# On-Page SEO Audit – Score & Fix Any Page (`vivek_sukhadiya/on-page-seo-audit`) Actor

Audit any web page's on-page SEO and get a 0-100 score with a prioritized fix list. Checks title, meta description, headings, image alt text, canonical, indexability, schema, mobile, HTTPS, and links. Crawl one page or a whole site. Exports to JSON, CSV, Excel.

- **URL**: https://apify.com/vivek\_sukhadiya/on-page-seo-audit.md
- **Developed by:** [Vivek Sukhadiya](https://apify.com/vivek_sukhadiya) (community)
- **Categories:** AI, Developer tools, SEO tools
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, NaN bookmarks
- **User rating**: No ratings yet

## Pricing

from $5.00 / 1,000 results

This Actor is paid per event and usage. You are charged both the fixed price for specific events and for Apify platform usage.

Learn more: https://docs.apify.com/platform/actors/running/actors-in-store#pay-per-event

## What's an Apify Actor?

Actors are a software tools running on the Apify platform, for all kinds of web data extraction and automation use cases.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Actors are written with capital "A".

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
The best way to integrate Actors is as follows.

In JavaScript/TypeScript projects, use official [JavaScript/TypeScript client](https://docs.apify.com/api/client/js.md):

```bash
npm install apify-client
```

In Python projects, use official [Python client library](https://docs.apify.com/api/client/python.md):

```bash
pip install apify-client
```

In shell scripts, use [Apify CLI](https://docs.apify.com/cli/docs.md):

````bash
# MacOS / Linux
curl -fsSL https://apify.com/install-cli.sh | bash
# Windows
irm https://apify.com/install-cli.ps1 | iex
```bash

In AI frameworks, you might use the [Apify MCP server](https://docs.apify.com/platform/integrations/mcp.md).

If your project is in a different language, use the [REST API](https://docs.apify.com/api/v2.md).

For usage examples, see the [API](#api) section below.

For more details, see Apify documentation as [Markdown index](https://docs.apify.com/llms.txt) and [Markdown full-text](https://docs.apify.com/llms-full.txt).


# README

## On-Page SEO Audit 🩺

**Get a clear, objective on-page SEO report for any web page — score + prioritized fixes.**

Give it one or more URLs (or let it crawl a whole site). For each page it checks the on-page SEO factors that matter and returns a **0–100 score** plus a **plain-English list of issues to fix**.

### What it checks

- 🏷️ **Title tag** — presence + length (30–60 chars)
- 📝 **Meta description** — presence + length (70–160 chars)
- 🔠 **Headings** — H1 presence/uniqueness + full H1–H6 counts
- 🖼️ **Images** — how many are missing alt text
- 🔗 **Canonical tag** — present or missing
- 🚫 **Indexability** — flags `noindex` pages (won't show in Google)
- 📱 **Mobile** — viewport meta tag
- 🔒 **HTTPS**
- 📣 **Open Graph / Twitter** tags (social previews)
- 🧩 **Structured data** — JSON-LD schema types found
- 🌐 **hreflang** + internal/external link counts
- ⏱️ **Response time**

### Why it's accurate

Every check is a **deterministic parse of exactly what the page returns** — no estimates, no guessing. The score is a transparent weighting of these objective checks (issues list shows precisely what lowered it).

### Input

```json
{
  "startUrls": ["https://example.com"],
  "maxPages": 1,
  "useProxy": false
}
````

| Field | Required | Description |
|---|---|---|
| `startUrls` | ✅ | Page URLs to audit (with `https://`) |
| `maxPages` | — | If higher than the URLs given, crawls same-domain links up to this many (1–50) |
| `useProxy` | — | Turn on if a site blocks direct requests |

### Example output (1 page)

```json
{
  "url": "https://example.com",
  "score": 78,
  "title_length": 52,
  "meta_description_length": 0,
  "h1_count": 1,
  "images_missing_alt": 3,
  "indexable": true,
  "structured_data_types": ["Organization"],
  "issues": [
    "Missing meta description",
    "3/8 images missing alt text",
    "No structured data (JSON-LD schema)"
  ]
}
```

### Use cases

- **Site audits** for SEO agencies & freelancers (drop straight into client reports)
- **Pre-launch checks** — catch missing titles/descriptions before publishing
- **Bulk auditing** — crawl a whole site and score every page
- **Monitoring** — schedule it to catch SEO regressions after deploys

### Pairs well with

👉 **Google Keyword Rank Tracker** and **AI Search Visibility Tracker** — a complete SEO toolkit: audit your pages, track your ranks, and monitor your AI-search visibility.

