# Website Traffic & SEO Insights API - (Similarweb Alternative) (`thedataloom/website-traffic-seo-insights-api`) Actor

🔴 BEST VALUE 🔴 Similarweb API alternative. Access crucial website analytics: domain traffic, website rank, keywords analysis, and competitive SEO data. Perfect for website engagement insights, domain authority tracking, website traffic, keyword research, keyword insights analysis.

- **URL**: https://apify.com/thedataloom/website-traffic-seo-insights-api.md
- **Developed by:** [DataLoom](https://apify.com/thedataloom) (community)
- **Categories:** SEO tools, AI, Lead generation
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $0.70 / 1,000 results

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.
Since this Actor supports Apify Store discounts, the price gets lower the higher subscription plan you have.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js/docs.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python/docs.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## Website Insights API — Traffic, SEO & Competitor Analytics (No Scraping Required)

**Get instant traffic, SEO, and competitor data for any website — no crawling, no proxies, no rate limits. A fast, structured Similarweb data alternative. From $0.7 per 1,000 results.**

**Built for AI agents & marketing stacks:** structured JSON output that plugs straight into n8n, Zapier, Make, REST API, and MCP — no scraping infrastructure needed on your end.

---

### Why Use This API

| 　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　| 　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　|
| ---------------------------------------------------------------------------------------------------------------------------| -------------------------------------------------------------------------------------------------------------------------------|
| ✅ **No crawling infrastructure** <br> Get traffic & SEO data instantly — no proxies, no headless browsers, no maintenance | 📊 **Rich, structured data** <br> 70+ data points per domain — traffic, rank, keywords, geography, and AI referral metrics　　|
| 🌍 **Global traffic coverage** <br> Monthly visitors, engagement, and country-level breakdowns for any domain worldwide　 | 🔄 **Export anywhere** <br> JSON, CSV, Excel, XML · n8n, Zapier, Make, REST API, MCP　　　　　　　　　　　　　　　　　　　　　|
| 🔍 **Full SEO keyword data** <br> Top organic keywords, search volume, estimated value, and SERP position per domain　　　| 💰 **From $0.7 per 1,000 results** <br> Pay-per-result, no monthly fees — typically ~25% cheaper than comparable traffic APIs |

---

### What Data You Get

**📈 Traffic Overview**
Monthly unique visitors, engagement metrics (bounce rate, pages/visit, time on site), and full traffic source breakdown — organic, direct, social, referral, paid.

**🌍 Geographic Distribution**
Top country traffic share and regional audience breakdown for international market analysis.

**🏆 Ranking Data**
Global rank, popularity score, country-specific rank, and category rank — a reliable Alexa Rank alternative.

**🔑 SEO & Keyword Insights**
Top organic keywords driving traffic, search volume, estimated keyword value, and SERP position.

**🕵️ Competitor Intelligence**
Similar sites, competitor discovery, and alternative-domain recommendations for market mapping.

**🤖 AI Referral Metrics**
How AI engines (ChatGPT, Perplexity, etc.) refer traffic to a domain, top AI-driven queries, and traffic share across AI platforms.

**ℹ️ Website Metadata**
Domain category, classification, technical details, and screenshot preview.

---

### Who This API Is For

SEO tool developers · digital marketing agencies · SaaS founders building analytics dashboards · e-commerce businesses tracking competitors · data analysts & market researchers · growth & sales teams doing prospect scoring

---

*This is an independent, unofficial API and is not affiliated with, endorsed by, or sponsored by Similarweb. All trademarks belong to their respective owners.*

---

# Actor input Schema

## `endpoint` (type: `string`):

Select the Website Insights API endpoint to query.
## `startUrls` (type: `array`):

One or more URLs or domains to get insights for. You can paste a list of domains/URLs, upload a text file, or link a Google Sheet.
## `website` (type: `string`):

📝 Important Note:

Data returned for "www.example.com" and "example.com" are identical, as they represent the same root domain.

Subdomain data (e.g., blog.example.com) differs from root domain data (example.com), as they are treated as separate entities.

While the API can parse full URLs into subdomain.root.domain/page format, for optimal accuracy, you can directly provide the specific domain or a complete URL.

