Instagram Reel Scraper - Content Analytics & Social Intelligence Extraction API

Instagram Reel Scraper is a social content intelligence API that extracts structured Instagram posts, reels, IGTV, and carousel media with engagement metrics and optional cloud media archival in a single profile-driven run. Instagram Reel Scraper returns one standardized record per post, including post_id, shortcode, post_url, normalized post_type, owner profile fields, caption text, hashtags, mentions, publish time, engagement counts, cover_url, full media_items, location details, tagged users, coauthors, top comments, and audio metadata when available. Coverage spans the full public Instagram post graph for one bare username input. Built for content analytics, brand monitoring, reel performance benchmarking, competitive content analysis, historical brand-timeline reconstruction, social-media dataset construction, and creative asset archival pipelines. Up to 1,000,000 posts per run, with pay-per-result pricing and no monthly minimum.

---

Why Choose This API

Full Instagram Post & Reel Intelligence for Content and Brand Analytics

📊 Complete Engagement Metrics Per Post Extract like_count, comment_count, play_count, and view_count per post for engagement rate calculation, top-content identification, and performance benchmarking across time periods.

🎬 Reels & Video Intelligence Capture post_type, has_video, has_audio, play_count, audio_title, audio_canonical_id, audio_is_trending, and per-item video metadata inside media_items for reel and video performance analysis.

🖼️ Carousel & Multi-Media Extraction The media_items array delivers all images and videos from carousel posts with per-item position, media type, media URL, cover URL, dimensions, duration, and audio flags.

📥 Optional Cloud Media Download Set download to true to archive all available post media directly to Apify cloud storage and rewrite cover_url plus media_items[].media_url in the dataset.

📅 Historical Content Audit at Scale Extract up to 1,000,000 posts per run from a single profile, with published_at and published_timestamp fields enabling full historical content timelines for longitudinal brand analysis and content velocity tracking.

📍 Location & Context Signals Each post includes location_id, location_name, coordinates when exposed, hashtags, mentions, tagged users, coauthors, paid partnership signals, and structured comments for geographic, campaign, and conversation analysis.

---

Quick Start Guide

How to Extract Instagram Posts & Reels in 3 Steps

Step 1: Identify Your Target Profile

Enter the bare Instagram username of the account to analyze.

Step 2: Configure and Run the Actor

Open Actor Input

Set the username, max results, and download toggle, then click Start.

Step 3: Download Your Data

Export results as JSON or CSV, or access programmatically via the Apify dataset API. Each record contains the full post record including engagement metrics, cover URL, media item URLs, caption context, location details, audio metadata, and structured comments.

---

Input Parameters

Configuration Fields

Parameter	Type	Required	Description	Example Values
username	string	✅	Bare Instagram username. Do not include @ or a URL.	"nike", "natgeo"
max_results	integer	✅	Maximum posts to extract (1–1,000,000)	1, 50, 500, 10000
download	boolean	❌	Save all available post media to Apify storage	false, true

Example Input Configuration

{
  "username": "nike",
  "max_results": 100,
  "download": false
}

---

Output Data Schema

Complete Post Record Structure

Each extracted Instagram post record contains the following fields:

Open Actor Output

Core Post Fields

Field	Type	Description
processor	string	Apify actor URL that processed this record
scraped_at	string	ISO 8601 timestamp when this record was scraped
post_id	string	Instagram media identifier
shortcode	string	Short post code used in the public URL
post_url	string	Public Instagram post, reel, IGTV, or carousel URL
post_type	string	Normalized type: feed_image/feed_video/reel/igtv/carousel
instagram_product_type	string	Original Instagram product type
instagram_media_type	integer	Original Instagram media type number
caption	string	Caption text on the post
hashtags	array	Unique hashtags extracted from the caption
mentions	array	Unique mentioned usernames extracted from the caption
published_at	string	ISO 8601 publish timestamp
published_timestamp	integer	Unix timestamp of publish time

Engagement Fields

Field	Type	Description
like_count	integer	Total likes on the post
comment_count	integer	Total comments on the post
play_count	integer	Instagram play count when available
view_count	integer	View count from Instagram or yt-dlp when exposed
like_and_view_counts_disabled	boolean	Whether Instagram hides like/view counts
comments_disabled	boolean	Whether comments are disabled for the post