# Actor input Schema

## `startUrls` (type: `array`):

Page URLs to audit (include https://). If 'Max pages' > number of URLs, the Actor also crawls same-domain links from the first URL.

## `maxPages` (type: `integer`):

Maximum number of pages to audit. If higher than the URLs you provided, same-domain links are crawled to reach this number.

## `useProxy` (type: `boolean`):

Enable if a site blocks direct requests. Adds proxy cost.

## Actor input object example

```json
{
  "startUrls": [
    "https://apify.com"
  ],
  "maxPages": 1,
  "useProxy": false
}
```

# Actor output Schema

## `results` (type: `string`):

The dataset with one record per page audited.

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "startUrls": [
        "https://apify.com"
    ]
};

// Run the Actor and wait for it to finish
const run = await client.actor("vivek_sukhadiya/on-page-seo-audit").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = { "startUrls": ["https://apify.com"] }

# Run the Actor and wait for it to finish
run = client.actor("vivek_sukhadiya/on-page-seo-audit").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print("💾 Check your data here: https://console.apify.com/storage/datasets/" + run["defaultDatasetId"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "startUrls": [
    "https://apify.com"
  ]
}' |
apify call vivek_sukhadiya/on-page-seo-audit --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "command": "npx",
            "args": [
                "mcp-remote",
                "https://mcp.apify.com/?tools=vivek_sukhadiya/on-page-seo-audit",
                "--header",
                "Authorization: Bearer <YOUR_API_TOKEN>"
            ]
        }
    }
}

```

## OpenAPI specification

