# People Also Ask Scraper - Google PAA & AI Overviews (`wrenfield-data/people-also-ask-scraper`) Actor
Get Google People Also Ask questions (up to 4 levels deep), related searches and optional AI Overview text for any keyword, country, city and language. Content ideas, FAQ schema and AEO research in bulk. No proxies or browser needed.
- **URL**: https://apify.com/wrenfield-data/people-also-ask-scraper.md
- **Developed by:** [Wrenfield Data](https://apify.com/wrenfield-data) (community)
- **Categories:** SEO tools, Marketing
- **Stats:** 2 total users, 1 monthly users, 100.0% runs succeeded, 0 bookmarks
- **User rating**: No ratings yet
## Pricing
from $5.20 / 1,000 keyword searches
This Actor is paid per event. You are not charged for the Apify platform usage, but only a fixed price for specific events.
Since this Actor supports Apify Store discounts, the price gets lower the higher subscription plan you have.
Learn more: https://docs.apify.com/actors/running/actors-in-store.md#pay-per-event
## What's an Apify Actor?
An Actor is a serverless cloud program that runs on the Apify platform. It has two run modes.
In Batch mode, an Actor accepts a well-defined JSON input, performs an action which can take anything from a few seconds to a few hours,
and optionally produces a well-defined JSON output, datasets with results, or files in key-value store.
In Standby mode, an Actor provides a web server which can be used as a website, API, or an MCP server.
Apify vocabulary and the platform model are defined once, in the agent quickstart at https://apify.com/agents.md.
## How to integrate an Actor?
If asked about integration, you help developers integrate Actors into their projects.
You adapt to their stack and deliver integrations that are safe, well-documented, and production-ready.
Do not guess an integration path. Every one of them is in the agent quickstart at https://apify.com/agents.md: the Apify MCP server, Agent Skills with the Apify CLI, the JavaScript and Python clients, the REST API, and the account-free path for an agent with no human to sign in. It also carries the rule on stating cost before the first paid run.
For examples already wired to this Actor's own input schema, see the [API](#api) section below.
Each client library has reference documentation the quickstart does not restate: [JavaScript/TypeScript](https://docs.apify.com/api/client/js/docs.md) (`npm install apify-client`) and [Python](https://docs.apify.com/api/client/python/docs.md) (`pip install apify-client`).
# README
## People Also Ask Scraper: Google PAA questions, related searches and AI Overviews
**People Also Ask Scraper** collects the **People Also Ask (PAA)** questions Google shows for any keyword, including the **follow-up questions** that appear when a question is opened (up to 4 levels deep). It also saves the **related searches** and, optionally, Google's **AI Overview** text with its cited sources. Any country, city, language and device, in bulk, with no proxies or browser.
- ❓ **4-20 real questions per keyword** with the question tree (`level`, `parent_question`).
- 🔎 **Related searches** for free in the same run.
- 🤖 **AI Overview add-on**: the answer Google's AI gives and which sites it cites, for AEO/GEO research.
- 🌍 **Countries, cities and languages**, desktop or mobile.
- 💸 **$0.0055 per keyword + $0.0006 per question**, no start fee.
#### Wrenfield Search Data: keyword and AI-search visibility data, priced per result
- **Keyword data:** [Keyword Search Volume](https://apify.com/wrenfield-data/keyword-search-volume) · [Keyword Difficulty](https://apify.com/wrenfield-data/keyword-difficulty-checker) · [Keyword Research](https://apify.com/wrenfield-data/keyword-research-tool) · [Autocomplete Expander](https://apify.com/wrenfield-data/google-autocomplete-keyword-expander) · [Google Trends](https://apify.com/wrenfield-data/google-trends-scraper) · **People Also Ask** · [Competitor Keywords](https://apify.com/wrenfield-data/competitor-keywords) · [Keyword Gap](https://apify.com/wrenfield-data/keyword-gap-report)
- **AI search visibility:** [AI Search Visibility Tracker](https://apify.com/wrenfield-data/ai-search-visibility-tracker) · [Google AI Overview Scraper](https://apify.com/wrenfield-data/google-ai-overview-scraper) · [AI Answer Scraper](https://apify.com/wrenfield-data/ai-answer-scraper) · [Agency AI Visibility Reports](https://apify.com/wrenfield-data/agency-ai-visibility-reports)
- **Site and domain SEO:** [Domain Authority & Traffic](https://apify.com/wrenfield-data/domain-authority-traffic-checker) · [Bulk PageSpeed](https://apify.com/wrenfield-data/bulk-pagespeed-checker) · [SEO Toolkit](https://apify.com/wrenfield-data/seo-toolkit) · [SEO Agency Report](https://apify.com/wrenfield-data/seo-agency-report)
### What data do you get?
Each row has a `type`:
| `type` | `text` holds | Extra fields |
| --- | --- | --- |
| `question` | A People Also Ask question | `level` (1 = on the page, 2+ = revealed by opening a question), `parent_question`, `position`, and `answer`, `answer_url`, `answer_domain` when Google shows a classic snippet answer |
| `related_search` | A related search from the bottom of the page | `position` |
| `ai_overview` | Google's AI Overview text (Markdown) | `ai_overview_references` with title, URL and domain of each cited source |
### How to scrape People Also Ask
1. Enter your **Keywords**, one per line.
2. Pick the **Location** (country, or a city like `London,England,United Kingdom`) and **Language**.
3. Set **Question depth** (2 is a good default) and optionally turn on **Include AI Overview**.
4. Click **Start** and export the questions to Excel, CSV or JSON.
### Use cases
- **Content and FAQ ideas**: answer the exact questions searchers ask, and add FAQ schema.