Owner & Context Fields

Field	Type	Description
owner_id	string	Instagram account ID of the post owner
owner_username	string	Username that published this post
owner_full_name	string	Display name of the post owner
owner_is_verified	boolean	Whether the owner is verified
owner_is_private	boolean	Whether the owner account is private
owner_profile_pic_url	string	Owner profile picture URL
location_id	string	Instagram or Facebook Places location ID
location_name	string	Location name attached to the post
location_lat	number	Location latitude when exposed
location_lng	number	Location longitude when exposed
location_address	string	Location address text when exposed
location_city	string	Location city when exposed
tagged_users	array	Tagged accounts with position metadata
coauthors	array	Collaborating accounts reported by Instagram
can_viewer_save	boolean	Whether Instagram reports the post as saveable
can_viewer_reshare	boolean	Whether Instagram reports the post as reshareable
is_paid_partnership	boolean	Paid partnership or branded content marker
sponsor_tags	array	Sponsor accounts attached to the post
top_comments	array	Structured comments returned by yt-dlp

Media Fields

Field	Type	Description
cover_url	string	Best display image URL for table previews
media_count	integer	Number of media items
image_count	integer	Number of image items
video_count	integer	Number of video items
is_carousel	boolean	Whether the post contains multiple media items
has_video	boolean	Whether the post contains video
has_audio	boolean	Whether any media item has audio
media_items	array	Per-item media details: media_url, cover_url, dimensions

Audio Fields

Field	Type	Description
audio_type	string	Instagram audio type when available
audio_title	string	Audio or music title
audio_artist	string	Audio artist or display artist
audio_asset_id	string	Instagram audio asset identifier
audio_canonical_id	string	Canonical Instagram audio identifier
audio_duration_ms	integer	Audio duration in milliseconds
audio_cover_url	string	Audio artwork or owner image URL
audio_preview_url	string	Audio preview URL when exposed
audio_owner_username	string	Original audio owner username when available
audio_is_original	boolean	Whether the post uses original audio metadata
audio_is_reuse_allowed	boolean	Whether audio reuse is allowed
audio_is_trending	boolean	Whether Instagram marks the audio as trending
audio_mashups_count	integer	Reported mashup count for the audio

Example JSON Output

{
  "processor": "https://apify.com/agentx/instagram-reel-scraper",
  "scraped_at": "2026-07-05T07:20:12+00:00",
  "post_id": "3877256089956040035_227764111",
  "shortcode": "DXOx98JDL1j",
  "post_url": "https://www.instagram.com/reel/DXOx98JDL1j/",
  "post_type": "reel",
  "instagram_product_type": "clips",
  "instagram_media_type": 2,
  "owner_id": "13460080",
  "owner_username": "nike",
  "owner_full_name": "Nike",
  "owner_is_verified": true,
  "owner_is_private": false,
  "caption": "Just do it. #Nike #Running",
  "hashtags": ["Nike", "Running"],
  "mentions": [],
  "published_at": "2026-04-17T17:23:09+00:00",
  "published_timestamp": 1776446589,
  "like_count": 45230,
  "comment_count": 872,
  "play_count": 1204050,
  "comments_disabled": false,
  "cover_url": "https://example.com/cover.jpg",
  "media_count": 1,
  "image_count": 0,
  "video_count": 1,
  "has_video": true,
  "has_audio": true,
  "location_name": "New York",
  "location_lat": 40.779442,
  "location_lng": -73.963359,
  "is_paid_partnership": false,
  "top_comments": [
    {
      "id": "18085023536555088",
      "author_id": "14786298068",
      "author_username": "kind.care.daily",
      "text": "Great post",
      "like_count": 0,
      "timestamp": 1783232439,
      "created_at": "2026-07-05T02:20:39+00:00"
    }
  ],
  "audio_type": "licensed_music",
  "audio_title": "her garden",
  "audio_artist": "Amory Reel",
  "audio_asset_id": "1446482649383194",
  "audio_canonical_id": "18424926214053229",
  "audio_is_trending": true,
  "media_items": [
    {
      "position": 1,
      "media_id": "3877256089956040035",
      "media_type": "video",
      "media_url": "https://example.com/video.mp4",
      "cover_url": "https://example.com/cover.jpg",
      "width": 720,
      "height": 1280,
      "duration_seconds": 30,
      "has_audio": true
    }
  ]
}

