# Press Release Signals — Announcements as B2B Leads (`opensignals/press-release-signals`) Actor

Press releases are self-reported buying intent. Reads PR Newswire feeds, classifies each release (funding, M\&A, contract award, executive hire, partnership, expansion, launch), extracts the company, scores it 0-100 and cross-checks hiring over 7 ATS. Watch mode, CSV-ready output.

- **URL**: https://apify.com/opensignals/press-release-signals.md
- **Developed by:** [Andrey](https://apify.com/opensignals) (community)
- **Categories:** News, Lead generation, Automation
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

Pay per event

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are web data automations that power AI and operations. They run on the Apify platform to scrape websites, process data, connect APIs, and automate workflows.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

- **AI agents and MCP clients** — the [Apify MCP server](https://docs.apify.com/integrations/mcp.md) at `https://mcp.apify.com` (remote, streamable HTTP, OAuth on first use).
- **Agentic workflows and local Actor development** — [Agent Skills](https://apify.com/.well-known/agent-skills/index.json) with the [Apify CLI](https://docs.apify.com/cli/docs.md): `npm install -g apify-cli`, then `apify login`.
- **JavaScript/TypeScript projects** — the official [JS/TS client](https://docs.apify.com/api/client/js/docs.md): `npm install apify-client`.
- **Python projects** — the official [Python client](https://docs.apify.com/api/client/python/docs.md): `pip install apify-client`.
- **Any other language** — the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).

# README

## Press Release Signals — Announcements as B2B Leads

*Press release scraper & sales trigger tool — classify company announcements (funding, M\&A, contract wins, executive hires, launches) into B2B buying signals.*

**A press release is self-reported buying intent.** Companies announce exactly the moments when they spend: funding rounds, acquisitions, contract wins, executive hires, partnerships, market expansions, product launches. This Actor reads public **PR Newswire** feeds, classifies every release into an event type, extracts the company name and emits scored, outreach-ready signals.

### The classifier (the killer feature)

Every release is typed — so you can subscribe to exactly the trigger you sell against:

| `event_type` | Why it's a buying signal |
|---|---|
| `funding` 💰 | New money = new spend |
| `acquisition` 🤝 | Integration projects, consultant & tooling budgets |
| `contract_award` 🏆 | Winner must staff & equip to deliver |
| `executive_hire` 👔 | New VP/C-level rebuilds the stack in their first 100 days |
| `partnership` 🔗 | Joint go-to-market = marketing & ops spend |
| `expansion` 📈 | New offices/markets = everything from real estate to payroll |
| `product_launch` 🚀 | Marketing, support and infrastructure ramp-up |
| `milestone` 🎯 | Momentum context |

Noise (market commentaries, photo advisories, event announcements) is dropped — only classifiable business events come through.

### What you get

- **`company`** — extracted from the headline, ready for lookup
- **`pr_score` 0–100** — event weight + freshness (hours, not days) + extractability
- **`hiring_check` + `composite_intent_score`** 🔥 — probes 7 ATS job boards: announcement AND hiring = act now
- **`alert_text`** — ready-to-send Slack/Telegram line with event emoji
- **Watch mode** — remembers seen releases; schedule hourly for a real-time-ish trigger feed
- **`flat_leads`** — CSV/CRM-ready rows; **`market_summary`** — event mix per run

### Typical setups

- **Sales triggers:** `eventTypes: ["executive_hire","funding"]` + your industry `keywords`, watch mode hourly → pipe `alert_text` to Slack. New CRO announced at 9am, your email at 10am.
- **Agencies:** `eventTypes: ["product_launch","expansion"]` → companies in ramp-up mode.
- **M\&A watchers:** `eventTypes: ["acquisition"]` → integration-stage targets.

### Honest limitations

- v1 reads PR Newswire only (Business Wire / GlobeNewswire are gated for automated access — on the roadmap if reliably reachable).
- Company extraction is headline-based (~85% precision on business feeds); records always keep the full title so nothing is lost.
- Classification is keyword-driven and transparent — no LLM black box, no API keys.

**Something broken?** Open an issue on the Actor's Issues tab — I respond within 1–2 business days.

***

*Part of the opensignals intent suite: [ATS Hiring Signals](https://apify.com/opensignals/ats-hiring-signals) · [Startup Funding Signals](https://apify.com/opensignals/startup-funding-signals) · [Government Contract Signals](https://apify.com/opensignals/gov-contract-signals) · [Clinical Trial Signals](https://apify.com/opensignals/clinical-trial-signals).*

# Actor input Schema

## `feeds` (type: `array`):

Which category feeds to read.

## `eventTypes` (type: `array`):

Keep only these signal types. Empty = all.

## `keywords` (type: `array`):

Only releases whose title/description contains any of these, e.g. `AI`, `cloud`, `retail`.

## `excludeKeywords` (type: `array`):

Drop releases containing any of these, e.g. `crypto`, `casino`.

## `hoursBack` (type: `integer`):

Releases published within the last N hours (max 336).

## `onlyNewReleases` (type: `boolean`):

Remember seen releases, output only NEW ones. Schedule hourly/daily for an alert feed.

## `checkHiring` (type: `boolean`):

Probe 7 ATS job boards for companies behind top releases: announcement AND hiring = hottest lead.

## `checkHiringTop` (type: `integer`):

How many top companies to probe.

## `outputMode` (type: `string`):

`signals` = full records. `flat_leads` = one flat row per release for CSV/Sheets/CRM.

## Actor input object example

```json
{
  "feeds": [
    "business_technology",
    "general_business"
  ],
  "eventTypes": [],
  "keywords": [],
  "excludeKeywords": [],
  "hoursBack": 48,
  "onlyNewReleases": false,
  "checkHiring": true,
  "checkHiringTop": 30,
  "outputMode": "signals"
}
```

# Actor output Schema

## `signals` (type: `string`):

No description

## `allResults` (type: `string`):

No description

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {};

// Run the Actor and wait for it to finish
const run = await client.actor("opensignals/press-release-signals").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {}

# Run the Actor and wait for it to finish
run = client.actor("opensignals/press-release-signals").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{}' |
apify call opensignals/press-release-signals --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "type": "http",
            "url": "https://mcp.apify.com/?tools=fetch-actor-details,opensignals/press-release-signals"
        }
    }
}

```

The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer <APIFY_API_TOKEN>` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/IDHG2lroet0SqDwps/builds/n0IeFKJtAAQQtHA95/openapi.json