List of advertiser names or keywords to search the Facebook Ad Library for, e.g. "Nike", "Coca-Cola", "black friday". Each term is searched separately (keyword_unordered). Leave empty if you instead search by Page ID below. At least one of Search terms or Page IDs is required.

Type:array

Facebook Page IDs

pageIds

Optional

List of numeric Facebook Page IDs to pull all of a specific advertiser's library ads (view_all_page_id). Use this when you already know the Page ID (e.g. "15087023444"). You can find a Page ID from the Ad Library URL of an advertiser. Leave empty if you search by term above.

Type:array

Country

country

Optional

Two-letter ISO country code the Ad Library filters ads by, e.g. "US", "BR", "GB", "DE", or "ALL" for all countries. The Ad Library always requires a country context; US is a safe default with the most inventory.

Type:string

Default:US

Ad type

adType

Optional

Which slice of the library to search. "all" = all ads currently running across Facebook's apps. "political" = only political & issue ads (these expose extra data such as spend and impression ranges).

Type:string

Default:all

Options:

allpolitical

Active status

activeStatus

Optional

Filter by whether the ad is currently running. "active" = only ads active right now (default), "inactive" = only stopped ads still archived, "all" = both active and inactive library ads.

Type:string

Default:active

Options:

activeinactiveall

Media type

mediaType

Optional

Optionally restrict results to a creative media type: "all" (default), "image", "meme", "image_and_meme", "video", or "none" (text-only). Leave as "all" to get every creative format.

Type:string

Default:all

Options:

allimagememeimage_and_memevideonone

Keyword match type

searchType

Optional

How a search term is matched (only used for keyword searches). "keyword_unordered" (default) matches the words in any order; "keyword_exact_phrase" requires the exact phrase. Ignored when searching by Page ID.

Type:string

Default:keyword_unordered

Options:

keyword_unorderedkeyword_exact_phrase

Max ads (total)

maxItems

Optional

Maximum number of ads to collect in total across every search term / Page ID in this run. The scraper scrolls the results to load more until this cap is reached or the library has no more matches. Returns fewer (or zero) honestly rather than padding with fake data.

Type:integer

Minimum:1

Maximum:1000

Default:30

Proxy configuration

proxyConfiguration

Optional

Facebook aggressively blocks datacenter IPs and unauthenticated traffic. A RESIDENTIAL proxy group is strongly recommended and used by default — without it, the Ad Library GraphQL requests are very likely blocked or return empty.

Type:object

Default:

{
  "useApifyProxy": true,
  "apifyProxyGroups": [
    "RESIDENTIAL"
  ]
}

Per-navigation timeout (seconds)

timeoutSecs

Optional

Timeout for each Ad Library page navigation in the real headless browser. Between 20 and 180 seconds.

Type:integer

Minimum:20

Maximum:180

Default:60

Debug: save one raw ad node

debugRaw

Optional

Advanced/debug only. When enabled, the first raw ad node from the Ad Library GraphQL response is saved to the key-value store under DEBUG_RAW_AD so you can inspect every available field. Leave off for normal runs.

Type:boolean

Default:false

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