Export Formats

• JSON - Complete structured data with all metadata
• CSV - Spreadsheet-compatible for analytics and reporting
• API Access - Programmatic access via Apify Client SDK
• Cloud Storage - Media files downloadable to Apify storage

---

Integration Examples

Actor ID for Platform Integration

jovODBRjNhF52fF9D

Ⓜ️ Make.com Setup:

1. Login to Make.com (Get 1000 Free Credits)
2. Add module "Run an Actor"
3. Turn 'Map' on - right side of the 'Actor*'
4. Paste Actor ID - from above
5. Click the '⟳ Refresh' - left side of Map
6. Input JSON* - Modify the parameters as needed
7. Set "Run synchronously" to YES
8. Add module "Get Dataset Items" - receive the result
9. In Dataset ID* select defaultDatasetId

🎱 N8N.io Setup:

1. Add 'Run an Actor and get dataset' - from the apify node
2. Actor → By ID → Paste Actor ID - from above
3. Input JSON - Modify the parameters as needed

Python Integration Example

from apify_client import ApifyClient

client = ApifyClient('YOUR_API_TOKEN')

run_input = {
    "username": "natgeo",
    "max_results": 200,
    "download": False
}

run = client.actor("jovODBRjNhF52fF9D").call(run_input=run_input)

for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item)

JavaScript/Node.js Integration

import { ApifyClient } from "apify-client";

const client = new ApifyClient({ token: "YOUR_API_TOKEN" });

const input = {
  username: "redbull",
  max_results: 500,
  download: true,
};

const run = await client.actor("jovODBRjNhF52fF9D").call(input);
const { items } = await client.dataset(run.defaultDatasetId).listItems();

items.forEach((item) => console.log(item));

JSON-LD Metadata

{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "SoftwareApplication",
      "@id": "https://apify.com/agentx/instagram-reel-scraper#software",
      "name": "Instagram Reel Scraper",
      "description": "Instagram Reel Scraper is a social content intelligence API delivering captions, hashtags, mentions, engagement metrics, normalized post_type labels, cover URLs, media_items, play counts, enriched audio metadata, location details, top comments, and owner context for content analytics, brand monitoring, and social intelligence pipelines.",
      "applicationCategory": "BusinessApplication",
      "applicationSubCategory": "Web Scraping API",
      "operatingSystem": "Web, Cloud",
      "url": "https://apify.com/agentx/instagram-reel-scraper",
      "softwareVersion": "1.0.0",
      "datePublished": "2024-08-01",
      "dateModified": "2026-07-05",
      "featureList": [
        "Feed image, feed video, reel, IGTV, and carousel extraction with normalized post_type labels",
        "Engagement: like_count, comment_count, play_count, and view_count per post",
        "Caption context through hashtags, mentions, and structured top_comments",
        "Video and audio intelligence through has_video, has_audio, enriched audio fields, and media_items",
        "Carousel media_items array with per-item media URLs, cover URLs, dimensions, and duration",
        "Location details including location ID and coordinates when Instagram exposes them",
        "Optional cloud media download for all available media files",
        "Up to 1,000,000 posts per run from a single profile",
        "published_at and published_timestamp for historical timelines",
        "Native integrations with Make.com, n8n, LangChain, and CrewAI"
      ],
      "offers": {
        "@type": "Offer",
        "price": "0.00351",
        "priceCurrency": "USD",
        "availability": "https://schema.org/InStock"
      },
      "author": { "@id": "https://apify.com/agentx#person" },
      "publisher": { "@id": "https://apify.com#organization" }
    },
    {
      "@type": "Person",
      "@id": "https://apify.com/agentx#person",
      "name": "AgentX",
      "url": "https://apify.com/agentx",
      "sameAs": [
        "https://apify.com/agentx",
        "https://t.me/AiAgentApi",
        "https://t.me/Apify_Actor"
      ],
      "knowsAbout": [
        "web scraping",
        "Instagram",
        "content analytics",
        "reel intelligence",
        "brand monitoring"
      ]
    },
    {
      "@type": "BreadcrumbList",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Apify",
          "item": "https://apify.com"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "AgentX",
          "item": "https://apify.com/agentx"
        },
        {
          "@type": "ListItem",
          "position": 3,
          "name": "Instagram Reel Scraper",
          "item": "https://apify.com/agentx/instagram-reel-scraper"
        }
      ]
    }
  ]
}

