Elia Alberti

I am a highly driven and personable Product Designer with over 15 years’ experience working in several different industries such as the social networking, online digital advertising, entertainment, e-commerce, blockchain / crypto, renewable and energy solutions, gaming and the music one and for an array of successful companies ranging from successful start-ups such as Bebo, Depop, SYFT and MusixMatch to global companies such as Microsoft, Shell, Vodafone, Sky and Discovery WB.

I blend strategy, research, data analysis and design to create experiences that delight users and deliver measurable results.

I’m proficient in leading the full design life cycle, with experience working within an agile team and I’m proactively involved in every aspect of the product’s development process, from inception, brainstorming, sketching, wireframing, designing, prototyping and testing to raising the bar for the next great product innovation, contributing in developing a scalable design system & process.

I pride myself on my analytical approach and my hybrid ability to be able to look at the bigger picture, gaining stakeholder approval as well as producing pixel perfect designs, working closely with front end and back end developers, product managers and machine learning engineers. I am adept in wireframing, rapid prototyping, user flows and user stories, and have experience in usability testing as well as the user quantitative and qualitative research field.

I specialise in UI / UX Product Design and advance prototyping, developing and enhancing design systems whilst championing a user centric approach across the entire product lifecycle.

I’m passionate about AI models, tools and services which I integrate in my design workflow to push my productivity and deliver more impactful results.