# Local Business Lead Finder + Website Audit (DACH) (`webify-lab/local-lead-finder-dach`) Actor

Finds local businesses (locksmiths, electricians, plumbers and more) per city from OpenStreetMap or your Google Maps dataset, audits their websites and ranks them by how much help they need.

- **URL**: https://apify.com/webify-lab/local-lead-finder-dach.md
- **Developed by:** [Batu T.](https://apify.com/webify-lab) (community)
- **Categories:** Lead generation, SEO tools
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet

## Pricing

from $20.00 / 1,000 lead founds

This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.

Learn more: https://docs.apify.com/actors/running/actors-in-store.md#pay-per-event

## What's an Apify Actor?

An Actor is a serverless cloud program that runs on the Apify platform. It has two run modes.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.

Apify vocabulary and the platform model are defined once, in the agent quickstart at https://apify.com/agents.md.

## How to integrate an Actor?

If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.

Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.

For examples already wired to this Actor's own input schema, see the [API](#api) section below.

Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).

# README

## Local Business Lead Finder + Website Audit (DACH)

Find local businesses in any German, Austrian or Swiss city and see instantly which ones need help online. For every business the Actor returns contact data from OpenStreetMap, audits the website (23 checks for local SEO, AI-search readiness and German legal basics) and ranks it with a lead score.

### How the lead score works

- **100:** no website at all
- **70:** website listed but not reachable
- **0–99:** 100 minus the website audit score, so weak websites rank higher

### Input

```json
{
  "cities": ["Aschaffenburg", "Würzburg"],
  "categories": ["locksmith", "electrician"],
  "auditWebsites": true,
  "maxPerSearch": 50
}
```

Categories: locksmith, electrician, plumber, roofer, painter, carpenter, cleaning, moving, car_repair, hairdresser, beauty, bakery, restaurant, dentist, physiotherapist, gardener, tailor, photographer.

Already have a Google Maps Scraper run? Put its dataset ID into `googleMapsDatasetId` and the Actor audits those businesses instead.

### Output

```json
{
  "leadScore": 34,
  "name": "Example Elektro",
  "category": "electrician",
  "city": "Aschaffenburg",
  "address": "Musterweg 1, 63739 Aschaffenburg",
  "phone": "+49 6021 000000",
  "website": "https://example.de/",
  "websiteScore": 66,
  "topFixes": [{ "id": "tel_link", "hint": "Kein anklickbarer Telefon-Link (tel:) …" }],
  "osmUrl": "https://www.openstreetmap.org/node/1",
  "attribution": "© OpenStreetMap contributors, ODbL"
}
```

### Good to know

- **Coverage:** OpenStreetMap coverage of trades varies by city. For full coverage combine it with a Google Maps dataset.
- **Data source:** business data © OpenStreetMap contributors, licensed under ODbL. Keep the attribution when you publish the data.
- **Legal (EU/Germany):** the data is public business listing data. Using it for marketing is your responsibility: unsolicited advertising emails or calls need prior consent under § 7 UWG, and GDPR applies to sole traders' names. This is not legal advice.
- The Actor reads only public pages and does not log in or submit forms.

Built by Webify Systems, Aschaffenburg.

# Actor input Schema

## `cities` (type: `array`):

City names as in OpenStreetMap, e.g. Aschaffenburg, Würzburg, Frankfurt am Main.

## `categories` (type: `array`):

One or more of: locksmith, electrician, plumber, roofer, painter, carpenter, cleaning, moving, car_repair, hairdresser, beauty, bakery, restaurant, dentist, physiotherapist, gardener, tailor, photographer.

## `radiusKm` (type: `integer`):

0 searches inside the city boundary only. A radius (e.g. 15) searches around the city centre and includes neighbouring towns.

## `matchByName` (type: `boolean`):

Also finds businesses that are mapped only with a name like 'Schlüsseldienst ...' or 'Elektro ...'. Each result says whether it matched by tag or by name.

## `googleMapsDatasetId` (type: `string`):

Audit businesses from an existing Google Maps Scraper dataset instead of or in addition to OpenStreetMap.

## `auditWebsites` (type: `boolean`):

Run the 23-point local SEO and AI-search audit on every website found.

## `maxPerSearch` (type: `integer`):

Upper limit per search.

## Actor input object example

```json
{
  "cities": [
    "Aschaffenburg"
  ],
  "categories": [
    "electrician"
  ],
  "radiusKm": 0,
  "matchByName": true,
  "auditWebsites": true,
  "maxPerSearch": 50
}
```

# Actor output Schema

## `results` (type: `string`):

Dataset items: name, category, city, address, phone, website, hasWebsite, websiteScore, topFixes, leadScore (0-100, higher = more need), source, attribution.

# API

You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.

## JavaScript example

```javascript
import { ApifyClient } from 'apify-client';

// Initialize the ApifyClient with your Apify API token
// Replace the '<YOUR_API_TOKEN>' with your token
const client = new ApifyClient({
    token: '<YOUR_API_TOKEN>',
});

// Prepare Actor input
const input = {
    "cities": [
        "Aschaffenburg"
    ],
    "categories": [
        "electrician"
    ]
};

// Run the Actor and wait for it to finish
const run = await client.actor("webify-lab/local-lead-finder-dach").call(input);

// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
    console.dir(item);
});

// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs

```

## Python example

```python
from apify_client import ApifyClient

# Initialize the ApifyClient with your Apify API token
# Replace '<YOUR_API_TOKEN>' with your token.
client = ApifyClient("<YOUR_API_TOKEN>")

# Prepare the Actor input
run_input = {
    "cities": ["Aschaffenburg"],
    "categories": ["electrician"],
}

# Run the Actor and wait for it to finish
run = client.actor("webify-lab/local-lead-finder-dach").call(run_input=run_input)

# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
    print(item)

# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start

```

## CLI example

```bash
echo '{
  "cities": [
    "Aschaffenburg"
  ],
  "categories": [
    "electrician"
  ]
}' |
apify call webify-lab/local-lead-finder-dach --silent --output-dataset

```

## MCP server setup

```json
{
    "mcpServers": {
        "apify": {
            "type": "http",
            "url": "https://mcp.apify.com/?tools=fetch-actor-details,webify-lab/local-lead-finder-dach"
        }
    }
}
```

The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer <APIFY_API_TOKEN>` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).

## OpenAPI specification

Download the OpenAPI definition: https://api.apify.com/v2/actors/54U9Z4UC6RRri7qDk/builds/qIJNaftmL6XxRBF4E/openapi.json