# AO Scraper - UK Appliances & Electronics (`studio-amba/ao-scraper`) Actor

Scrape products from AO.com, the UK's leading online appliance retailer. Extract prices, deals, energy ratings, reviews for fridges, washing machines, TVs and more. No cookies or login required.

- **URL**: https://apify.com/studio-amba/ao-scraper.md
- **Developed by:** [Studio Amba](https://apify.com/studio-amba) (community)
- **Categories:** E-commerce
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $4.00 / 1,000 result scrapeds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## AO Scraper

Scrape products from [AO.com](https://ao.com), the UK's leading online-only appliance and electronics retailer, selling fridges, washing machines, TVs, laptops, and small appliances to millions of UK households.

### Why use this scraper?

- **Price monitoring** -- Track current prices, was-prices, and member prices for any appliance category to spot deals and price drops.
- **Competitive intelligence** -- Compare AO.com pricing and promotions against Currys, Argos, John Lewis, and other UK retailers.
- **Market research** -- Analyze the UK appliance market: brand share, price bands, energy ratings, review volumes.
- **Discount tracking** -- Sort by discount percentage or discount amount to build a live feed of the biggest markdowns.
- **Catalog enrichment** -- Pull product names, SKUs, images, feature bullets, and energy labels into your own product database.
- **Review analysis** -- Collect customer ratings and review counts across thousands of products to gauge product sentiment.
- **Dropshipping and resale** -- Monitor stock status and delivery pricing for sourcing decisions.
- **Energy efficiency studies** -- Every product carries its UK energy rating class (A-G), ready for sustainability research.

No cookies, no login, no browser fingerprinting setup. Just enter a search term and run.

### How to scrape AO.com data

1. **Create an Apify account** -- Sign up at [apify.com](https://apify.com) (free tier available).
2. **Open the AO Scraper** -- Navigate to this actor's page in the Apify Store.
3. **Enter a search query** -- Any appliance or electronics term works: "fridge freezer", "washing machine", "bosch dishwasher", "55 inch tv", "heat pump tumble dryer".
4. **Or paste category URLs** -- Use the Start URLs field with any AO.com lister URL (e.g., `https://ao.com/l/fridge_freezers/1/26-28/`) to scrape a whole category.
5. **Pick a sort order** -- Relevance, most popular, price low-to-high, price high-to-low, or biggest discounts.
6. **Set result limits** -- Choose how many products you want (default: 100). The scraper fetches 60 products per page, so even large runs are fast.
7. **Run the actor** -- Click "Start". A 100-product run typically finishes in under a minute.
8. **Download your data** -- Export results as JSON, CSV, or Excel from the Dataset tab, or pull them via the Apify API.

### Input parameters

| Parameter | Type | Description | Default |
|-----------|------|-------------|---------|
| `searchQuery` | string | What to search for (e.g., "fridge freezer", "washing machine") | `fridge freezer` |
| `startUrls` | array | AO.com category/search URLs to scrape instead of the query | -- |
| `sort` | string | `popular`, `price_asc`, `price_desc`, `discount_percent`, `discount_amount` | Relevance |
| `maxResults` | integer | Maximum products to return (1-5000) | 100 |
| `proxyConfiguration` | object | Legacy proxy settings (fetching uses a built-in unblocking service) | GB Residential |

