Reddit Lead Finder (Buying Intent Posts, Comments & Alerts)

What does Reddit Lead Finder do?

Reddit Lead Finder turns Reddit into a B2B and B2C lead generation machine: it scans Reddit posts and comments for buying intent — people saying "looking for a tool", "can anyone recommend", "alternative to [your competitor]", "willing to pay" — scores every lead 0–100, extracts budget mentions, and delivers a clean, deduplicated lead list you can export or pipe into your CRM. No Reddit login, no API keys, no LLM costs.

Because it runs on Apify, you get everything a lead-gen workflow needs out of the box: API access, scheduling, webhooks, integrations (Zapier, Make, Google Sheets, Slack), proxy rotation, and run monitoring.

Why use Reddit Lead Finder?

• Find customers on Reddit before your competitors do. Reddit is where people ask for product recommendations with real intent to buy — a single well-timed reply can win a customer.
• Steal competitor churn. Add competitor brand names and catch every "cheaper alternative to X" and "cancelling my subscription" thread the moment it appears.
• Hands-free lead alerts. Turn on Only new leads, schedule the actor daily, and get only leads you've never seen before — the actor remembers every lead across runs.
• Comments included. The highest-intent messages hide in comment threads ("I need exactly this, any suggestions?"). Most Reddit lead tools only read post titles — this one opens the busiest on-topic threads and scans the comments too.
• Filter promoters out automatically. Founders posting "I built a tool…" are not leads. The scoring engine detects self-promotion and drops it.

How to find leads on Reddit — tutorial

1. Enter keywords describing what you sell, in your customers' words (e.g. email marketing tool, bookkeeping service).
2. Optionally add competitor names (e.g. Mailchimp) and subreddits to focus on.
3. Click Start. The actor searches Reddit, scores every post and comment for buying intent, and pushes leads to the dataset.
4. Open the Output tab — leads are sorted by intent score. Export as JSON, CSV, Excel, or HTML, or fetch them via API.
5. (Optional) Create a Schedule with Only new leads enabled for a daily lead alert.

Input

Field	What it does
keywords	Reddit searches to run — your product category in plain words
competitors	Brand names; catches "alternative to X" and complaint threads
subreddits	Limit the hunt to specific communities (optional)
timeRange	day / week / month / year / all — fresh leads convert best
includeComments	Also scan comments of busy on-topic threads (recommended)
minIntentScore	Quality bar 0–100; raise to 50+ for only hot leads
onlyNewLeads	Scheduled-run mode: only leads never returned before

{
    "keywords": ["email marketing tool"],
    "competitors": ["Mailchimp"],
    "timeRange": "week",
    "includeComments": true
}

Output

Every lead is one dataset item — download as JSON, CSV, Excel, or HTML:

{
    "intentScore": 78,
    "intentLabel": "seeking-alternative",
    "matchedSignals": ["seeking alternative", "price complaint"],
    "budgetMention": "$50/mo",
    "sourceType": "post",
    "title": "Mailchimp got too expensive — what should I switch to?",
    "text": "Running a 5k-subscriber list for my bakery, happy to pay up to $50/mo…",
    "url": "https://www.reddit.com/r/smallbusiness/comments/…",
    "author": "bakery_owner_42",
    "subreddit": "smallbusiness",
    "upvotes": 14,
    "numComments": 23,
    "createdAt": "2026-07-15T09:12:00+00:00",
    "competitor": "Mailchimp",
    "isNew": true
}

Data fields

Field	Description
intentScore	0–100 buying-intent score
intentLabel	buying-signal · seeking-alternative · recommendation-request · pain-point · question
matchedSignals	The exact intent phrases detected
budgetMention	Money amount found in the text, if any
sourceType	post or comment
title / text / url	The thread, the lead's own words, and a direct permalink
author / authorUrl	Reddit username and profile link
subreddit, upvotes, numComments, createdAt	Context and engagement
competitor	Competitor name mentioned, if any
isNew	True if this lead was never returned in a previous run

How much does it cost to find leads on Reddit?

You pay per lead returned — a filtered, scored lead, not a raw post. A typical weekly run over 2–3 keywords returns 50–150 leads. Free-plan users are capped at 25 leads and 1 search page per query; subscribe to an Apify plan to unlock full depth.

Tips for better leads

• Use specific keywords ("crm for realtors" beats "crm").
• Add 2–5 competitors — alternative-seekers are the hottest leads.
• Raise minIntentScore to 50+ if you only want to reply to a handful of threads per day.
• Reply helpfully on Reddit; accounts that only drop links get banned by moderators.

Can I call this Actor from an AI agent?

Yes — Reddit Lead Finder works with the Apify MCP server, so Claude, ChatGPT, or any MCP-enabled agent can run it and read the scored leads directly. The dataset schema is fully typed for agent consumption.

FAQ

Is scraping Reddit legal? The actor only reads publicly available posts and comments — no login, no private data. You are responsible for using the output in compliance with applicable laws and Reddit's terms.

Does it need a Reddit API key? No. It uses Reddit's public JSON endpoints.

Why residential proxies? Reddit blocks datacenter IPs. The default configuration uses Apify residential proxies and works out of the box.

How is this different from a plain Reddit scraper? A scraper gives you every post containing a keyword. This actor gives you only the posts and comments where someone is ready to buy — scored, labeled, deduplicated across runs, and promoter-free.

Found an issue or need a custom feature? Open a ticket in the Issues tab, or reach out for a custom solution at youssefarhan24@gmail.com. Got a site you want scraped? Suggest it here.