Journalist, Podcast & Creator Pitch Dossier Generator
Pricing
from $100.00 / 1,000 pitch dossiers
Journalist, Podcast & Creator Pitch Dossier Generator
Research what a journalist, podcaster or creator covered in the last 30 days and get their strong opinions, a tailored pitch subject line and a personalized opening hook. Charged only when recent work is found.
Pricing
from $100.00 / 1,000 pitch dossiers
Rating
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Developer
Jonny Dean
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2 days ago
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Researches what a journalist, podcaster, or creator covered in the last 30 days and returns their recent topics, strong opinions, a tailored pitch subject line, and a personalized opening hook.
Built for PR agencies, podcast guest-booking teams, founders pitching themselves as guests, and creator marketers doing media list research and personalized pitching.
Who it's for
- PR agencies and in-house comms teams pitching stories and spokespeople
- Podcast guest-booking agencies and founders pitching themselves as guests
- Startup founders doing their own press outreach
- Creator and influencer marketers reaching out for collaborations
What you get for each target
| Field | What it is |
|---|---|
creator_or_journalist_name, publication_or_show | Who was researched |
recent_topics_covered | 3–5 specific stories, episodes, or posts from the last 30 days, with approximate dates |
contrarian_or_strong_opinions | Professional takes they've expressed recently on their beat |
recent_work_urls | Links to the work that was found |
tailored_pitch_subject_line | Under 70 characters, specific, no clickbait |
personalized_opening_hook | 1–2 sentences tying their recent work to your pitch |
has_recent_signal | true if specific recent work was found |
charged | false when no recent work was found (you are not billed) |
cached_result | true if served from the 24-hour cache |
Hooks stick to their professional work. Personal life, family, health, and politics are left out unless that's literally their beat.
How to use it
- Add targets as
{"name", "publication_or_show", "x_handle"}. Each needs a name or an X handle. - Describe what you're pitching (a guest, story, dataset, or product).
- Run it, then paste the subject line and hook into your email tool and finish the pitch yourself.
Example input
{"targets": [{ "name": "Casey Newton", "publication_or_show": "Platformer / Hard Fork", "x_handle": "CaseyNewton" },{ "name": "Lenny Rachitsky", "publication_or_show": "Lenny's Podcast", "x_handle": "lennysan" }],"pitch_context": "Our founder can share original data on how small teams are using AI agents to replace SaaS tools","use_cache": true}
Example output
Real results from test runs on Oct 21–22, 2026, shortened for display:
| Target | Outlet / show | A recent topic found | Subject line | Charged |
|---|---|---|---|---|
| Lenny Rachitsky | Lenny's Podcast | "Why every company now needs to think and operate like a lab team" with Josh Woodward (Oct 11, 2026) | Original data: 400 small teams replacing SaaS with AI agents | yes |
| Packy McCormick | Not Boring | Weekly Dose of Optimism #215 (Oct 16, 2026) | Survey Data: Small Teams Swapping SaaS for AI Agents | yes |
| Casey Newton | Platformer / Hard Fork | "The states come for OpenAI" (Oct 15, 2026) | AI liability expert for state OpenAI suits coverage | yes |
Example hook (Lenny Rachitsky): "Your recent episodes on Meta's Muse agent and Google Labs' experimental approach highlight how teams are rethinking tools in the AI era."
Pricing
Pay-per-event: $0.10 per pitch dossier (event pitch-dossier), charged only when recent work is found, plus a negligible Apify start fee. No charge when nothing real is found: targets with no findable recent work, and failed lookups, are returned free with charged: false. Use maximum cost per run to cap spend.
Free Apify plan users can research up to 3 targets per run.
Pairs well with
- Live X & Web B2B Lead Enricher + Cold Email Icebreaker: once you know which accounts to work, enrich the people there with a personalized, recent-activity icebreaker ($0.10 per enriched lead).
- B2B Trigger Event Radar: find which accounts have a live buying signal (funding, exec hires, launches, hiring sprees) before you prospect them ($0.05 per triggered account; quiet accounts free).
Integrations
- Apify API: start runs and fetch results with the REST API or the
run-sync-get-dataset-itemsendpoint (JavaScript and Python clients available). - Zapier, Make, and n8n: use the official Apify apps/nodes to run this Actor from a workflow and push results to your CRM, sheet, or email tool.
- Webhooks: get notified when a run finishes and pull the dataset automatically.
- AI agents: AI assistants and agents can call this Actor as a tool through the Apify MCP server.
- Exports: download results as JSON, CSV, Excel, or HTML from the Console.
Tips for better results
- Include the X handle and outlet. They're the strongest disambiguation signals.
- A specific pitch ("original survey data on X") produces much better hooks than "our startup".
- Always read the cited work before you send. A hook only lands if you've actually read the piece.
- Keep the 24-hour cache on to avoid paying twice for the same target and pitch.
FAQ
Where does the data come from? Public articles, newsletters, podcast listings, and X posts, researched live at run time.
Does it find email addresses? No. Use your media database or email finder for contact details.
Will it invent articles? It's instructed to cite only work it actually found. When it finds nothing recent, the row is marked has_recent_signal: false and you aren't charged.
Is it compliant? It only uses publicly available information. Follow anti-spam laws (CAN-SPAM, GDPR, etc.) and each outlet's pitching guidelines.
Support
Found a bug or want a feature? Open an issue on the Actor's Issues tab and I'll respond quickly.