**Example:**

✓ `https://www.reddit.com/random-url/`

✓ `example.com`

✓ `subdomain.domain.com`

For best results, please use a valid website URL or domain name.

## Actor input object example

```json
{
  "endpoint": "all-insights",
  "startUrls": [
    {
      "url": "https://www.reddit.com/random-url/"
    },
    {
      "url": "https://ycombinator.com"
    },
    {
      "url": "https://blog.hubspot.com"
    },
    {
      "url": "https://invalid-domain-example.xyz"
    }
  ]
}
````

# Actor output Schema

## `dataset` (type: `string`):

Dataset containing website traffic, rankings, competitor, SEO, and AI referrals data.

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "startUrls": [
        {
            "url": "https://www.reddit.com/random-url/"
        },
        {
            "url": "https://ycombinator.com"
        },
        {
            "url": "https://blog.hubspot.com"
        },
        {
            "url": "https://invalid-domain-example.xyz"
        }
    ]
};

// Run the Actor and wait for it to finish
const run = await client.actor("thedataloom/website-traffic-seo-insights-api").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = { "startUrls": [
        { "url": "https://www.reddit.com/random-url/" },
        { "url": "https://ycombinator.com" },
        { "url": "https://blog.hubspot.com" },
        { "url": "https://invalid-domain-example.xyz" },
    ] }

# Run the Actor and wait for it to finish
run = client.actor("thedataloom/website-traffic-seo-insights-api").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "startUrls": [
    {
      "url": "https://www.reddit.com/random-url/"
    },
    {
      "url": "https://ycombinator.com"
    },
    {
      "url": "https://blog.hubspot.com"
    },
    {
      "url": "https://invalid-domain-example.xyz"
    }
  ]
}' |
apify call thedataloom/website-traffic-seo-insights-api --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=thedataloom/website-traffic-seo-insights-api",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "Website Traffic & SEO Insights API - (Similarweb Alternative)",
        "description": "🔴 BEST VALUE 🔴 Similarweb API alternative. Access crucial website analytics: domain traffic, website rank, keywords analysis, and competitive SEO data. Perfect for website engagement insights, domain authority tracking, website traffic, keyword research, keyword insights analysis.",
        "version": "0.0",
        "x-build-id": "4lGJoJmLD8KUFvCG9"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/thedataloom~website-traffic-seo-insights-api/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-thedataloom-website-traffic-seo-insights-api",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/thedataloom~website-traffic-seo-insights-api/runs": {
            "post": {
                "operationId": "runs-sync-thedataloom-website-traffic-seo-insights-api",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/thedataloom~website-traffic-seo-insights-api/run-sync": {
            "post": {
                "operationId": "run-sync-thedataloom-website-traffic-seo-insights-api",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "required": [
                    "endpoint"
                ],
                "properties": {
                    "endpoint": {
                        "title": "Select Endpoint",
                        "enum": [
                            "all-insights",
                            "similar-sites"
                        ],
                        "type": "string",
                        "description": "Select the Website Insights API endpoint to query.",
                        "default": "all-insights"
                    },
                    "startUrls": {
                        "title": "Start URLs / Websites (FQDNs)",
                        "type": "array",
                        "description": "One or more URLs or domains to get insights for. You can paste a list of domains/URLs, upload a text file, or link a Google Sheet.",
                        "items": {
                            "type": "object",
                            "required": [
                                "url"
                            ],
                            "properties": {
                                "url": {
                                    "type": "string",
                                    "title": "URL of a web page",
                                    "format": "uri"
                                }
                            }
                        }
                    },
                    "website": {
                        "title": "Website / Domain (Single)",
                        "type": "string",
                        "description": "📝 Important Note:\n\nData returned for \"www.example.com\" and \"example.com\" are identical, as they represent the same root domain.\n\nSubdomain data (e.g., blog.example.com) differs from root domain data (example.com), as they are treated as separate entities.\n\nWhile the API can parse full URLs into subdomain.root.domain/page format, for optimal accuracy, you can directly provide the specific domain or a complete URL.\n\n**Example:**\n\n✓ `https://www.reddit.com/random-url/`\n\n✓ `example.com`\n\n✓ `subdomain.domain.com`\n\nFor best results, please use a valid website URL or domain name."
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
