# AI share of voice: your brand against competitors

**Use case:** 

Asks a ChatGPT model three category questions and records for each answer whether your brand and each competitor is named, in what order, and whose site is cited. Count the answers that name each brand to get its share. The example tracks Apify against two competitors; 20 or more questions give steadier numbers. Each check costs $0.09. The Actor reports counts, not a single share-of-voice score.

## Input

```json
{
  "brand": "Apify",
  "brandDomains": [
    "apify.com"
  ],
  "competitors": [
    "Bright Data | brightdata.com",
    "Zyte | zyte.com"
  ],
  "prompts": [
    "What are the best web scraping platforms for developers?",
    "Which platforms are best for collecting public web data at scale?",
    "What are the best web scraping APIs for a small data team?"
  ],
  "engines": [
    "openai"
  ],
  "openaiModel": "gpt-6.1-terra",
  "anthropicModel": "claude-sonnet-5-5",
  "geminiModel": "gemini-3.8-flash",
  "maxSearches": 2,
  "maxChecks": 3,
  "includeAnswer": true,
  "compareWithPrevious": true
}
```

## Output

```json
{
  "engine": {
    "label": "Engine",
    "format": "text"
  },
  "model": {
    "label": "Model",
    "format": "text"
  },
  "prompt": {
    "label": "Prompt",
    "format": "text"
  },
  "status": {
    "label": "Status",
    "format": "text"
  },
  "brandMentioned": {
    "label": "Mentioned",
    "format": "boolean"
  },
  "mentionRank": {
    "label": "Rank",
    "format": "number"
  },
  "sentiment": {
    "label": "Tone",
    "format": "text"
  },
  "brandCited": {
    "label": "Site cited",
    "format": "boolean"
  },
  "competitorsMentioned": {
    "label": "Competitors named",
    "format": "array"
  },
  "change": {
    "label": "Change",
    "format": "text"
  },
  "checkedAt": {
    "label": "Checked",
    "format": "date"
  }
}
```

## How it works

### 1. Sign up on Apify or log in

The AI Brand Visibility Monitor: ChatGPT, Claude & Gemini Mentions Actor is ready to run with the inputs already set for "AI share of voice: your brand against competitors". [Sign up or log in](https://console.apify.com/create-task-from-example/VFxsKHBbsxAtuqRAe) and you'll land in Apify Console with a copy of this exact task.

### 2. Start the "AI share of voice: your brand against competitors" task

The AI Brand Visibility Monitor: ChatGPT, Claude & Gemini Mentions Actor will start running based on the input automatically. You can also change all the input fields, like brand, brand domains, and more, to match your specific use case.

### 3. Receive the "AI share of voice: your brand against competitors" output

Monitor the progress in real time. You will be notified as soon as your dataset is complete and ready for review. Each result includes data such as engine, model, prompt, and more.

### 4. Integrate into your workflow

The final output is delivered in JSON, CSV, or Excel format, ready to be plugged into your workflow. You can also [run the "AI share of voice: your brand against competitors" task via API](https://apify.com/localwire/ai-brand-visibility.md).

## FAQ

### What does the "AI share of voice: your brand against competitors" task return?

The "AI share of voice: your brand against competitors" task returns one record per check: engine, model, prompt, whether your brand is mentioned, its rank, the tone and the competitors named.

### How do I work out share of voice from the task's results?

Divide the answers that mention your brand by all answers, then do the same for each competitor. The run's OUTPUT record has the mentioned and ok counts in total and per engine.

### How do I run the "AI share of voice: your brand against competitors" task on a schedule or from code?

Copy the "AI share of voice: your brand against competitors" task to your Apify account, then add a schedule in Apify Console or start it with the Run task API endpoint. Results download as JSON, CSV or Excel.

## About this Actor

This example demonstrates how to use [AI Brand Visibility Monitor: ChatGPT, Claude & Gemini Mentions](https://apify.com/localwire/ai-brand-visibility.md) with a specific input configuration. Visit the [Actor detail page](https://apify.com/localwire/ai-brand-visibility.md) to learn more, explore other use cases, and run it yourself.


## How to integrate an Actor?

This Task's input is already configured above. Use it as-is rather than inventing a new one.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For full API examples (JavaScript, Python, CLI, MCP, OpenAPI), see this Task's Actor page: https://apify.com/localwire/ai-brand-visibility.md

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).