# Google Maps Review Scraper & AI Sentiment Analyzer (`jurassic_jove/google-maps-review-sentiment`) Actor

Scrape unlimited Google Maps reviews and get instant AI sentiment analysis: reputation score, trend direction, top complaints, top praises, and executive summary. Pay per business analyzed. No setup, no keys, no code.

- **URL**: https://apify.com/jurassic\_jove/google-maps-review-sentiment.md
- **Developed by:** [Data Runner](https://apify.com/jurassic_jove) (community)
- **Categories:** AI, Lead generation, E-commerce
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, NaN bookmarks
- **User rating**: No ratings yet

## Pricing

from $70.00 / 1,000 business analyzeds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## Google Maps Review Scraper & AI Sentiment Analyzer 🤖⭐

**Scrape unlimited Google Maps reviews and instantly turn them into a structured reputation report.** Get sentiment scores, trend direction, top complaints, top praises, reputation-risk index, and a 2-3 sentence executive summary — for any business, in any country, in any language.

The fastest way to turn raw Google reviews into business intelligence you can act on.

### Why this scraper?

Most Google reviews scrapers give you raw data — you still have to read 500 reviews and figure out the patterns yourself. **This Actor reads them for you** and delivers a clear, ready-to-use reputation report in a single click.

- ✅ **Bulk Google Maps reviews scraping** — up to 5,000 per business
- ✅ **AI-powered sentiment analysis** — no setup, no API keys
- ✅ **Reputation risk score** — quantify your brand exposure
- ✅ **Trend detection** — is your reputation improving or declining?
- ✅ **Top praises & complaints** — what customers actually care about
- ✅ **Owner response rate score** — measure your engagement
- ✅ **Executive summary** — a 2-3 sentence brief for decision makers
- ✅ **Multi-language** — works with reviews in any language
- ✅ **Pay only per business** — no monthly fees, no minimums

### How it works

1. **Enter** a business name (e.g., `"Florida Cracker Kitchen Brooksville"`) or paste direct Google Maps place URLs
2. **Filter** by date range (last 30/90/365 days, or all-time)
3. **Run** — every review is collected and analyzed automatically
4. **Export** the report as JSON, CSV, or Excel; integrate with Zapier, Make, n8n, or your CRM

### Use cases

- 🏢 **Reputation management agencies** — monitor a client portfolio with weekly automated runs and surface declining sentiment before ratings drop
- 📊 **Competitor analysis** — compare sentiment scores, common complaints, and response rates across your top competitors
- 🍽️ **Restaurant & hotel chains** — audit every location at once and rank branches by reputation risk
- 🎯 **Lead generation** — find businesses with declining sentiment as prospects for marketing, PR, or operations services
- 📰 **Market research** — analyze sentiment trends across an entire industry segment or city
- 🔍 **M&A due diligence** — quantify the customer reputation of an acquisition target in minutes

### Input example

```json
{
    "businessName": "Florida Cracker Kitchen Brooksville",
    "maxReviews": 200,
    "dateRange": "365days"
}
````

#### Multi-business batch

```json
{
    "googleMapsUrls": [
        "https://www.google.com/maps/place/Carbone+Miami/...",
        "https://www.google.com/maps/place/Joe%27s+Stone+Crab/..."
    ],
    "maxReviews": 500,
    "dateRange": "all"
}
```

#### Input fields

| Field | Type | Description |
|---|---|---|
| `businessName` | string | Business to search on Google Maps. Used to build the search URL when no direct URLs are provided. |
| `googleMapsUrls` | string\[] | Direct Google Maps place URLs. Overrides `businessName` if both are set. |
| `maxReviews` | integer (1-5000) | Max reviews to collect per business. Default `100`. |
| `dateRange` | enum | `"30days"`, `"90days"`, `"365days"`, or `"all"`. Default `"all"`. |