---

Pricing & Cost Calculator

Tiered Pay-Per-Event Pricing

Event	Unit	FREE	BRONZE	SILVER	GOLD / PLATINUM / DIAMOND
Actor Start	Charged on run start (per GB memory)	$0.01	$0.01	$0.01	$0.01
Result	Per Instagram post or reel extracted	$0.00390	$0.00377	$0.00364	$0.00351
Media	Per media file downloaded to cloud storage	$0.01800	$0.01740	$0.01680	$0.01620

Cost Estimation Examples (FREE Tier, Posts Only)

Posts	Estimated Cost
100 posts	~$0.40
500 posts	~$1.96
1,000 posts	~$3.91
10,000 posts	~$39.01
100,000 posts	~$390.01

Media download charges are separate from post extraction charges. Enable media download only when archiving content to storage.

---

Use Cases & Applications

Content Analytics & Performance Benchmarking

Engagement Rate Calculation & Content Performance Analysis Extract like_count, comment_count, and play_count across all posts from an account to calculate engagement rates per post, identify top-performing content formats, and benchmark reels vs. feed posts vs. carousel performance.

Historical Content Audit & Brand Timeline Reconstruction Pull up to 1,000,000 historical posts from a brand account to reconstruct full content timelines, analyze posting frequency, detect campaign periods, and map content strategy evolution over time.

Reel Performance Intelligence Filter extracted records by post_type: "reel" to isolate reel performance data including play counts, engagement metrics, media duration inside media_items, and audio metadata for Instagram Reels strategy benchmarking.

Brand Monitoring & Competitive Intelligence

Competitor Content Strategy Analysis Extract recent posts from competitor brand accounts to analyze posting cadence, content mix (reels vs. feed vs. carousel), caption strategy, engagement rates, and campaign timing signals.

Campaign Content Tracking Monitor specific brand accounts during campaign windows, then post-process the extracted published_at field to isolate campaign-specific content and measure performance lift.

Creative Asset Collection for Research Set download: true to archive brand creative assets to cloud storage for competitive creative analysis, moodboard construction, and brand visual identity research.

AI & Data Science Applications

Social Media Dataset Construction Build labeled Instagram post datasets with captions, engagement signals, cover_url, and media_items[].media_url for training content classification models, sentiment analysis, and virality prediction algorithms.

Caption Intelligence Extraction Extract and analyze caption text across thousands of posts from multiple accounts to identify messaging patterns, creative frameworks, and language strategies used by high-performing brands.

---

FAQ

How many posts can I extract per run?

Up to 1,000,000 posts from a single profile per run, configurable via max_results.

Does this actor support reels (video posts)?

Yes. All verified post types are extracted, including feed images, feed videos, reels, IGTV, image carousels, video carousels, and mixed carousels. Video-specific data is exposed through has_video, has_audio, play_count, audio fields, and each video's media_items entry.

What does the media download option do?

Setting download to true downloads all available post media to Apify cloud storage and updates cover_url plus media_items[].media_url. With download: false, the dataset keeps original media links. Additional Media charges apply per file downloaded.

Can I extract posts from private accounts?

No. Only publicly accessible posts from public profiles can be extracted.

Is the play count (views) available for all posts?

The play_count field is populated for reels and video posts where Instagram exposes the play count. It may be null for some feed posts.

Does this actor support carousel posts?

Yes. Carousel posts are fully supported — the media_items array contains per-item image and video URLs, dimensions, and position data for all items in the carousel.

