# Keyword Search Volume & CPC — Google Ads Data (BYO key) (`lizaraco/keyword-metrics`) Actor

Real Google keyword metrics — monthly search volume, CPC, competition, and 12-month trend — normalized for SEO tools and AI agents. Bring your own DataForSEO key: you pay wholesale for raw data, we charge only a tiny convenience fee. Pairs with our Google Trends actor.

- **URL**: https://apify.com/lizaraco/keyword-metrics.md
- **Developed by:** [Shawn Downs](https://apify.com/lizaraco) (community)
- **Categories:** SEO tools, AI, Automation
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $1.00 / 1,000 keywords

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## Keyword Search Volume & CPC — Google Ads Data (bring your own key)

Get **real Google keyword metrics** — monthly search volume, cost-per-click, competition,
and a 12-month trend — in one clean, agent-ready call. Built for SEO tooling, content
planning, and AI agents doing keyword research. Pairs naturally with our
[Google Trends actor](https://apify.com/lizaraco/scrape-google-trends) (trend *shape* →
this actor's hard *numbers*).

### Bring your own key — you control the cost

This actor is **bring-your-own-key**: you supply your own [DataForSEO](https://dataforseo.com)
login, and **you pay DataForSEO directly** for the raw data at their wholesale rates. This
actor never uses anyone else's key and never marks up your data cost — you're only charged a
tiny per-result convenience fee for the normalization and agent-ready output.

- **Free to test:** flip on `useSandbox` to hit DataForSEO's sandbox (sample data, no charge
  to your balance) and confirm your wiring before spending a cent.
- **Legitimate data:** DataForSEO licenses Google Ads keyword data — no Keyword Planner
  scraping, no Ads-login ToS violations, nothing that breaks next week.

### Modes

- **`volume`** — pass exact keywords, get search volume / CPC / competition / trend for each.
- **`suggestions`** — pass seed keywords, get related keywords (each with its own metrics),
  capped by `maxSuggestions` per seed.

### Output (per keyword)

`keyword, search_volume, cpc, competition, competition_index, low_top_bid, high_top_bid,
monthly_trend[{ym, volume}], location, language` (suggestions mode adds `seed`).

### Setup

1. Create a DataForSEO account (free sandbox available).
2. Put your login in `dataForSeoLogin` and API password in `dataForSeoPassword` (stored
   encrypted).
3. Set `location` / `language` (defaults: United States / English) and run.

Missing or invalid credentials never crash the run — you get a clear note back and nothing
is charged.

### Pricing

Pay per keyword returned (`volume`) or per seed expanded (`suggestions`) — pay-per-event.
Your DataForSEO data cost is separate and billed by them.

# Actor input Schema

## `mode` (type: `string`):

volume: metrics for the exact keywords you pass. suggestions: expand each keyword into related keywords with their own metrics.
## `keywords` (type: `array`):

In 'volume' mode: the exact keywords to look up. In 'suggestions' mode: seed keywords to expand.
## `dataForSeoLogin` (type: `string`):

Your DataForSEO account login. You pay DataForSEO directly for raw data — this actor never uses our key. Get one free (sandbox) at dataforseo.com.
## `dataForSeoPassword` (type: `string`):

Your DataForSEO API password — OR the 'Base64 Format' token from DataForSEO's API Access page (the value with the copy button). Either one works. Stored encrypted.
## `location` (type: `string`):

Location name (e.g. 'United States', 'United Kingdom', 'Canada').
## `language` (type: `string`):

Language name (e.g. 'English', 'Spanish').
## `maxSuggestions` (type: `integer`):

Suggestions mode only: cap related keywords returned per seed.
## `useSandbox` (type: `boolean`):

Route to DataForSEO's free sandbox (sample data, no charge to your DataForSEO balance) to test wiring before spending.

## Actor input object example

```json
{
  "mode": "volume",
  "keywords": [
    "running shoes",
    "trail running shoes"
  ],
  "location": "United States",
  "language": "English",
  "maxSuggestions": 100,
  "useSandbox": false
}
````

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "keywords": [
        "running shoes",
        "trail running shoes"
    ]
};

// Run the Actor and wait for it to finish
const run = await client.actor("lizaraco/keyword-metrics").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = { "keywords": [
        "running shoes",
        "trail running shoes",
    ] }

# Run the Actor and wait for it to finish
run = client.actor("lizaraco/keyword-metrics").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "keywords": [
    "running shoes",
    "trail running shoes"
  ]
}' |
apify call lizaraco/keyword-metrics --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=lizaraco/keyword-metrics",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "Keyword Search Volume & CPC — Google Ads Data (BYO key)",
        "description": "Real Google keyword metrics — monthly search volume, CPC, competition, and 12-month trend — normalized for SEO tools and AI agents. Bring your own DataForSEO key: you pay wholesale for raw data, we charge only a tiny convenience fee. Pairs with our Google Trends actor.",
        "version": "0.1",
        "x-build-id": "QdFuGu30n8apFavAl"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/lizaraco~keyword-metrics/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-lizaraco-keyword-metrics",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/lizaraco~keyword-metrics/runs": {
            "post": {
                "operationId": "runs-sync-lizaraco-keyword-metrics",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/lizaraco~keyword-metrics/run-sync": {
            "post": {
                "operationId": "run-sync-lizaraco-keyword-metrics",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "properties": {
                    "mode": {
                        "title": "Mode",
                        "enum": [
                            "volume",
                            "suggestions"
                        ],
                        "type": "string",
                        "description": "volume: metrics for the exact keywords you pass. suggestions: expand each keyword into related keywords with their own metrics.",
                        "default": "volume"
                    },
                    "keywords": {
                        "title": "Keywords",
                        "type": "array",
                        "description": "In 'volume' mode: the exact keywords to look up. In 'suggestions' mode: seed keywords to expand.",
                        "items": {
                            "type": "string"
                        }
                    },
                    "dataForSeoLogin": {
                        "title": "DataForSEO login (email)",
                        "type": "string",
                        "description": "Your DataForSEO account login. You pay DataForSEO directly for raw data — this actor never uses our key. Get one free (sandbox) at dataforseo.com."
                    },
                    "dataForSeoPassword": {
                        "title": "DataForSEO password / API key",
                        "type": "string",
                        "description": "Your DataForSEO API password — OR the 'Base64 Format' token from DataForSEO's API Access page (the value with the copy button). Either one works. Stored encrypted."
                    },
                    "location": {
                        "title": "Location",
                        "type": "string",
                        "description": "Location name (e.g. 'United States', 'United Kingdom', 'Canada').",
                        "default": "United States"
                    },
                    "language": {
                        "title": "Language",
                        "type": "string",
                        "description": "Language name (e.g. 'English', 'Spanish').",
                        "default": "English"
                    },
                    "maxSuggestions": {
                        "title": "Max suggestions per seed",
                        "minimum": 1,
                        "maximum": 1000,
                        "type": "integer",
                        "description": "Suggestions mode only: cap related keywords returned per seed.",
                        "default": 100
                    },
                    "useSandbox": {
                        "title": "Use DataForSEO sandbox",
                        "type": "boolean",
                        "description": "Route to DataForSEO's free sandbox (sample data, no charge to your DataForSEO balance) to test wiring before spending.",
                        "default": false
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
