# Website Intelligence & SEO Auditor (`mai_amm/site-intel-auditor`) Actor Audits websites for SEO metadata, JSON-LD structured data, contact leads, social links, technology signals, accessibility hints, and page health. - **URL**: https://apify.com/mai\_amm/site-intel-auditor.md - **Developed by:** [wiseld\_squid](https://apify.com/mai_amm) (community) - **Categories:** SEO tools, Lead generation, Developer tools - **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 3 bookmarks - **User rating**: No ratings yet ## Pricing Pay per usage This Actor is paid per platform usage. The Actor is free to use, and you only pay for the Apify platform usage, which gets cheaper the higher subscription plan you have. Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-usage ## What's an Apify Actor? Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases. In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours, and optionally produces a well-defined JSON output, datasets with results, or files in key-value store. In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server. Actors are written with capital "A". ## How to integrate an Actor? If asked about integration, you help developers integrate Actors into their projects. You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready. The best way to integrate Actors is as follows. In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md): ```bash npm install apify-client ``` In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md): ```bash pip install apify-client ``` In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md): ````bash # MacOS / Linux curl -fsSL https://apify.com/install-cli.sh | bash # Windows irm https://apify.com/install-cli.ps1 | iex ```bash In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md). If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md). For usage examples, see the [API](#api) section below. For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt). # README ## Website Intelligence & SEO Auditor Audit websites for SEO readiness, structured data, lead/contact signals, social profiles, technology hints, and page health. This Actor is designed for quick market research, lead qualification, SEO audits, agency prospecting, and competitive website checks. It uses Crawlee's HTTP crawler, so normal public websites are audited quickly without browser costs. ### What It Extracts - Page title, title length, meta description, canonical URL - H1/headings, word count, language, viewport, robots meta - JSON-LD structured data types - Open Graph and Twitter card metadata - Emails and phone numbers from visible text and `mailto:` / `tel:` links - Social profile links such as Facebook, Instagram, LinkedIn, X, YouTube, TikTok, LINE, GitHub - Technology signals such as WordPress, Shopify, Wix, Next.js, Google Tag Manager, Meta Pixel, Cloudflare - Internal/external link counts and optional external link samples - Image count and missing alt text count - SEO score and actionable issue list ### Input ```json { "startUrls": [ { "url": "https://apify.com" } ], "maxPagesPerDomain": 3, "crawlInternalLinks": true, "includeExternalLinks": true, "maxExternalLinks": 25, "respectRobotsTxt": true, "proxyConfiguration": { "useApifyProxy": false } } ```` ### Output Each dataset item represents one audited page. The `seoScore` starts at 100 and subtracts penalties for common issues such as missing title, missing meta description, missing H1, missing canonical URL, weak title/description length, missing JSON-LD, and high image-alt gaps. ### Cost Notes The Actor uses HTTP crawling by default and does not launch browsers. For most public websites, keep proxies off for the lowest cost. # Actor input Schema ## `startUrls` (type: `array`): Websites or pages to audit. ## `maxPagesPerDomain` (type: `integer`): Maximum number of same-domain pages to audit from each start URL. ## `crawlInternalLinks` (type: `boolean`): Follow same-domain links discovered on each audited page. ## `includeExternalLinks` (type: `boolean`): Save a sample of external links found on each page. ## `maxExternalLinks` (type: `integer`): Maximum external links saved per page. ## `respectRobotsTxt` (type: `boolean`): Whether Crawlee should respect robots.txt rules. ## `proxyConfiguration` (type: `object`): Optional proxy configuration. Usually not needed for normal public websites. ## Actor input object example ```json { "startUrls": [ { "url": "https://apify.com" } ], "maxPagesPerDomain": 3, "crawlInternalLinks": true, "includeExternalLinks": true, "maxExternalLinks": 25, "respectRobotsTxt": true, "proxyConfiguration": { "useApifyProxy": false } } ``` # Actor output Schema ## `results` (type: `string`): No description # API You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup. ## JavaScript example ```javascript import { ApifyClient } from 'apify-client'; // Initialize the ApifyClient with your Apify API token // Replace the '' with your token const client = new ApifyClient({ token: '', }); // Prepare Actor input const input = { "startUrls": [ { "url": "https://apify.com" } ] }; // Run the Actor and wait for it to finish const run = await client.actor("mai_amm/site-intel-auditor").call(input); // Fetch and print Actor results from the run's dataset (if any) console.log('Results from dataset'); console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`); const { items } = await client.dataset(run.defaultDatasetId).listItems(); items.forEach((item) => { console.dir(item); }); // 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs ``` ## Python example ```python from apify_client import ApifyClient # Initialize the ApifyClient with your Apify API token # Replace '' with your token. client = ApifyClient("") # Prepare the Actor input run_input = { "startUrls": [{ "url": "https://apify.com" }] } # Run the Actor and wait for it to finish run = client.actor("mai_amm/site-intel-auditor").call(run_input=run_input) # Fetch and print Actor results from the run's dataset (if there are any) print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"]) for item in client.dataset(run["defaultDatasetId"]).iterate_items(): print(item) # 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start ``` ## CLI example ```bash echo '{ "startUrls": [ { "url": "https://apify.com" } ] }' | apify call mai_amm/site-intel-auditor --silent --output-dataset ``` ## MCP server setup ```json { "mcpServers": { "apify": { "command": "npx", "args": [ "mcp-remote", "https://mcp.apify.com/?tools=mai_amm/site-intel-auditor", "--header", "Authorization: Bearer " ] } } } ``` ## OpenAPI specification ```json { "openapi": "3.0.1", "info": { "title": "Website Intelligence & SEO Auditor", "description": "Audits websites for SEO metadata, JSON-LD structured data, contact leads, social links, technology signals, accessibility hints, and page health.", "version": "0.1", "x-build-id": "fR585YMhbacEnP6fC" }, "servers": [ { "url": "https://api.apify.com/v2" } ], "paths": { "/acts/mai_amm~site-intel-auditor/run-sync-get-dataset-items": { "post": { "operationId": "run-sync-get-dataset-items-mai_amm-site-intel-auditor", "x-openai-isConsequential": false, "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.", "tags": [ "Run Actor" ], "requestBody": { "required": true, "content": { "application/json": { "schema": { "$ref": "#/components/schemas/inputSchema" } } } }, "parameters": [ { "name": "token", "in": "query", "required": true, "schema": { "type": "string" }, "description": "Enter your Apify token here" } ], "responses": { "200": { "description": "OK" } } } }, "/acts/mai_amm~site-intel-auditor/runs": { "post": { "operationId": "runs-sync-mai_amm-site-intel-auditor", "x-openai-isConsequential": false, "summary": "Executes an Actor and returns information about the initiated run in response.", "tags": [ "Run Actor" ], "requestBody": { "required": true, "content": { "application/json": { "schema": { "$ref": "#/components/schemas/inputSchema" } } } }, "parameters": [ { "name": "token", "in": "query", "required": true, "schema": { "type": "string" }, "description": "Enter your Apify token here" } ], "responses": { "200": { "description": "OK", "content": { "application/json": { "schema": { "$ref": "#/components/schemas/runsResponseSchema" } } } } } } }, "/acts/mai_amm~site-intel-auditor/run-sync": { "post": { "operationId": "run-sync-mai_amm-site-intel-auditor", "x-openai-isConsequential": false, "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.", "tags": [ "Run Actor" ], "requestBody": { "required": true, "content": { "application/json": { "schema": { "$ref": "#/components/schemas/inputSchema" } } } }, "parameters": [ { "name": "token", "in": "query", "required": true, "schema": { "type": "string" }, "description": "Enter your Apify token here" } ], "responses": { "200": { "description": "OK" } } } } }, "components": { "schemas": { "inputSchema": { "type": "object", "required": [ "startUrls" ], "properties": { "startUrls": { "title": "Start URLs", "type": "array", "description": "Websites or pages to audit.", "items": { "type": "object", "required": [ "url" ], "properties": { "url": { "type": "string", "title": "URL of a web page", "format": "uri" } } } }, "maxPagesPerDomain": { "title": "Max pages per domain", "minimum": 1, "maximum": 100, "type": "integer", "description": "Maximum number of same-domain pages to audit from each start URL.", "default": 3 }, "crawlInternalLinks": { "title": "Crawl internal links", "type": "boolean", "description": "Follow same-domain links discovered on each audited page.", "default": true }, "includeExternalLinks": { "title": "Include external link sample", "type": "boolean", "description": "Save a sample of external links found on each page.", "default": true }, "maxExternalLinks": { "title": "Max external links", "minimum": 0, "maximum": 200, "type": "integer", "description": "Maximum external links saved per page.", "default": 25 }, "respectRobotsTxt": { "title": "Respect robots.txt", "type": "boolean", "description": "Whether Crawlee should respect robots.txt rules.", "default": true }, "proxyConfiguration": { "title": "Proxy configuration", "type": "object", "description": "Optional proxy configuration. Usually not needed for normal public websites.", "default": { "useApifyProxy": false } } } }, "runsResponseSchema": { "type": "object", "properties": { "data": { "type": "object", "properties": { "id": { "type": "string" }, "actId": { "type": "string" }, "userId": { "type": "string" }, "startedAt": { "type": "string", "format": "date-time", "example": "2025-01-08T00:00:00.000Z" }, "finishedAt": { "type": "string", "format": "date-time", "example": "2025-01-08T00:00:00.000Z" }, "status": { "type": "string", "example": "READY" }, "meta": { "type": "object", "properties": { "origin": { "type": "string", "example": "API" }, "userAgent": { "type": "string" } } }, "stats": { "type": "object", "properties": { "inputBodyLen": { "type": "integer", "example": 2000 }, "rebootCount": { "type": "integer", "example": 0 }, "restartCount": { "type": "integer", "example": 0 }, "resurrectCount": { "type": "integer", "example": 0 }, "computeUnits": { "type": "integer", "example": 0 } } }, "options": { "type": "object", "properties": { "build": { "type": "string", "example": "latest" }, "timeoutSecs": { "type": "integer", "example": 300 }, "memoryMbytes": { "type": "integer", "example": 1024 }, "diskMbytes": { "type": "integer", "example": 2048 } } }, "buildId": { "type": "string" }, "defaultKeyValueStoreId": { "type": "string" }, "defaultDatasetId": { "type": "string" }, "defaultRequestQueueId": { "type": "string" }, "buildNumber": { "type": "string", "example": "1.0.0" }, "containerUrl": { "type": "string" }, "usage": { "type": "object", "properties": { "ACTOR_COMPUTE_UNITS": { "type": "integer", "example": 0 }, "DATASET_READS": { "type": "integer", "example": 0 }, "DATASET_WRITES": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_READS": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_WRITES": { "type": "integer", "example": 1 }, "KEY_VALUE_STORE_LISTS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_READS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_WRITES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_INTERNAL_GBYTES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_EXTERNAL_GBYTES": { "type": "integer", "example": 0 }, "PROXY_RESIDENTIAL_TRANSFER_GBYTES": { "type": "integer", "example": 0 }, "PROXY_SERPS": { "type": "integer", "example": 0 } } }, "usageTotalUsd": { "type": "number", "example": 0.00005 }, "usageUsd": { "type": "object", "properties": { "ACTOR_COMPUTE_UNITS": { "type": "integer", "example": 0 }, "DATASET_READS": { "type": "integer", "example": 0 }, "DATASET_WRITES": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_READS": { "type": "integer", "example": 0 }, "KEY_VALUE_STORE_WRITES": { "type": "number", "example": 0.00005 }, "KEY_VALUE_STORE_LISTS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_READS": { "type": "integer", "example": 0 }, "REQUEST_QUEUE_WRITES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_INTERNAL_GBYTES": { "type": "integer", "example": 0 }, "DATA_TRANSFER_EXTERNAL_GBYTES": { "type": "integer", "example": 0 }, "PROXY_RESIDENTIAL_TRANSFER_GBYTES": { "type": "integer", "example": 0 }, "PROXY_SERPS": { "type": "integer", "example": 0 } } } } } } } } } } ```