# Score Cleaned Website Contact Leads

**Use case:** 

Prioritize cleaned website/contact lead lists before CRM import, enrichment, or outreach with ICP scores and buyer-fit briefs.

## Input

```json
{
  "records": [
    {
      "id": "contact-1",
      "company": "PipelineOps",
      "domain": "pipelineops.example",
      "industry": "B2B SaaS operations software",
      "description": "Revenue operations platform syncing messy CRM, billing, and product usage data for B2B software teams.",
      "country": "United States",
      "employeeCount": 96,
      "email": "ops@pipelineops.example"
    },
    {
      "id": "contact-2",
      "company": "Northlake Dental",
      "domain": "northlakedental.example",
      "industry": "local healthcare",
      "description": "Neighborhood dental clinic with one location and a simple brochure website.",
      "country": "United States",
      "employeeCount": 8,
      "email": "hello@northlakedental.example"
    },
    {
      "id": "contact-3",
      "company": "WarehouseFlow",
      "website": "https://warehouseflow.example",
      "industry": "logistics automation",
      "description": "Warehouse operations team replacing spreadsheet-based carrier, inventory, and fulfillment workflows.",
      "country": "Canada",
      "employeeCount": 120,
      "email": "sales@warehouseflow.example"
    }
  ],
  "icpDescription": "B2B SaaS, logistics, ecommerce, or operations teams in North America with 20-500 employees and messy CRM, lead, or workflow data.",
  "productDescription": "A data automation API that cleans scraped lead/contact data and turns it into CRM-ready records with buyer-fit prioritization.",
  "positiveKeywords": [
    "b2b",
    "saas",
    "operations",
    "crm",
    "data",
    "automation",
    "logistics",
    "warehouse",
    "ecommerce"
  ],
  "negativeKeywords": [
    "consumer blog",
    "personal site",
    "student",
    "hobby",
    "local clinic"
  ],
  "targetIndustries": [
    "software",
    "saas",
    "logistics",
    "ecommerce",
    "operations"
  ],
  "targetCountries": [
    "United States",
    "US",
    "USA",
    "Canada"
  ],
  "minEmployeeCount": 20,
  "maxEmployeeCount": 500,
  "maxRecords": 100,
  "includeOriginalRecord": false
}
```

## Output

```json
{
  "recordType": {
    "label": "Record type"
  },
  "fitScore": {
    "label": "Fit score"
  },
  "fitTier": {
    "label": "Tier"
  },
  "confidence": {
    "label": "Confidence"
  },
  "companyName": {
    "label": "Company"
  },
  "domain": {
    "label": "Domain"
  },
  "industry": {
    "label": "Industry"
  },
  "country": {
    "label": "Country"
  },
  "employeeCount": {
    "label": "Employees"
  },
  "matchedSignals": {
    "label": "Matched signals"
  },
  "disqualificationFlags": {
    "label": "Flags"
  },
  "outreachAngle": {
    "label": "Outreach angle"
  }
}
```

## About this Actor

This example demonstrates how to use [Buyer Fit Brief API - ICP Scoring for Lead Datasets](https://apify.com/webdata_labs/buyer-fit-brief-api) with a specific input configuration. Visit the [Actor detail page](https://apify.com/webdata_labs/buyer-fit-brief-api) to learn more, explore other use cases, and run it yourself.