### Output example

Each analyzed business produces one dataset item:

```json
{
    "business": "Florida Cracker Kitchen Brooksville",
    "url": "https://www.google.com/maps/place/...",
    "totalReviewsScraped": 200,
    "scrapedAt": "2026-04-26T14:23:11.482Z",
    "dateRange": "365days",
    "reviews": [
        {
            "reviewer": "Sarah M.",
            "rating": 5,
            "date": "2 weeks ago",
            "text": "Best fried green tomatoes in the state. Friendly staff, quick service.",
            "ownerResponse": "Thanks Sarah! See you soon."
        }
    ],
    "sentiment": {
        "sentimentScore": 8,
        "topPraises": [
            "Outstanding fried green tomatoes",
            "Friendly staff and quick service",
            "Authentic Southern atmosphere"
        ],
        "topComplaints": [
            "Long wait times on weekends",
            "Limited parking"
        ],
        "trendDirection": "improving",
        "reputationRisk": 3,
        "responseRateScore": 8,
        "ratingTrend": "rising",
        "executiveSummary": "Florida Cracker Kitchen has a strong and improving reputation with 8/10 sentiment. Customers consistently praise the food, staff, and atmosphere. Main friction point is wait times during peak hours."
    }
}
```

#### Sentiment fields explained

| Field | Range | Meaning |
|---|---|---|
| `sentimentScore` | 1-10 | Overall positivity (10 = most positive) |
| `reputationRisk` | 1-10 | Brand exposure to reputational damage (10 = highest risk) |
| `responseRateScore` | 1-10 | How actively the owner replies to reviews |
| `trendDirection` | `improving` / `declining` / `stable` | Sentiment momentum over time |
| `ratingTrend` | `rising` / `falling` / `flat` | Star-rating direction over time |
| `topPraises` | string\[] | Up to 5 recurring praise themes |
| `topComplaints` | string\[] | Up to 5 recurring complaint themes |
| `executiveSummary` | string | 2-3 sentence brief for stakeholders |

### Pricing

Pay-per-result. No subscription. No minimum commitment.

- **$0.07 per business analyzed** (everything included)
- **$0.00005 Actor start fee**
- 10 businesses ≈ **$0.70**
- 100 businesses ≈ **$7.00**
- 1,000 businesses ≈ **$70.00**

You only pay when the Actor returns a sentiment report. If a business has zero reviews, nothing is charged for that result.

### Tips for best results

- Use **specific business names** (`"McDonald's Brooksville FL"` instead of `"McDonald's"`) to avoid generic search results
- For chains and franchises, paste **direct place URLs** for each location
- Set `maxReviews: 200-500` for reliable sentiment at low cost; raise to 1,000+ only for full audits
- Use `dateRange: "365days"` for the most actionable analysis — older reviews dilute trend signals
- Schedule weekly runs for ongoing reputation monitoring
- Run on competitors *and* yourself to benchmark sentiment

### Integrations

Your results work with every popular tool out of the box:

- **Spreadsheets** — Google Sheets, Excel, CSV
- **Automation** — Zapier, Make (Integromat), n8n
- **CRMs** — HubSpot, Salesforce, Pipedrive (via API or webhook)
- **Databases** — PostgreSQL, MongoDB
- **BI tools** — Looker, Metabase, Tableau

### FAQ

**Q: How is this different from a generic Google Maps scraper?**
Generic scrapers return raw review JSON — you still have to read 500 reviews and summarize them yourself. This Actor returns a structured reputation report (sentiment score, top themes, trend direction, executive summary) so you can decide in seconds.

**Q: Do I need any technical knowledge to use it?**
No. Type a business name, click run, and download the report. No setup, no keys, no code.

**Q: How accurate is the sentiment analysis?**
The analysis is tuned specifically for online reviews and produces consistent, repeatable scores. Results align closely with how a human reviewer would summarize the same set of reviews.

**Q: Does it work for businesses outside the United States?**
Yes. It works worldwide and supports reviews in any language — Spanish, Portuguese, French, German, Italian, Japanese, and more.

**Q: Can I run it on multiple businesses at once?**
Yes. Pass a list of Google Maps URLs and each business is collected, analyzed, and pushed as a separate result.

**Q: Can I schedule recurring runs?**
Yes. Set up weekly or daily runs to track reputation over time — perfect for ongoing monitoring.

**Q: What happens if a business has no reviews?**
The Actor skips that business and pushes nothing — you don't pay for empty results.