```json
{
    "openapi": "3.0.1",
    "info": {
        "title": "On-Page SEO Audit – Score & Fix Any Page",
        "description": "Audit any web page's on-page SEO and get a 0-100 score with a prioritized fix list. Checks title, meta description, headings, image alt text, canonical, indexability, schema, mobile, HTTPS, and links. Crawl one page or a whole site. Exports to JSON, CSV, Excel.",
        "version": "0.1",
        "x-build-id": "yLWtsD2Z35gnLvjri"
    },
    "servers": [
        {
            "url": "https://api.apify.com/v2"
        }
    ],
    "paths": {
        "/acts/vivek_sukhadiya~on-page-seo-audit/run-sync-get-dataset-items": {
            "post": {
                "operationId": "run-sync-get-dataset-items-vivek_sukhadiya-on-page-seo-audit",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for its completion, and returns Actor's dataset items in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        },
        "/acts/vivek_sukhadiya~on-page-seo-audit/runs": {
            "post": {
                "operationId": "runs-sync-vivek_sukhadiya-on-page-seo-audit",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor and returns information about the initiated run in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK",
                        "content": {
                            "application/json": {
                                "schema": {
                                    "$ref": "#/components/schemas/runsResponseSchema"
                                }
                            }
                        }
                    }
                }
            }
        },
        "/acts/vivek_sukhadiya~on-page-seo-audit/run-sync": {
            "post": {
                "operationId": "run-sync-vivek_sukhadiya-on-page-seo-audit",
                "x-openai-isConsequential": false,
                "summary": "Executes an Actor, waits for completion, and returns the OUTPUT from Key-value store in response.",
                "tags": [
                    "Run Actor"
                ],
                "requestBody": {
                    "required": true,
                    "content": {
                        "application/json": {
                            "schema": {
                                "$ref": "#/components/schemas/inputSchema"
                            }
                        }
                    }
                },
                "parameters": [
                    {
                        "name": "token",
                        "in": "query",
                        "required": true,
                        "schema": {
                            "type": "string"
                        },
                        "description": "Enter your Apify token here"
                    }
                ],
                "responses": {
                    "200": {
                        "description": "OK"
                    }
                }
            }
        }
    },
    "components": {
        "schemas": {
            "inputSchema": {
                "type": "object",
                "required": [
                    "startUrls"
                ],
                "properties": {
                    "startUrls": {
                        "title": "URLs to audit",
                        "type": "array",
                        "description": "Page URLs to audit (include https://). If 'Max pages' > number of URLs, the Actor also crawls same-domain links from the first URL.",
                        "items": {
                            "type": "string"
                        }
                    },
                    "maxPages": {
                        "title": "Max pages",
                        "minimum": 1,
                        "maximum": 50,
                        "type": "integer",
                        "description": "Maximum number of pages to audit. If higher than the URLs you provided, same-domain links are crawled to reach this number.",
                        "default": 1
                    },
                    "useProxy": {
                        "title": "Use residential proxy",
                        "type": "boolean",
                        "description": "Enable if a site blocks direct requests. Adds proxy cost.",
                        "default": false
                    }
                }
            },
            "runsResponseSchema": {
                "type": "object",
                "properties": {
                    "data": {
                        "type": "object",
                        "properties": {
                            "id": {
                                "type": "string"
                            },
                            "actId": {
                                "type": "string"
                            },
                            "userId": {
                                "type": "string"
                            },
                            "startedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "finishedAt": {
                                "type": "string",
                                "format": "date-time",
                                "example": "2025-01-08T00:00:00.000Z"
                            },
                            "status": {
                                "type": "string",
                                "example": "READY"
                            },
                            "meta": {
                                "type": "object",
                                "properties": {
                                    "origin": {
                                        "type": "string",
                                        "example": "API"
                                    },
                                    "userAgent": {
                                        "type": "string"
                                    }
                                }
                            },
                            "stats": {
                                "type": "object",
                                "properties": {
                                    "inputBodyLen": {
                                        "type": "integer",
                                        "example": 2000
                                    },
                                    "rebootCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "restartCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "resurrectCount": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "computeUnits": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "options": {
                                "type": "object",
                                "properties": {
                                    "build": {
                                        "type": "string",
                                        "example": "latest"
                                    },
                                    "timeoutSecs": {
                                        "type": "integer",
                                        "example": 300
                                    },
                                    "memoryMbytes": {
                                        "type": "integer",
                                        "example": 1024
                                    },
                                    "diskMbytes": {
                                        "type": "integer",
                                        "example": 2048
                                    }
                                }
                            },
                            "buildId": {
                                "type": "string"
                            },
                            "defaultKeyValueStoreId": {
                                "type": "string"
                            },
                            "defaultDatasetId": {
                                "type": "string"
                            },
                            "defaultRequestQueueId": {
                                "type": "string"
                            },
                            "buildNumber": {
                                "type": "string",
                                "example": "1.0.0"
                            },
                            "containerUrl": {
                                "type": "string"
                            },
                            "usage": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "integer",
                                        "example": 1
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            },
                            "usageTotalUsd": {
                                "type": "number",
                                "example": 0.00005
                            },
                            "usageUsd": {
                                "type": "object",
                                "properties": {
                                    "ACTOR_COMPUTE_UNITS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATASET_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "KEY_VALUE_STORE_WRITES": {
                                        "type": "number",
                                        "example": 0.00005
                                    },
                                    "KEY_VALUE_STORE_LISTS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_READS": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "REQUEST_QUEUE_WRITES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_INTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "DATA_TRANSFER_EXTERNAL_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_RESIDENTIAL_TRANSFER_GBYTES": {
                                        "type": "integer",
                                        "example": 0
                                    },
                                    "PROXY_SERPS": {
                                        "type": "integer",
                                        "example": 0
                                    }
                                }
                            }
                        }
                    }
                }
            }
        }
    }
}
```