- **AEO / GEO research**: see what Google's AI Overview says about your topic and which sites it cites.
- **Topic clusters**: turn the question tree into H2s and supporting articles.
- **Keyword research**: feed the questions into [Keyword Search Volume](https://apify.com/wrenfield-data/keyword-search-volume) to size them.
### Input example
```json
{
"keywords": ["how to start a blog"],
"location": "United States",
"language": "English",
"clickDepth": 2,
"includeRelatedSearches": true,
"includeAiOverview": false
}
```
### Output example
```json
[
{
"keyword": "how to start a blog",
"type": "question",
"text": "How much money to start a blog?",
"position": 4,
"level": 1,
"parent_question": null,
"answer": null,
"answer_url": null,
"location": "United States",
"language": "English",
"device": "desktop"
},
{
"keyword": "how to start a blog",
"type": "question",
"text": "Do bloggers make any money?",
"position": 5,
"level": 2,
"parent_question": "How much money to start a blog?",
"location": "United States"
},
{
"keyword": "keyword research",
"type": "related_search",
"text": "Free keyword research tool",
"position": 2
}
]
```
### Pricing
This Actor uses **pay-per-event** pricing. Paid Apify plans get automatic volume discounts.
| Event | Price |
| --- | --- |
| Keyword search (`keyword-search`) | **$0.0055** per keyword searched on Google |
| People Also Ask question (`paa-question`) | **$0.0006** per question returned |
| AI Overview check (`ai-overview-check`) | **$0.005** per keyword (only with *Include AI Overview*) |
Related searches are free. A typical keyword at depth 2 returns about 9 questions, so it costs about **$0.011**. 100 keywords cost about **$1.09**, or about **$1.59** with AI Overviews.
Set **Maximum cost per run** in the run options to cap your spend. **Free Apify plan:** 3 keywords per run, without AI Overviews.
### Use it through the API, on a schedule or with AI agents
**One-link MCP setup:** `https://mcp.apify.com?tools=wrenfield-data/people-also-ask-scraper` (Claude, Cursor, VS Code or any MCP client). Set `maxTotalChargeUsd` on the run to cap what it can charge.
Run it from Python, JavaScript or any HTTP client with the [Apify API](https://docs.apify.com/api/v2), schedule it to track changes every week or month, or connect it to Make, Zapier, n8n, Google Sheets and other integrations. AI agents can call it through the Apify MCP server.
```bash
curl -X POST "https://api.apify.com/v2/acts/wrenfield-data~people-also-ask-scraper/run-sync-get-dataset-items?token=YOUR_API_TOKEN" \
-H "Content-Type: application/json" \
-d '{"keywords": ["how to start a blog"], "clickDepth": 2}'
```
### FAQ
**Why are many `answer` fields empty?**
Google now answers most People Also Ask questions with AI-generated text that loads separately, so there's often no classic snippet to save. Turn on **Include AI Overview** to capture Google's AI answer for the keyword itself.
**Why do some keywords have no questions?**
Google doesn't show People Also Ask for every search. Those keywords are listed in the run `SUMMARY`, and you only pay the keyword-search fee for them.
**Can I target a city?**
Yes. Use the full Google location name, e.g. `New York,New York,United States`.
### Related SEO tools
A complete keyword research and SEO toolkit from the same developer. Every tool exports flat JSON, CSV or Excel, so one dataset feeds the next:
- [Keyword Search Volume & Keyword Research](https://apify.com/wrenfield-data/keyword-search-volume): bulk Google Keyword Planner search volume, CPC, competition, trends and keyword ideas
- [Bulk Keyword Difficulty Checker](https://apify.com/wrenfield-data/keyword-difficulty-checker): SEO keyword difficulty (0-100) and search intent for thousands of keywords
- [Competitor Keywords](https://apify.com/wrenfield-data/competitor-keywords): every keyword a domain ranks for, with position, URL, volume and traffic
- [Google Autocomplete Keyword Expander](https://apify.com/wrenfield-data/google-autocomplete-keyword-expander): hundreds of long-tail ideas from Google and YouTube autocomplete
- [Domain Authority & Traffic Checker](https://apify.com/wrenfield-data/domain-authority-traffic-checker): bulk domain authority, backlinks and organic traffic
- [AI Search Visibility Tracker](https://apify.com/wrenfield-data/ai-search-visibility-tracker): check if ChatGPT, Perplexity, Gemini and AI Overviews mention your brand
- [Google Trends Scraper](https://apify.com/wrenfield-data/google-trends-scraper): interest over time, by region, related queries and Trending Now
### Feedback and support
Missing a field, hit an error, or need another country or option? Open an issue on the **Issues** tab and include the run ID. We read every issue and reply there.
