JSON summary, JSON results, and Markdown report artifacts to the key-value store.

## `maxTargets` (type: `integer`):

Maximum entity batch targets to process.

## `maxTextBytes` (type: `integer`):

Maximum text bytes to analyze per target.

## `dryRun` (type: `boolean`):

Validate input and write a dry-run summary without PPE charges or dataset output.

## `debug` (type: `boolean`):

Enable debug logs.

## Actor input object example

```json
{
  "targets": [],
  "records": [],
  "csvText": "",
  "fetchUrls": false,
  "maxItems": 1,
  "includeReport": true,
  "maxTargets": 1,
  "maxTextBytes": 500000,
  "dryRun": false,
  "debug": false
}
```

# Actor output Schema

## `results` (type: `string`):

Structured entity batch rows.

## `summary` (type: `string`):

Run summary JSON when includeReport is enabled.

## `markdownReport` (type: `string`):

Markdown report when includeReport is enabled.

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {};

// Run the Actor and wait for it to finish
const run = await client.actor("junipr/entity-deduplication-matcher").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {}

# Run the Actor and wait for it to finish
run = client.actor("junipr/entity-deduplication-matcher").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{}' |
apify call junipr/entity-deduplication-matcher --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=junipr/entity-deduplication-matcher",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "Entity Deduplication Matcher",
        "description": "Fuzzy-match and deduplicate company, product, location, or entity rows into canonical records.",
        "version": "1.0",
        "x-build-id": "2ueFfZlbOFfbvv87I"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/junipr~entity-deduplication-matcher/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-junipr-entity-deduplication-matcher",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/junipr~entity-deduplication-matcher/runs": {
            "post": {
                "operationId": "runs-sync-junipr-entity-deduplication-matcher",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/junipr~entity-deduplication-matcher/run-sync": {
            "post": {
                "operationId": "run-sync-junipr-entity-deduplication-matcher",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "properties": {
                    "targets": {
                        "title": "Targets",
                        "type": "array",
                        "description": "Targets to process. Each target can include snapshots, HTML, CSV text, records, and optional source URL.",
                        "items": {
                            "type": "object"
                        },
                        "default": []
                    },
                    "records": {
                        "title": "Inline Records",
                        "type": "array",
                        "description": "Optional structured rows for one target.",
                        "items": {
                            "type": "object"
                        },
                        "default": []
                    },
                    "csvText": {
                        "title": "CSV Text",
                        "type": "string",
                        "description": "Optional CSV text for one target.",
                        "default": ""
                    },
                    "fetchUrls": {
                        "title": "Fetch URLs",
                        "type": "boolean",
                        "description": "Fetch source URLs over HTTP. Default is false to avoid cloud usage and network variability.",
                        "default": false
                    },
                    "maxItems": {
                        "title": "Max Items",
                        "minimum": 1,
                        "maximum": 50,
                        "type": "integer",
                        "description": "Alias for Max Targets/Maximum Records used by the Junipr actor baseline. When both are provided, actor-specific limits still apply.",
                        "default": 1
                    },
                    "includeReport": {
                        "title": "Include Report Artifacts",
                        "type": "boolean",
                        "description": "Write JSON summary, JSON results, and Markdown report artifacts to the key-value store.",
                        "default": true
                    },
                    "maxTargets": {
                        "title": "Max Targets",
                        "minimum": 1,
                        "maximum": 50,
                        "type": "integer",
                        "description": "Maximum entity batch targets to process.",
                        "default": 1
                    },
                    "maxTextBytes": {
                        "title": "Max Text Bytes",
                        "minimum": 1000,
                        "maximum": 2000000,
                        "type": "integer",
                        "description": "Maximum text bytes to analyze per target.",
                        "default": 500000
                    },
                    "dryRun": {
                        "title": "Dry Run",
                        "type": "boolean",
                        "description": "Validate input and write a dry-run summary without PPE charges or dataset output.",
                        "default": false
                    },
                    "debug": {
                        "title": "Debug Logs",
                        "type": "boolean",
                        "description": "Enable debug logs.",
                        "default": false
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