**Q: Can I export the data to Excel or Google Sheets?**
Yes. Every result can be downloaded as JSON, CSV, or Excel, or pushed to Google Sheets via Zapier or Make.

### Related Actors

- [Google Maps Lead Generator](https://apify.com/jurassic_jove/google-maps-lead-generator) — Extract emails and contact info from Google Maps businesses
- [Google Maps Lead Generator Pro](https://apify.com/jurassic_jove/google-maps-lead-generator-pro) — Advanced leads with website enrichment
- [TripAdvisor Email Scraper](https://apify.com/jurassic_jove/tripadvisor-email-scraper) — Restaurant, hotel and attraction leads from TripAdvisor
- [Trustpilot Sentiment Scraper](https://apify.com/jurassic_jove/trustpilot-sentiment-scraper) — AI-analyzed Trustpilot reviews
- [Hotel Review Sentiment Scraper](https://apify.com/jurassic_jove/hotel-review-sentiment-scraper) — Hotel reviews from Booking.com and TripAdvisor with AI analysis
- [Website Email Extractor](https://apify.com/jurassic_jove/website-email-extractor) — Pull verified emails from any website
- [YouTube Email Scraper](https://apify.com/jurassic_jove/youtube-email-scraper) — Find YouTube creator contact emails

# Actor input Schema

## `businessName` (type: `string`):

The business to search on Google Maps (e.g. "McDonald's Tampa"). Used to build a search URL if no direct URLs are provided.

## `googleMapsUrls` (type: `array`):

Direct Google Maps place URLs. Overrides businessName if both are provided.

## `maxReviews` (type: `integer`):

Maximum number of reviews to scrape per business.

## `dateRange` (type: `string`):

Only include reviews from this time window.

## Actor input object example

```json
{
  "googleMapsUrls": [],
  "maxReviews": 100,
  "dateRange": "all"
}
```

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "businessName": "",
    "googleMapsUrls": []
};

// Run the Actor and wait for it to finish
const run = await client.actor("jurassic_jove/google-maps-review-sentiment").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {
    "businessName": "",
    "googleMapsUrls": [],
}

# Run the Actor and wait for it to finish
run = client.actor("jurassic_jove/google-maps-review-sentiment").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "businessName": "",
  "googleMapsUrls": []
}' |
apify call jurassic_jove/google-maps-review-sentiment --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=jurassic_jove/google-maps-review-sentiment",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "Google Maps Review Scraper & AI Sentiment Analyzer",
        "description": "Scrape unlimited Google Maps reviews and get instant AI sentiment analysis: reputation score, trend direction, top complaints, top praises, and executive summary. Pay per business analyzed. No setup, no keys, no code.",
        "version": "1.0",
        "x-build-id": "7A2CO27tf0KazUVGQ"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/jurassic_jove~google-maps-review-sentiment/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-jurassic_jove-google-maps-review-sentiment",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/jurassic_jove~google-maps-review-sentiment/runs": {
            "post": {
                "operationId": "runs-sync-jurassic_jove-google-maps-review-sentiment",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/jurassic_jove~google-maps-review-sentiment/run-sync": {
            "post": {
                "operationId": "run-sync-jurassic_jove-google-maps-review-sentiment",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "properties": {
                    "businessName": {
                        "title": "Business Name",
                        "type": "string",
                        "description": "The business to search on Google Maps (e.g. \"McDonald's Tampa\"). Used to build a search URL if no direct URLs are provided."
                    },
                    "googleMapsUrls": {
                        "title": "Google Maps URLs",
                        "type": "array",
                        "description": "Direct Google Maps place URLs. Overrides businessName if both are provided.",
                        "items": {
                            "type": "string"
                        }
                    },
                    "maxReviews": {
                        "title": "Max Reviews",
                        "minimum": 1,
                        "maximum": 5000,
                        "type": "integer",
                        "description": "Maximum number of reviews to scrape per business.",
                        "default": 100
                    },
                    "dateRange": {
                        "title": "Date Range",
                        "enum": [
                            "30days",
                            "90days",
                            "365days",
                            "all"
                        ],
                        "type": "string",
                        "description": "Only include reviews from this time window.",
                        "default": "all"
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```