SEO Competitor Analysis Pro

🔍 Comprehensive SEO competitor analysis for digital marketing strategy and search optimization

🎯 Perfect For

• Digital Marketing Agencies: Analyze client competitors and opportunities
• SEO Professionals: Research keyword gaps and backlink opportunities
• Content Marketers: Identify high-performing content strategies
• Business Owners: Understand competitive landscape and opportunities
• Marketing Teams: Develop data-driven SEO strategies

✨ Key Features

Comprehensive SEO Intelligence

• Technical SEO Analysis: Page speed, mobile optimization, crawlability
• Keyword Research: Organic rankings, search volume, keyword gaps
• Backlink Analysis: Link profiles, domain authority, referring domains
• Content Analysis: Top pages, content gaps, performance metrics
• On-Page Optimization: Meta tags, headings, internal linking
• Competitive Benchmarking: Compare performance across competitors

Advanced Analytics

• Keyword Gap Analysis: Find keywords competitors rank for but you don't
• Content Opportunities: Identify high-performing content to replicate
• Backlink Opportunities: Discover link-building prospects
• Technical Issues: Spot SEO problems affecting rankings
• Trend Analysis: Track SEO performance changes over time
• ROI Estimation: Calculate potential traffic and revenue impacts

🚀 Use Cases

SEO Strategy Development

• Competitor Research: Understand what's working for successful competitors
• Keyword Strategy: Find high-opportunity keywords to target
• Content Planning: Identify content gaps and opportunities
• Link Building: Discover potential backlink sources and strategies

Performance Optimization

• Technical Audits: Identify and fix technical SEO issues
• Content Optimization: Improve existing content based on competitor analysis
• Site Structure: Optimize navigation and internal linking
• Mobile Optimization: Ensure mobile-first indexing readiness

Competitive Intelligence

• Market Analysis: Understand competitive landscape and positioning
• Opportunity Identification: Find untapped SEO opportunities
• Strategy Validation: Confirm SEO strategies with competitive data
• Performance Tracking: Monitor competitive changes and adaptations

📊 Sample Output

{
  "domain": "example.com",
  "url": "https://www.example.com",
  "title": "Best Digital Marketing Agency",
  "metaDescription": "Leading digital marketing agency providing SEO, PPC...",
  "seoScore": 78.5,
  "technicalSeo": {
    "pageSpeed": {
      "desktop": 85,
      "mobile": 72,
      "loadTime": 2.3
    },
    "mobileOptimization": {
      "isMobileFriendly": true,
      "hasViewportMeta": true,
      "responsiveDesign": true
    },
    "security": {
      "isHttps": true,
      "sslCertificate": true
    }
  },
  "keywords": {
    "totalKeywords": 3250,
    "top10Keywords": 125,
    "organicTraffic": 45000,
    "trafficValue": 15500,
    "topKeywords": [
      {
        "keyword": "digital marketing services",
        "position": 3,
        "searchVolume": 8100,
        "difficulty": 75.2,
        "cpc": 12.50
      }
    ]
  },
  "backlinks": {
    "totalBacklinks": 12500,
    "uniqueDomains": 850,
    "domainAuthority": 65.2,
    "pageAuthority": 58.7,
    "topReferrers": [
      {
        "domain": "authoritysite.com",
        "backlinks": 45,
        "domainAuthority": 72.5,
        "linkType": "dofollow"
      }
    ]
  },
  "competitors": [
    {
      "domain": "competitor1.com",
      "commonKeywords": 245,
      "competitionLevel": 78.5,
      "domainAuthority": 68.2,
      "organicTraffic": 52000
    }
  ],
  "recommendations": [
    {
      "category": "Technical SEO",
      "issue": "Page speed optimization needed",
      "priority": "High",
      "impact": 85.5,
      "effort": "Medium"
    }
  ],
  "scrapedAt": "2024-01-15T10:30:00Z"
}

⚙️ Configuration Options

Analysis Scope

• Target URLs: Specific pages or entire domains to analyze
• Competitor Set: Define direct competitors for comparison
• Keyword Focus: Target specific keyword themes or industries
• Analysis Depth: Quick audit vs comprehensive analysis
• Historical Data: Track changes over time periods

SEO Components

• Technical Analysis: Page speed, mobile, security, crawlability
• Content Analysis: On-page optimization, content quality
• Keyword Research: Rankings, gaps, opportunities
• Backlink Analysis: Link profiles, authority metrics
• Competitive Benchmarking: Multi-competitor comparisons

Reporting Options

• Data Points: Choose specific SEO metrics to analyze
• Export Formats: JSON, CSV, Excel with SEO-focused formatting
• Visualization: Charts and graphs for performance trends
• Action Items: Prioritized recommendations and next steps

🔧 Technical Specifications

Performance

• Analysis Speed: 10-20 domains per hour (comprehensive analysis)
• Success Rate: 96%+ data extraction success
• Data Accuracy: Real-time SEO metrics and rankings
• Reliability: Automatic retry and error recovery
• Monitoring: Live progress tracking and quality validation

Advanced Features

• Multi-Tool Integration: Combine data from multiple SEO sources
• Historical Tracking: Monitor SEO changes and trends over time
• Competitive Alerts: Notifications when competitors make changes
• Custom Metrics: Define and track custom SEO KPIs
• API Integration: Connect with popular SEO and analytics tools

🛡️ Compliance & Best Practices

Ethical Usage

• Public Data Only: Analyzes publicly available SEO information
• Rate Limiting: Respectful crawling to avoid server overload
• Robot Compliance: Follows robots.txt and crawling guidelines
• Terms Adherence: Operates within search engine guidelines

Legal Considerations

• Attribution: Proper crediting of SEO data sources
• Data Security: Encrypted storage and transmission
• Competitive Intelligence: Ethical competitor research practices
• Regional Compliance: GDPR, CCPA, and international privacy laws

🛠️ Getting Started

1. Define Target: Set your domain and competitor URLs
2. Choose Analysis Type: Select comprehensive or focused SEO audit
3. Configure Scope: Set keywords, competitors, and analysis depth
4. Run Analysis: Start the automated SEO research process
5. Review Insights: Analyze opportunities and implement recommendations

💡 Pro Tips

• Focus on Relevant Competitors: Analyze direct competitors in your niche
• Track Changes Over Time: Regular analysis reveals trend patterns
• Prioritize High-Impact Issues: Focus on recommendations with biggest potential
• Validate with Multiple Sources: Cross-reference SEO data when possible
• Act on Insights: SEO analysis is only valuable when implemented

📞 Support

For questions, feature requests, or technical support, please contact our team through the Apify platform messaging system.