### Output example

Each product produces a flat JSON object like this:

```json
{
    "name": "Fridgemaster MC55251D 182cm 60/40 Total No Frost Fridge Freezer - White",
    "brand": "Fridgemaster",
    "price": 299,
    "currency": "GBP",
    "originalPrice": 399,
    "memberPrice": 289,
    "sku": "MC55251D_WH",
    "colour": "White",
    "category": "Fridge Freezers",
    "applianceType": "Fridge Freezers Frost Free",
    "fitType": "Free Standing",
    "energyRating": "D",
    "rating": 4.8,
    "reviewCount": 3149,
    "deliveryPrice": 0,
    "inStock": true,
    "imageUrl": "https://media.ao.com/en-GB/Productimages/Images/rvMedium/...jpg",
    "features": [
        "256 litre capacity — Holds 14 bags of food shopping",
        "Total No Frost — Even temperatures reduce icy buildups",
        "Dimensions (cm) - H182.4 x W55 x D55.7"
    ],
    "url": "https://ao.com/product/mc55251d-fridgemaster-fridge-freezer-white-93010-372.aspx",
    "scrapedAt": "2026-07-06T12:00:00.000Z"
}
````

### Output fields

| Field | Type | Description |
|-------|------|-------------|
| `name` | string | Full product title |
| `brand` | string | Manufacturer brand |
| `price` | number | Current price in GBP |
| `currency` | string | Always `GBP` |
| `originalPrice` | number/null | Was-price or retail price when discounted |
| `memberPrice` | number/null | AO Five Star membership price |
| `sku` | string | AO product code |
| `colour` | string | Product colour |
| `category` | string | Product category |
| `applianceType` | string | Detailed appliance type |
| `fitType` | string | Free Standing or Integrated |
| `energyRating` | string | UK energy efficiency class (A-G) |
| `rating` | number/null | Average customer rating out of 5 |
| `reviewCount` | integer/null | Number of customer reviews |
| `deliveryPrice` | number/null | Indicative delivery price (0 = free) |
| `inStock` | boolean | Whether the product is live and buyable |
| `imageUrl` | string | Main product image |
| `features` | array | Key feature bullets, including dimensions |
| `url` | string | Full product URL |
| `scrapedAt` | string | ISO 8601 collection timestamp |

### What can you search for?

AO.com covers the full range of home appliances and consumer electronics:

- **Cooling** -- fridge freezers, fridges, freezers, wine coolers, American-style fridge freezers
- **Laundry** -- washing machines, tumble dryers (heat pump, condenser, vented), washer dryers
- **Cooking** -- ovens, cookers, hobs, cooker hoods, microwaves, range cookers
- **Dishwashers** -- full size, slimline, integrated
- **TV and entertainment** -- TVs (OLED, QLED), soundbars, projectors, headphones
- **Computing** -- laptops, desktops, tablets, monitors, gaming
- **Small appliances** -- vacuum cleaners, air fryers, kettles, coffee machines
- **Mobile** -- phones and accessories

Brand searches work too: "bosch", "samsung tv", "lg fridge freezer", "dyson".

### Cost estimate

With typical Apify pricing, you get roughly 1,000-2,000 products per $1 of platform credits. The scraper reads 60 products per page request, so runs are fast and cheap even for full category sweeps.

### Limitations

- Product data comes from AO.com listing pages: prices, ratings, energy labels, and feature bullets are included, but full technical spec sheets from product detail pages are not.
- AO.com sells to the UK only; all prices are in GBP and include VAT.
- Very generic single-word searches may land on a category overview page; the scraper automatically resolves these to the best matching product list.
- Availability reflects the moment of scraping; fast-moving deals can sell out.

### Support

Found an issue or need an extra field? Open an issue on the actor's page and it will be looked at quickly.

# Actor input Schema

## `searchQuery` (type: `string`):

What to search for on AO.com (e.g., 'fridge freezer', 'washing machine', 'bosch dishwasher', '55 inch tv').

## `startUrls` (type: `array`):

AO.com category or search URLs to scrape instead of the search query (e.g., https://ao.com/l/fridge\_freezers/1/26-28/). Leave empty to use the search query.

## `sort` (type: `string`):

Sort order of the results.

## `maxResults` (type: `integer`):

Maximum number of products to scrape.

## `brightDataApiKey` (type: `string`):

Optional: your own Bright Data Web Unlocker API key. Leave empty to use the built-in key.

