Google Trends Trending Now — trending searches by country

What people are searching on Google right now, in any country. Each row is one trending search with its approximate search volume, the time it started trending, and the news headlines Google links to it. For SEO and content teams, newsrooms, marketers and AI agents that need to know what is hot today.

Quick start: press Start with no configuration. It returns the current trending searches in the United States and the United Kingdom. Then type the countries you care about: US, th, Thailand and United Kingdom all work.

Sample output

country	rank	trend	approxTraffic	startedAt	top news source
US	1	jadan baugh	500+	2026-10-31T15:00:00Z	Florida Gators
US	2	john kerry	200+	2026-10-31T15:00:00Z	CNN
US	3	tesla cybertruck	200+	2026-10-31T15:00:00Z	supercarblondie.com
US	4	esteban ocon	500+	2026-10-31T15:00:00Z	Motorsport.com
GB	1	west ham	2000+	2026-10-31T15:00:00Z	BBC
GB	2	colchester vs walsall	200+	2026-10-31T15:00:00Z	BBC

These rows come from a run on 31 October 2026.

Every row also carries approxTrafficMin (the volume as a number: 2000+ becomes 2000), picture and pictureSource, a news list of { title, url, source }, and trendsUrl, a link that opens the trend in Google Trends for a human to explore. A row with three headlines is about 1.6 KB, so a whole country fits easily in an AI agent's context.

What you can do with it

• Write about what people are searching today. Pick a trend, read the linked headlines, publish while it is still rising.
• Compare countries. Run ["US", "GB", "DE", "JP"] together and see which stories cross borders.
• Watch for your topic. Set keywords to your brand or market and schedule the run hourly; trends that do not match are not charged.
• Give an AI agent today's context. One call answers "what is trending in Thailand right now?" with sources it can cite.

Input

Field	Default	Notes
countries	["US", "GB"]	Two-letter codes or English names, any case. Unknown entries are skipped with a reason.
maxTrendsPerCountry	25	Google's feed lists 10 trends per country (every country we checked on 31 Oct 2026), so 10 is the practical maximum.
newsPerTrend	3	0 to 5 headlines per trend.
keywords	[]	Keep only trends whose search term or headlines contain one of these words.

Every country gets an answer

A country that is not recognised, or that Google publishes no Trending Now feed for, is skipped and named in the SUMMARY record with the reason. The other countries still run. The run fails only when no country could be read, and then it says why in plain words.

How it works

The Actor reads Google Trends' Trending Now RSS feed (trends.google.com/trending/rss?geo=XX), one request per country. The feed is published for feed readers; robots.txt disallows only the /explore pages, which this Actor never fetches. No login, no cookies, no API key.

Pricing

You pay per trend returned: $3 per 1,000 trends. Skipped countries and trends removed by your keyword filter cost nothing. The run respects your spending limit.

FAQ

Why at most 10 trends per country? That is what Google's feed publishes. The Trending Now page can show more, but it is a page for humans, not a feed, and this Actor does not scrape it.

Is the search volume exact? No. Google gives a bucket such as 200+ or 2000+. approxTrafficMin is that bucket's lower bound as a number, so you can sort by it.

How fresh is it? As fresh as Google's feed at the moment of the run. startedAt is the time Google gives for each trend.

Can I get historical trends? No. This Actor returns what is trending now; schedule it to build your own history.

Works well with

Same publisher, same output conventions, same honest-failure rules:

• trending-now-aggregator — Google trends, Wikipedia most-read and Hacker News top stories in one call.
• bluesky-trending-topics — What Bluesky is talking about now, with post counts and top posts.

Disclaimer

This is an unofficial tool, not affiliated with or endorsed by Google. It reads only the public Trending Now RSS feed that Google publishes, and links to the news articles Google lists. Respect each publisher's rights when you reuse headlines.