Moz Local Listing Checker - NAP Consistency Audit

Automate Moz's free Check Listing tool to verify a business's NAP (Name, Address, Phone) consistency. Each run returns Moz's own score (percent of listings correct, incomplete and missing) and, for every directory row in Moz's free report (currently Google, Apple Maps, Bing, Facebook and Yelp), what that directory shows for the business, what is missing or different, and what to fix.

Moz shows its remaining directories only after you enter an email address on its site. This actor does not do that, so those directories are not included; the hiddenDirectories field says how many there are.

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Quick Start

Run a real listing check

Provide the business name and full address. Phone is optional but improves matching.

{
  "businessName": "Gary Danko",
  "streetAddress": "800 N Point St",
  "city": "San Francisco",
  "state": "CA",
  "zipCode": "94109",
  "phone": "415-749-2060",
  "country": "US"
}

A run with no business details (or with demoMode on) returns three labeled sample reports instead. A run with only some of the required details fails with a message naming the missing fields and charges no task events.

Output

One row per business with overallScore (Moz's percent correct, for example 67% correct), correctPercent, incompletePercent, missingPercent, listing counts, recommendations, and a directories list. Each directory has status (found, incomplete or not_found), foundName, foundAddress, foundPhone, nameMatch, addressMatch, phoneMatch, reviews and issues. duplicates is null because Moz's free report does not show duplicate listings.

When no task events are charged

The actor fills in Moz's free Check Listing form in a normal browser and reads the result page. It never solves CAPTCHAs or security checks. If Moz shows a security check, the check does not finish, or no listing results can be read from the page, the run returns one row with fetchStatus set to blocked, error or no_data, no score, and charges no task events.

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Input Parameters

Parameter	Type	Default	Required	Description
businessName	string	-	Yes, for a real check	The exact business name to check across directories
streetAddress	string	-	Yes, for a real check	The street address of the business (e.g., 123 Main St)
city	string	-	Yes, for a real check	City where the business is located
state	string	-	Yes, for a real check	State abbreviation (e.g., CA, NY, TX)
zipCode	string	-	Yes, for a real check	5-digit ZIP code
phone	string	-	No	Business phone number (format: 555-123-4567)
country	string	"US"	No	Country code (US, CA, UK, AU)
webhookUrl	string	-	No	Optional webhook URL to receive results when processing completes

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Pricing

This actor uses pay-per-event billing:

Event	When it is charged	Price
Actor start	Once when the run starts, one event per GB of memory (minimum one). At the default 1 GB of memory that is $0.10 per run	$0.10 per GB
Business Checked	Charged per business checked across Moz's directory database	$0.10
Directory Scanned	Charged per directory where your business listing is analyzed	$0.005
Recommendations Generated	Charged when actionable NAP consistency recommendations are generated	$0.05
Result	Each item written to the default dataset	$0.00001

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Troubleshooting

A row with fetchStatus "blocked", "error" or "no_data"

No listing results were read from Moz for that run, so the row has no score and no task events were charged. Retry later, or check the business by hand at https://moz.com/products/local/check-listing

"Missing required business details"

Fill in businessName, streetAddress, city, state and zipCode. A run that stops here charges no task events.

How do I test without spending anything?

Set demoMode to true, or run with no business details, and the actor returns three labeled sample listing reports showing the exact output format. Every sample item carries demo: true and a _notice field, and sample runs charge no task events.

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Built by John Rippy | Actor Arsenal