Marketing & Media

Track social media, monitor article popularity, track ad performance, or automate the fight against fake news.

Web scraping for marketing and media companies is reimagining marketing with data from the web.

High-quality web data opens up new ways to monitor competitors, automate lead generation, track social media and generate new content.

How fast is the world moving around us?

Marketing analytics is the single largest area of investment, making up 16% of the budget allocated to marketing programs and operational areas.

Apify has been invaluable in providing all the crawling for our site auditor product. Reliable, fast, and accurate! Even better is their user interface, which makes it easy to test and develop our JavaScript parser.

Joe Kindness

Agency Analytics CEO

Providing actionable data to leading marketing & media companies

How web scraping and web automation are redefining the marketing industry

Social media tracking

Gather insights on your brand and other companies from popular social media sites like Twitter, TikTok, Reddit, or Instagram to evaluate growth potential and develop new marketing strategies. Automatically extract mentions, track follows, download images or scrape comments.

Lead generation

Find potential customers and collect relevant and accurate contact information at scale. Send the data you extract directly to your CRM or other tools to kick off marketing campaigns.

Content development

Build new online services that collect a large amount of data from selected websites and synthesize it in a digestible format. Send instant notifications to users about high-value updates. Stay ahead of emerging trends and aggregate useful content at scale.

Web automation for marketing

Automate your web workflows and any other work you usually do on the web manually. Let robots do the repetitive work of following social media accounts, filling out online forms or copy-pasting data. Connect your existing tools via ready-made integrations or APIs to make the web work for you.

Price monitoring

Monitor price changes for competitors, customers, or your suppliers on any website at scale. Streamline price tracking and adjust your own pricing strategy to optimize the performance of your marketing campaigns.

Product research

Track listings, products, keywords, and sales data from different directories and platforms to see how these products and categories are performing for you and your competitors. Automatically collect data in your preferred format and use it to decide what your new marketing campaign should be and when to launch it.

Get a custom scraper for your marketing operations

    • Outsource the development of your web scraping project to the biggest experts in the field.
    • Extract data exactly when you need it by setting up a custom scheduler.
    • Streamline the monitoring of your target websites, competitors, or media companies and leave the maintenance and support to us.
    • Get high-quality data from web scraping in your preferred format (JSON, CVS, XLS, HTML) and already structured for further processing.
    • Automatically upload data via ready-made integrations or APIs for your existing tools to eliminate the risk of human error.

