# GTM Tech Stack Signal Enrichment (`mambalabs/gtm-tech-stack-signal-scraper`) Actor

Detects which GTM tools a company uses on their website. Returns a flat, Clay-ready row with detected CRM, sequencer, and marketing automation signals. Purpose-built for outbound qualification, no JSON parsing required.

- **URL**: https://apify.com/mambalabs/gtm-tech-stack-signal-scraper.md
- **Developed by:** [Mamba Labs](https://apify.com/mambalabs) (community)
- **Categories:** Lead generation, Automation
- **Stats:** 2 total users, 1 monthly users, 0.0% runs succeeded, NaN bookmarks
- **User rating**: No ratings yet

## Pricing

from $70.00 / 1,000 results

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## GTM Tech Stack Signal Enrichment

GTM tech stack detection for Clay. Flat boolean output. No JSON parsing required.

Takes a company domain or URL, renders the page with headless Chromium, and returns a single flat row with boolean flags for each GTM tool detected. Drop it into a Clay HTTP Request column and filter on `gtm_tool_count > 0` to qualify your list instantly.

---

### Who this is for

- Clay users building outbound qualification tables who need GTM tool flags without writing formula columns
- GTM agencies enriching lead lists with tech stack signals at scale
- RevOps teams segmenting accounts by CRM, sequencer, and marketing automation usage

---

### Input

| Field | Type | Required | Notes |
|---|---|---|---|
| `url` | String | Yes | Company domain or full URL. Both work: hubspot.com or https://hubspot.com |
| `company_domain` | String | No | Alternative to url field. Use either one. |

---

### Output

Every field is present in every row. No nested JSON. Ready to use as a Clay enrichment column.

| Field | Type | Description |
|---|---|---|
| `company_domain` | String | Normalized domain from input |
| `crm_detected` | String | hubspot / salesforce / pipedrive / zoho / none |
| `seq_tool_detected` | String | outreach / salesloft / apollo / instantly / lemlist / reply / none |
| `uses_hubspot` | Boolean | HubSpot CRM or Marketing Hub detected |
| `uses_salesforce` | Boolean | Salesforce detected |
| `uses_clay` | Boolean | Clay detected |
| `uses_apollo` | Boolean | Apollo.io detected |
| `uses_outreach` | Boolean | Outreach detected |
| `uses_gong` | Boolean | Gong detected |
| `uses_zoominfo` | Boolean | ZoomInfo detected |
| `uses_linkedin_sales_nav` | Boolean | LinkedIn Sales Navigator detected |
| `uses_drift` | Boolean | Drift detected |
| `uses_intercom` | Boolean | Intercom detected |
| `marketing_automation_detected` | String | marketo / pardot / hubspot / eloqua / none |
| `gtm_tool_count` | Integer | Count of true boolean fields |
| `tech_stack_signal` | String | high / medium / low |
| `detection_error` | Boolean | True if domain timed out or was blocked |
| `run_date` | ISO Date | Timestamp of the run |

**Sample output:**
```json
{
  "company_domain": "hubspot.com",
  "crm_detected": "hubspot",
  "seq_tool_detected": "none",
  "uses_hubspot": true,
  "uses_salesforce": false,
  "uses_clay": false,
  "uses_apollo": false,
  "uses_outreach": false,
  "uses_gong": false,
  "uses_zoominfo": false,
  "uses_linkedin_sales_nav": false,
  "uses_drift": false,
  "uses_intercom": false,
  "marketing_automation_detected": "hubspot",
  "gtm_tool_count": 1,
  "tech_stack_signal": "medium",
  "detection_error": false,
  "run_date": "2026-04-06T09:03:47.744Z"
}
````

Clay gate column: `gtm_tool_count > 0`

***

### How signal strength is derived

| Strength | Criteria |
|---|---|
| high | CRM detected AND sequencer detected AND 3 or more total tools |
| medium | CRM or sequencer detected, 1 to 2 total tools |
| low | At least 1 tool detected, no CRM and no sequencer |

***

### Clay integration

1. Add a new column in your Clay table. Select HTTP Request.
2. Set the URL to: `https://api.apify.com/v2/acts/mambalabs~gtm-tech-stack-signal-scraper/run-sync-get-dataset-items?token=YOUR_API_TOKEN`
3. Set Method to POST.
4. Set the body: `{ "url": "{{domain}}" }`
5. Map the response fields you want as Clay columns: `crm_detected`, `gtm_tool_count`, `tech_stack_signal`, `uses_hubspot`.
6. Set your run condition: only run if `domain` is not empty.
7. Filter your view: `gtm_tool_count` greater than 0.

Your API token is in your Apify account under Settings > Integrations.

***

### Known limitations

Tools not detectable via website scrape: Clay, Apollo, Outreach, Gong, ZoomInfo, Salesloft, Instantly, Lemlist, LinkedIn Sales Navigator. These are backend-only or internal SaaS products with no client-side footprint on a company's public website. This is not a bug.

Auth-walled pages: Detection runs against the public-facing homepage only.

Custom CDN routing: Some companies proxy third-party scripts through their own CDN, which can cause false negatives.

***

### Pricing

$0.07 per result. Pay per event, billed once per domain processed.

***

### Related Actors

- [GTM Hiring Signal Scraper](https://apify.com/mambalabs/gtm-hiring-signal-scraper) - Scrape Greenhouse, Lever, and Ashby for GTM hiring signals. $0.07/result.
- [GTM Signals Aggregator](https://apify.com/mambalabs/gtm-signals-aggregator) - Run both hiring signals and tech stack detection in one call. $0.12/result vs $0.14 if run separately. Saves 14% and adds a composite signal score.

***

Built by [Mamba Labs](https://apify.com/mambalabs).

# Actor input Schema

## `url` (type: `string`):

Company domain or full URL. Both formats work: hubspot.com or https://hubspot.com

## `company_domain` (type: `string`):

Alternative to the URL field. Use either one.

## Actor input object example

```json
{}
```

# Actor output Schema

## `results` (type: `string`):

No description

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {};

// Run the Actor and wait for it to finish
const run = await client.actor("mambalabs/gtm-tech-stack-signal-scraper").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {}

# Run the Actor and wait for it to finish
run = client.actor("mambalabs/gtm-tech-stack-signal-scraper").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{}' |
apify call mambalabs/gtm-tech-stack-signal-scraper --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=mambalabs/gtm-tech-stack-signal-scraper",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "GTM Tech Stack Signal Enrichment",
        "description": "Detects which GTM tools a company uses on their website. Returns a flat, Clay-ready row with detected CRM, sequencer, and marketing automation signals. Purpose-built for outbound qualification, no JSON parsing required.",
        "version": "0.1",
        "x-build-id": "UeqtNXx3VlzG4ZxEW"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/mambalabs~gtm-tech-stack-signal-scraper/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-mambalabs-gtm-tech-stack-signal-scraper",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/mambalabs~gtm-tech-stack-signal-scraper/runs": {
            "post": {
                "operationId": "runs-sync-mambalabs-gtm-tech-stack-signal-scraper",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/mambalabs~gtm-tech-stack-signal-scraper/run-sync": {
            "post": {
                "operationId": "run-sync-mambalabs-gtm-tech-stack-signal-scraper",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "properties": {
                    "url": {
                        "title": "Company Website",
                        "type": "string",
                        "description": "Company domain or full URL. Both formats work: hubspot.com or https://hubspot.com"
                    },
                    "company_domain": {
                        "title": "Company Domain (alternative)",
                        "type": "string",
                        "description": "Alternative to the URL field. Use either one."
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