---

SEO Keywords & Search Terms

Primary Keywords

Instagram post scraper API, Instagram reel extraction API, Instagram content analytics pipeline, Instagram engagement data API, Instagram media download API, social media content intelligence, Instagram post bulk extractor, brand monitoring Instagram API, Instagram carousel data extractor, Instagram play count API

Long-Tail Keywords

how to extract Instagram post data programmatically, bulk Instagram reel scraper API, Instagram engagement metrics extraction, Instagram historical content audit API, brand monitoring Instagram content pipeline, Instagram carousel item extractor, Instagram video download API, social media dataset builder, competitor Instagram content analysis API, Instagram caption extraction pipeline

Industry Terms

Instagram content analytics, social media intelligence API, engagement rate extraction, reel performance benchmarking, brand content monitoring, historical content audit, carousel post extraction, media archiving pipeline, social media dataset construction, competitor content analysis

Use Case Keywords

Instagram brand monitoring tool, reel performance tracker API, Instagram content pipeline, social media analytics extractor, caption analysis API, Instagram media archiver, competitor content scraper, engagement benchmark API, Instagram AI dataset builder, content strategy analysis tool

---

Trust & Certifications

• ✅ Production-Grade Infrastructure — runs on the Apify cloud platform with managed proxy rotation and automatic retries
• ✅ GDPR & CCPA Aligned — extracts only publicly available Instagram content; no personal consumer data retained beyond the run session
• ✅ Pay-Per-Result Billing — transparent per-post pricing with no monthly minimum or seat fees
• ✅ Continuously Maintained — schema and selector updates released as Instagram evolves

---

Legal & Compliance

Data Rights & Usage

All data extracted by this actor originates from publicly available Instagram post content. Users are responsible for ensuring their use of extracted data complies with applicable laws, Instagram's terms of service, and relevant copyright and intellectual property regulations.

Privacy Compliance

• GDPR: Compliant with EU General Data Protection Regulation. Only publicly available post data is extracted. No private content is accessed.
• CCPA: Compliant with California Consumer Privacy Act requirements.

Platform Terms of Service

Users must review and comply with Instagram's terms of service when using extracted data. This tool accesses only publicly available post information.

Enterprise Support

For enterprise licensing, custom integrations, or compliance inquiries:

• Telegram: @AiAgentApi

---

Related Tools

Jobs & Hiring

• All Jobs Scraper - Multi-Platform Job Listings Intelligence API
• Glassdoor Hiring Scraper - Glassdoor Job Listings Intelligence API
• Glints Employer Data Extractor - Glints Employer Intelligence API
• Glints Jobs Data Extractor - Glints Job Listings Intelligence API
• Indeed Hiring Scraper - Indeed Job Listings Intelligence API
• JobStreet Employer Data Extractor - JobStreet Employer Intelligence API
• JobStreet Jobs Data Extractor - JobStreet Job Listings Intelligence API
• LinkedIn Hiring Scraper - LinkedIn Job Listings Intelligence API
• StepStone Employer Data Extractor - StepStone Employer Intelligence API
• StepStone Jobs Data Extractor - StepStone Job Listings Intelligence API

Social Media

• Instagram Creator Scraper - Instagram Creator Intelligence API
• Instagram Reel Scraper - Instagram Post & Reel Intelligence API
• Instagram Trending Scraper - Instagram Trending Content Intelligence API
• LinkedIn Company Scraper - LinkedIn Company Intelligence API
• LinkedIn Profile Scraper - LinkedIn Profile Intelligence API
• Medium Author Data Extractor - Medium Author Intelligence API
• Medium Content Data Extractor - Medium Content Intelligence API
• Reddit Author Scraper - Reddit Author Intelligence API
• Reddit Viral Scraper - Reddit Viral Content Intelligence API
• SubReddit Info Scraper - Subreddit Intelligence API
• Subreddit Member Scraper - Subreddit Member Intelligence API
• SubReddit Post Scraper - Subreddit Post Intelligence API
• Telegram Chat Scraper - Telegram Chat Intelligence API
• Telegram Group Inviter - Telegram Group Invitation API
• Telegram Info Scraper - Telegram Channel Intelligence API
• Telegram Member Scraper - Telegram Member Intelligence API
• Telegram Private Group Scraper - Telegram Private Group Intelligence API
• TikTok Creator Scraper - TikTok Creator Intelligence API
• Twitter Community Scraper - Twitter Community Intelligence API
• Twitter Info Scraper - Twitter Account Intelligence API
• YouTube Market Intelligence - YouTube Channel Intelligence API