Extract data for your marketing from any website at scale

1{
2  "geo": "US",
3  "date": "2021-06-02T00:00:00.000Z",
4  "query": "New Mexico special election",
5  "articles": [
6    {
7      "url": "https://www.cnn.com/2021/06/02/politics/melanie-stansbury-new-mexico-special-democrats-house-2022/index.html",
8      "image": {
9        "source": "CNN",
10        "newsUrl": "https://www.cnn.com/2021/06/02/politics/melanie-stansbury-new-mexico-special-democrats-house-2022/index.html",
11        "imageUrl": "https://t1.gstatic.com/images?q=tbn:ANd9GcQ2OuMEq7CBkLMZ9x_UUJz2HuzzgVjGqJtoNJ1kyzCFAcHaBDOCJaR7Gid1X7LtMGOWJd5j8ph2"
12      },
13      "title": "Why Democrats *really* needed that New Mexico special election ...",
14      "source": "CNN",
15      "snippet": "Unless you're a MAJOR political junkie, you likely missed that there was a special election to fill an open New Mexico congressional seat on Tuesday night.",
16      "timeAgo": "11h ago"
17    },
18    {
19      "url": "https://abcnews.go.com/Politics/blowout-mexico-special-election-hopeful-sign-democrats/story?id=78038436",
20      "image": {
21        "source": "ABC News",
22        "newsUrl": "https://abcnews.go.com/Politics/blowout-mexico-special-election-hopeful-sign-democrats/story?id=78038436",
23        "imageUrl": "https://t2.gstatic.com/images?q=tbn:ANd9GcQ4edfzjDyklD72m-KmUTjmjMk3HQjUKwF4jadPhO2ANlieGHq1HaTqjTYMMQEtYEifGl_edsez"
24      },
25      "title": "Blowout in New Mexico special election a hopeful sign for Democrats",
26      "source": "ABC News",
27      "snippet": "Democrat Melanie Stansbury won the special election in New Mexico's 1st Congressional District on Tuesday night, cinching a landslide victory for her party.",
28      "timeAgo": "14h ago"
29    },
30    {
31      "url": "https://www.foxnews.com/politics/new-mexico-special-election-results-takeaways",
32      "image": {
33        "source": "Fox News",
34        "newsUrl": "https://www.foxnews.com/politics/new-mexico-special-election-results-takeaways",
35        "imageUrl": "https://t3.gstatic.com/images?q=tbn:ANd9GcSsjfw3LVJFbeoQwrGQDm5TONqazUCintVuXEXesNk4IRXkzdzfpUKeNKb4teao2Vt5FPsHTJgV"
36      },
37      "title": "New Mexico special election results: Democrats' big win in blue ...",
38      "source": "Fox News",
39      "snippet": "State Rep. Melanie Stansbury, the Democratic candidate in a much-watched special election for a vacant House seat in New Mexico's 1st Congressional District, ...",
40      "timeAgo": "15h ago"
41    },
42    {
43      "url": "https://www.msnbc.com/rachel-maddow-show/why-dem-s-big-win-new-mexico-s-special-election-n1269296",
44      "image": {
45        "source": "MSNBC",
46        "newsUrl": "https://www.msnbc.com/rachel-maddow-show/why-dem-s-big-win-new-mexico-s-special-election-n1269296",
47        "imageUrl": "https://t1.gstatic.com/images?q=tbn:ANd9GcTQdiTEfYrCkixovox6LNyBKwGilmCeVruKTC0O-md3J_4wIUuYC6RZQUUrroxmqdXR7ZfWgbo6"
48      },
49      "title": "Why the Dem's big win in New Mexico's special election matters",
50      "source": "MSNBC",
51      "snippet": "Republicans saw New Mexico's congressional special election as an opportunity to test a specific message ahead of the 2022 races. That test failed.",
52      "timeAgo": "21h ago"
53    },
54    {
55      "url": "https://slate.com/news-and-politics/2021/06/democrat-win-stansbury-new-mexico-house-special-election-congress.html",
56      "image": {
57        "source": "Slate Magazine",
58        "newsUrl": "https://slate.com/news-and-politics/2021/06/democrat-win-stansbury-new-mexico-house-special-election-congress.html",
59        "imageUrl": "https://t2.gstatic.com/images?q=tbn:ANd9GcQ2CuLZjLihJkla2KhJBXFm-9ZHN5rnvQ3JDes08DhEbzSp9zBdEXtm_ZP8l_WPcCuBL_m3WWdj"
60      },
61      "title": "Is a Democratic Landslide in New Mexico's Congressional Special ...",
62      "source": "Slate Magazine",
63      "snippet": "Is a Democratic Landslide in New Mexico's Congressional Special Election a Sign? · Subscribe to the Slatest Newsletter.",
64      "timeAgo": "20h ago"
65    },
66    {
67      "url": "https://www.ny1.com/nyc/all-boroughs/politics/2021/06/02/democrat-melanie-stansbury-wins-u-s--house-race-in-new-mexico",
68      "image": {
69        "source": "Spectrum News NY1",
70        "newsUrl": "https://www.ny1.com/nyc/all-boroughs/politics/2021/06/02/democrat-melanie-stansbury-wins-u-s--house-race-in-new-mexico",
71        "imageUrl": "https://t1.gstatic.com/images?q=tbn:ANd9GcTrPidVdVnCwJGS7o33_7d-YZ2twJnQBxYd4fgpK8jk0Q2RGfr4eJIJz0MLInv21m8S77OZDojZ"
72      },
73      "title": "Democrat Melanie Stansbury wins New Mexico special House ...",
74      "source": "Spectrum News NY1",
75      "snippet": "Democrat Melanie Stansbury won election to Congress for New Mexico on Tuesday with a campaign closely tied to initiatives of the Biden administration.",
76      "timeAgo": "22h ago"
77    },
78    {
79      "url": "https://nymag.com/intelligencer/2021/06/democrat-wins-big-in-new-mexico-special-house-election.html",
80      "image": {
81        "source": "New York Magazine",
82        "newsUrl": "https://nymag.com/intelligencer/2021/06/democrat-wins-big-in-new-mexico-special-house-election.html",
83        "imageUrl": "https://t3.gstatic.com/images?q=tbn:ANd9GcRvWvz5hv6112g6Nv4QDJ7R2WCbW84lbfGOCh_DZnk04OMkZOJJcpk6B7CEwtHGprSQoO-fVe5r"
84      },
85      "title": "Democrat Wins Big in New Mexico Special Congressional Election",
86      "source": "New York Magazine",
87      "snippet": "In a New Mexico special election to replace Interior Secretary Deb Haaland, Democrat Melanie Stansbury easily defeated Republican Mark Moores and his ...",
88      "timeAgo": "17h ago"
89    }
90  ],
91  "exploreLink": "https://trends.google.com/trends/explore?q=New+Mexico+special+election&date=now+7-d&geo=US",
92  "relatedQueries": [],
93  "formattedTraffic": 50000
94}

Why do marketing & media companies choose Apify?

Flexibility

Whatever your unique needs might be, there is no limit to what Apify can provide when it comes to web automation and data extraction. We believe that there is always a solution.

Reliability

The Apify team will set up your solution and make sure it remains up and running. We make sure you get data you can rely on so you can make the right decisions.

Scalability

Your solution can adjust as you grow and data can be extracted at scale. Millions of pages can be scraped, and TBs of data can be transferred as often as you need it.

Marketing is increasingly data-driven. Get the right data with Apify.