Etsy Competitor Shop Analyzer

You're watching a competitor's Etsy shop. You know it's selling well. What you can't see is what their buyers are asking for and not getting - and whether you could be the one to fill that gap.

This actor fetches a shop's listings and buyer reviews, then uses AI to surface the top unmet needs, estimate niche revenue, and suggest concrete product variations you could launch. One shop URL in, a ranked gap analysis out.

Input

Field	Required	Default	Description
etsy_shop_url	Yes	-	Full URL of the Etsy shop to analyze (e.g. https://www.etsy.com/shop/ShopName)
max_listings	No	3	Number of listings to analyze - higher means more signal, slower run
openrouter_api_key	Yes	-	Your OpenRouter API key - get one free at openrouter.ai

Output

Field	Type	Description
niche_revenue_estimate	string	Estimated monthly revenue for this niche
opportunity_verdict	string	HIGH / MEDIUM / LOW with reasoning
top_unmet_needs	array	Buyer pain points ranked by opportunity score

Each item in top_unmet_needs:

Field	Description
need	What buyers want but are not getting
category	Type of gap (STRUCTURAL / FUNCTIONAL / AESTHETIC / etc.)
evidence_count	Number of reviews mentioning this need
severity	How strongly buyers feel it (1-10)
opportunity_score	Combined signal (0-100)
recommendation	Specific product variation or improvement to consider

Example output

{
  "niche_revenue_estimate": "$917/month",
  "opportunity_verdict": "HIGH - Multiple unmet needs with clear product actions",
  "top_unmet_needs": [
    {
      "need": "Cleaner fiber with less VM/waste",
      "category": "STRUCTURAL",
      "evidence_count": 2,
      "severity": 8,
      "opportunity_score": 82,
      "recommendation": "Launch a clean-prep variant - market explicitly on fiber cleanliness"
    }
  ]
}

How it works

1. Fetches the shop's top listings (up to max_listings)
2. Pulls buyer reviews for each listing
3. Sends review text to an AI model via OpenRouter to extract patterns
4. Scores each unmet need by evidence count x severity
5. Returns verdict, revenue estimate, and ranked opportunity list

Use cases

• Etsy sellers researching a competitor before launching a new product
• Niche researchers evaluating whether a market has unmet demand worth entering
• Resellers and private labelers looking for improvements that justify a premium price

Pricing

Pay per use - charged per actor run. No subscription required.

Note

Analyzes publicly available Etsy shop data. Revenue estimates are based on review velocity signals and are approximate. Not affiliated with Etsy, Inc.