# Estimate Google Ads CPC for a keyword list

**Use case:** 

Cost per click, top-of-page bids, competition and search volume for a list of keywords, to plan a Google Ads budget before you spend.

## Input

```json
{
  "keywords": [
    "crm software",
    "payroll software",
    "project management software",
    "accounting software"
  ],
  "mode": "volume",
  "location": "2840",
  "language": "all",
  "historyMonths": "12",
  "maxIdeas": 500,
  "searchPartners": false,
  "lookUpRareKeywords": true
}
```

## Output

```json
{
  "keyword": {
    "label": "Keyword",
    "format": "string"
  },
  "searchVolume": {
    "label": "Monthly searches",
    "format": "integer"
  },
  "trend3MonthsPct": {
    "label": "3-month trend %",
    "format": "number"
  },
  "trendYearOverYearPct": {
    "label": "Year-over-year %",
    "format": "number"
  },
  "cpcUsd": {
    "label": "CPC (USD)",
    "format": "number"
  },
  "competition": {
    "label": "Competition",
    "format": "string"
  },
  "competitionIndex": {
    "label": "Competition index",
    "format": "integer"
  },
  "keywordDifficulty": {
    "label": "Keyword difficulty",
    "format": "integer"
  },
  "error": {
    "label": "Error",
    "format": "string"
  }
}
```

## How it works

### 1. Sign up on Apify or log in

The Keyword Planner API: Search Volume, CPC & Trends Actor is ready to run with the inputs already set for "Estimate Google Ads CPC for a keyword list". [Sign up or log in](https://console.apify.com/create-task-from-example/eatv1o4BeNHXtCU4Y) and you'll land in Apify Console with a copy of this exact task.

### 2. Start the "Estimate Google Ads CPC for a keyword list" task

The Keyword Planner API: Search Volume, CPC & Trends Actor will start running based on the input automatically. You can also change all the input fields, like keywords, mode, and more, to match your specific use case.

### 3. Receive the "Estimate Google Ads CPC for a keyword list" output

Monitor the progress in real time. You will be notified as soon as your dataset is complete and ready for review. Each result includes data such as keyword, monthly searches, 3-month trend %, and more.

### 4. Integrate into your workflow

The final output is delivered in JSON, CSV, or Excel format, ready to be plugged into your workflow. You can also [run the "Estimate Google Ads CPC for a keyword list" task via API](https://apify.com/precisionlabs/keyword-search-volume.md).

## FAQ

### Which CPC figures does the Google Ads CPC task return?

The Google Ads CPC task returns the average CPC plus the low and high top-of-page bids that Keyword Planner shows.

### Do I need a Google Ads account for the CPC task?

No. The Google Ads CPC task gets Keyword Planner data without a Google Ads account.

### What does the Google Ads CPC task cost?

The Google Ads CPC task costs about $2 per 1,000 keywords, and under $0.20 for a short list.

## About this Actor

This example demonstrates how to use [Keyword Planner API: Search Volume, CPC & Trends](https://apify.com/precisionlabs/keyword-search-volume.md) with a specific input configuration. Visit the [Actor detail page](https://apify.com/precisionlabs/keyword-search-volume.md) to learn more, explore other use cases, and run it yourself.


## How to integrate an Actor?

This Task's input is already configured above. Use it as-is rather than inventing a new one.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For full API examples (JavaScript, Python, CLI, MCP, OpenAPI), see this Task's Actor page: https://apify.com/precisionlabs/keyword-search-volume.md

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).