Video & Transcript

• All Video Scraper - Multi-Platform Video Intelligence API
• Live Stream Transcript - Live Stream Transcript Intelligence API
• TikTok Live Downloader - TikTok Live Stream Download API
• TikTok Transcript - TikTok Video Transcript Intelligence API
• Video Caption Scraper - Multi-Platform Video Caption Extraction API
• Video to Social Post - Video to Social Post Generation API
• Video Transcript - Multi-Platform Video Transcript Intelligence API
• YouTube Transcript - YouTube Video Transcript Intelligence API

E-Commerce & Retail

• Amazon Product Data Extractor - Amazon Product Intelligence API
• Amazon Storefront Data Extractor - Amazon Storefront Intelligence API
• Argos Retail Data Extractor - Argos Product Intelligence API
• ASOS Product Catalog Extractor - ASOS Product Catalog Intelligence API
• eBay Marketplace Data Extractor - eBay Marketplace Intelligence API
• eBay Seller Leads API - eBay Seller Lead Intelligence API
• Flipkart Product Data Extractor - Flipkart Product Intelligence API
• John Lewis Retail Data Extractor - John Lewis Product Intelligence API
• Lidl Offers Data Extractor - Lidl Offers Intelligence API
• Magalu Product Data Extractor - Magalu Product Intelligence API
• MediaMarkt Product Data Extractor - MediaMarkt Product Intelligence API
• Mercado Livre Marketplace Data Extractor - Mercado Livre Marketplace Intelligence API
• Nykaa Product Data Extractor - Nykaa Product Intelligence API
• OTTO Product Data Extractor - OTTO Product Intelligence API
• Target Product Data Extractor - Target Product Intelligence API
• Walmart Product Data Extractor - Walmart Product Intelligence API

Classifieds & Automotive

• AutoTrader Dealer Leads API - AutoTrader Dealer Lead Intelligence API
• AutoTrader Vehicle Listings API - AutoTrader Vehicle Listings Intelligence API
• Cars.com Dealer Leads API - Cars.com Dealer Lead Intelligence API
• Cars.com Vehicle Listings API - Cars.com Vehicle Listings Intelligence API
• Kleinanzeigen Classifieds Data Extractor - Kleinanzeigen Classifieds Intelligence API
• Kleinanzeigen Seller Leads API - Kleinanzeigen Seller Lead Intelligence API
• OLX Classifieds Data Extractor - OLX Classifieds Intelligence API
• OLX Seller Leads API - OLX Seller Lead Intelligence API
• Webmotors Vehicle Listings API - Webmotors Vehicle Listings Intelligence API

Real Estate

• MagicBricks Builder Leads API - MagicBricks Builder Lead Intelligence API
• MagicBricks Property Data Extractor - MagicBricks Real Estate Data API
• Realtor Property Scraper - Realtor.com Property Listings Intelligence API
• Zillow For Sale Scraper - Zillow Property Listings Intelligence API

Business Intelligence & Reviews

• BBB Business Data Extractor - BBB Business Intelligence API
• BBB Reputation Data Extractor - BBB Reputation Intelligence API
• Google Maps Store Scraper - Google Maps Business Intelligence API
• Reclame Aqui Company Data Extractor - Reclame Aqui Company Intelligence API
• TradeIndia Product Data Extractor - TradeIndia Product Intelligence API
• TradeIndia Supplier Leads API - TradeIndia Supplier Lead Intelligence API
• Zomato Menu Data Extractor - Zomato Restaurant Menu Intelligence API
• Zomato Restaurant Data Extractor - Zomato Restaurant Search Intelligence API

Other

• Global Weather Scraper - Global Weather Intelligence API

---

Support & Community

• 👥 Community: @Apify_Actor
• 👤 Contact Team: @AiAgentApi

---

Last Updated: July 05, 2026