### Acceptable use
- This Actor is an independent tool. It is not affiliated with, endorsed by or sponsored by Google or DataForSEO.
- Don't use the data to build a competing search engine, or otherwise to compete with or harm Google or the other search engines the data comes from.
- The Actor may not be used from, or for people or organizations in, Russia, Belarus, Cuba, Iran, Syria, Myanmar, North Korea, Crimea or the Russian-occupied territories of Ukraine.
- You are responsible for using the results lawfully, including privacy laws such as GDPR for any personal data they contain.
# Actor input Schema
## `keywords` (type: `array`):
Google searches to check, one per line. Each keyword is one Google search.
## `location` (type: `string`):
Country name (United States), 2-letter code (GB), location code (2840) or a full Google location name for cities and regions (e.g. London,England,United Kingdom).
## `language` (type: `string`):
Language name or code (English, fr). Leave empty for the main language of the country.
## `clickDepth` (type: `integer`):
How many levels of People Also Ask to open. 1 = the questions shown on the page (usually 4). 2-4 = also the follow-up questions Google reveals when a question is clicked (usually 8-20 questions in total).
## `includeRelatedSearches` (type: `boolean`):
Also save the "related searches" at the bottom of the results page (free).
## `includeAiOverview` (type: `boolean`):
Also save Google's AI Overview text and its cited sources when Google shows one (extra charge per keyword, see Pricing).
## `device` (type: `string`):
Desktop or mobile Google results.
## Actor input object example
```json
{
"keywords": [
"how to start a blog"
],
"location": "United States",
"language": "English",
"clickDepth": 2,
"includeRelatedSearches": true,
"includeAiOverview": false,
"device": "desktop"
}
```
# Actor output Schema
## `questions` (type: `string`):
No description
## `allFields` (type: `string`):
No description
## `summary` (type: `string`):
No description
# API
You can run this Actor programmatically using our API. Below are code examples in JavaScript, Python, and CLI, as well as the OpenAPI specification and MCP server setup.
## JavaScript example
```javascript
import { ApifyClient } from 'apify-client';
// Initialize the ApifyClient with your Apify API token
// Replace the '' with your token
const client = new ApifyClient({
token: '',
});
// Prepare Actor input
const input = {
"keywords": [
"how to start a blog"
],
"location": "United States",
"language": "English",
"clickDepth": 2
};
// Run the Actor and wait for it to finish
const run = await client.actor("wrenfield-data/people-also-ask-scraper").call(input);
// Fetch and print Actor results from the run's dataset (if any)
console.log('Results from dataset');
console.log(`💾 Check your data here: https://console.apify.com/storage/datasets/${run.defaultDatasetId}`);
const { items } = await client.dataset(run.defaultDatasetId).listItems();
items.forEach((item) => {
console.dir(item);
});
// 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/js/docs
```
## Python example
```python
from apify_client import ApifyClient
# Initialize the ApifyClient with your Apify API token
# Replace '' with your token.
client = ApifyClient("")
# Prepare the Actor input
run_input = {
"keywords": ["how to start a blog"],
"location": "United States",
"language": "English",
"clickDepth": 2,
}
# Run the Actor and wait for it to finish
run = client.actor("wrenfield-data/people-also-ask-scraper").call(run_input=run_input)
# Fetch and print Actor results from the run's dataset (if there are any)
print(f"💾 Check your data here: https://console.apify.com/storage/datasets/{run.default_dataset_id}")
for item in client.dataset(run.default_dataset_id).iterate_items():
print(item)
# 📚 Want to learn more 📖? Go to → https://docs.apify.com/api/client/python/docs/quick-start
```
## CLI example
```bash
echo '{
"keywords": [
"how to start a blog"
],
"location": "United States",
"language": "English",
"clickDepth": 2
}' |
apify call wrenfield-data/people-also-ask-scraper --silent --output-dataset
```
## MCP server setup
```json
{
"mcpServers": {
"apify": {
"type": "http",
"url": "https://mcp.apify.com/?tools=fetch-actor-details,wrenfield-data/people-also-ask-scraper"
}
}
}
```
The hosted server signs you in with OAuth on first connect, so no API token belongs in this config. Clients without OAuth support can send an `Authorization: Bearer ` header instead, using a token from API & Integrations in Apify Console (https://console.apify.com/settings/integrations).
## OpenAPI specification
Download the OpenAPI definition: https://api.apify.com/v2/actors/vEwtpFiR0RhiS9n5k/builds/bHlUSPcTUrGb4Xsci/openapi.json