# AEO audit for an e-commerce brand

**Use case:** 

AEO (answer engine optimization) audit for an online store: do ChatGPT, Perplexity, Google AI Overviews and AI Mode recommend the brand when shoppers ask? This example checks Allbirds against Hoka, Brooks and Skechers on 5 shopping questions. Swap in your own brand, competitors and prompts. The report shows share of voice per engine, cited sites and prompts where competitors win.

## Input

```json
{
  "brandName": "Allbirds",
  "brandDomain": "allbirds.com",
  "brandAliases": [],
  "competitors": [
    "Hoka (hoka.com)",
    "Brooks (brooksrunning.com)",
    "Skechers (skechers.com)"
  ],
  "prompts": [
    "What are the most comfortable sneakers for walking all day?",
    "Best sustainable running shoes in 2026",
    "Which shoe brands are best for people who stand at work?",
    "Best lightweight shoes for travel",
    "What are good everyday sneakers made from natural materials?"
  ],
  "engines": [
    "chatgpt",
    "perplexity",
    "google_ai_overview",
    "google_ai_mode"
  ],
  "claudeTier": "standard",
  "country": "US",
  "language": "en",
  "runsPerPrompt": 1,
  "maxConcurrency": 4,
  "dryRun": false
}
```

## Output

```json
{
  "engine": {
    "label": "Engine",
    "format": "text"
  },
  "prompt": {
    "label": "Prompt",
    "format": "text"
  },
  "run": {
    "label": "Run",
    "format": "number"
  },
  "status": {
    "label": "Status",
    "format": "text"
  },
  "brandMentioned": {
    "label": "Brand mentioned",
    "format": "boolean"
  },
  "brandListRank": {
    "label": "List rank",
    "format": "number"
  },
  "brandCited": {
    "label": "Brand cited",
    "format": "boolean"
  },
  "competitorsMentioned": {
    "label": "Competitors mentioned",
    "format": "array"
  },
  "citedDomains": {
    "label": "Cited domains",
    "format": "array"
  },
  "error": {
    "label": "Error (failed checks are free)",
    "format": "text"
  }
}
```

## How it works

### 1. Sign up on Apify or log in

The AI Visibility Tracker (GEO/AEO): ChatGPT Share of Voice Actor is ready to run with the inputs already set for "AEO audit for an e-commerce brand". [Sign up or log in](https://console.apify.com/create-task-from-example/dH6JNOtYExc8XmlwZ) and you'll land in Apify Console with a copy of this exact task.

### 2. Start the "AEO audit for an e-commerce brand" task

The AI Visibility Tracker (GEO/AEO): ChatGPT Share of Voice Actor will start running based on the input automatically. You can also change all the input fields, like your brand, your website domain, and more, to match your specific use case.

### 3. Receive the "AEO audit for an e-commerce brand" output

Monitor the progress in real time. You will be notified as soon as your dataset is complete and ready for review. Each result includes data such as engine, prompt, run, and more.

### 4. Integrate into your workflow

The final output is delivered in JSON, CSV, or Excel format, ready to be plugged into your workflow. You can also [run the "AEO audit for an e-commerce brand" task via API](https://apify.com/touchrock/ai-share-of-voice.md).

## About this Actor

This example demonstrates how to use [AI Visibility Tracker (GEO/AEO): ChatGPT Share of Voice](https://apify.com/touchrock/ai-share-of-voice.md) with a specific input configuration. Visit the [Actor detail page](https://apify.com/touchrock/ai-share-of-voice.md) to learn more, explore other use cases, and run it yourself.


## How to integrate an Actor?

This Task's input is already configured above. Use it as-is rather than inventing a new one.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For full API examples (JavaScript, Python, CLI, MCP, OpenAPI), see this Task's Actor page: https://apify.com/touchrock/ai-share-of-voice.md

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).