## `proxyConfiguration` (type: `object`):

Legacy proxy settings. Fetching goes through a built-in unblocking service, so this can be left at its default.

## Actor input object example

```json
{
  "searchQuery": "fridge freezer",
  "sort": "",
  "maxResults": 20,
  "proxyConfiguration": {
    "useApifyProxy": true,
    "apifyProxyGroups": [
      "RESIDENTIAL"
    ],
    "apifyProxyCountry": "GB"
  }
}
```

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "searchQuery": "fridge freezer",
    "maxResults": 20,
    "proxyConfiguration": {
        "useApifyProxy": true,
        "apifyProxyGroups": [
            "RESIDENTIAL"
        ],
        "apifyProxyCountry": "GB"
    }
};

// Run the Actor and wait for it to finish
const run = await client.actor("studio-amba/ao-scraper").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {
    "searchQuery": "fridge freezer",
    "maxResults": 20,
    "proxyConfiguration": {
        "useApifyProxy": True,
        "apifyProxyGroups": ["RESIDENTIAL"],
        "apifyProxyCountry": "GB",
    },
}

# Run the Actor and wait for it to finish
run = client.actor("studio-amba/ao-scraper").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "searchQuery": "fridge freezer",
  "maxResults": 20,
  "proxyConfiguration": {
    "useApifyProxy": true,
    "apifyProxyGroups": [
      "RESIDENTIAL"
    ],
    "apifyProxyCountry": "GB"
  }
}' |
apify call studio-amba/ao-scraper --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=studio-amba/ao-scraper",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "AO Scraper - UK Appliances & Electronics",
        "description": "Scrape products from AO.com, the UK's leading online appliance retailer. Extract prices, deals, energy ratings, reviews for fridges, washing machines, TVs and more. No cookies or login required.",
        "version": "0.1",
        "x-build-id": "PYEvNkE96kJ69MpRe"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/studio-amba~ao-scraper/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-studio-amba-ao-scraper",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/studio-amba~ao-scraper/runs": {
            "post": {
                "operationId": "runs-sync-studio-amba-ao-scraper",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/studio-amba~ao-scraper/run-sync": {
            "post": {
                "operationId": "run-sync-studio-amba-ao-scraper",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "properties": {
                    "searchQuery": {
                        "title": "Search Query",
                        "type": "string",
                        "description": "What to search for on AO.com (e.g., 'fridge freezer', 'washing machine', 'bosch dishwasher', '55 inch tv')."
                    },
                    "startUrls": {
                        "title": "Start URLs (optional)",
                        "type": "array",
                        "description": "AO.com category or search URLs to scrape instead of the search query (e.g., https://ao.com/l/fridge_freezers/1/26-28/). Leave empty to use the search query.",
                        "items": {
                            "type": "object",
                            "required": [
                                "url"
                            ],
                            "properties": {
                                "url": {
                                    "type": "string",
                                    "title": "URL of a web page",
                                    "format": "uri"
                                }
                            }
                        }
                    },
                    "sort": {
                        "title": "Sort By",
                        "enum": [
                            "",
                            "popular",
                            "price_asc",
                            "price_desc",
                            "discount_percent",
                            "discount_amount"
                        ],
                        "type": "string",
                        "description": "Sort order of the results.",
                        "default": ""
                    },
                    "maxResults": {
                        "title": "Max Results",
                        "minimum": 1,
                        "maximum": 5000,
                        "type": "integer",
                        "description": "Maximum number of products to scrape.",
                        "default": 100
                    },
                    "brightDataApiKey": {
                        "title": "Bright Data API Key (optional)",
                        "type": "string",
                        "description": "Optional: your own Bright Data Web Unlocker API key. Leave empty to use the built-in key."
                    },
                    "proxyConfiguration": {
                        "title": "Proxy Configuration",
                        "type": "object",
                        "description": "Legacy proxy settings. Fetching goes through a built-in unblocking service, so this can be left at its default."
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
