Real Estate Agent Google Maps Lead Generator

Scrapes real estate agent, broker, and property manager leads directly from Google Maps by location — business name, rating, category, address, phone, website, and a direct Google Maps listing link — then visits each agency's own website to detect email addresses, the specialties they offer, and their social media profiles.

Built on a real Chrome browser driven by the actual Clura Chrome extension (not a lightweight HTTP scraper), so it holds up against the same anti-bot measures a real user's browser would face, and self-heals its selectors with AI if Google changes Maps' markup.

How it works

1. Search Google Maps — for each location you provide, the actor searches Google Maps for each of your chosen business types (Real Estate Agent, Real Estate Broker, Real Estate Agency, Property Manager, Real Estate Attorney, Home Inspector, Mortgage Broker, or your own custom search terms), rotating across all of them to surface more distinct businesses per area than a single generic query would.
2. Extract listing data — business name, rating, category, address, phone, website, and Google Maps URL are read directly from the search results, using the same selectors verified live against real Real Estate Agent searches.
3. Deduplicate — agencies found under more than one search term are merged into one record, keyed on phone number first, then website domain.
4. Enrich from each agency's website — the actor visits each website's homepage once and extracts:
   • The first email address found on the page
   • Which of 11 real estate specialties the page mentions (Residential Sales, Commercial Real Estate, Property Management, Home Staging, Relocation Services, First-Time Homebuyer, Luxury Homes, Investment Properties, New Construction, Mortgage/Financing Assistance, Free Home Valuation)
   • Facebook, Instagram, LinkedIn, and Twitter/X profile links

Input

Field	Type	Description
locations	array (required)	Zip codes or city/state to search, e.g. ["75201", "Austin, TX"]. Every search term runs once per location.
searchTerms	array	Business types to search for. Defaults to the 7 standard ones listed above if left empty — add your own for a custom search.
maxLeadsPerSearch	integer	Max leads per location × search-term combination. Default 30.
maxPagesPerSearch	integer	Max scroll/pagination steps per search before stopping. Default 5.
enrichWebsite	boolean	Visit each lead's website to extract email/services/social links. Default true.
openaiApiKey	string	Only used if Google Maps' markup has changed enough that the built-in selectors stop working, to re-detect them via AI. Optional.
proxyConfiguration	object	Apify Proxy settings.

Output

Each record: name, rating, category, address, phone, website, mapsUrl, searchTerm, location, email, services (array), emergency24_7 (boolean, generally false for this niche), socialLinks (object).

What this actor does NOT do (please read before running)

• No email verification. Extracted emails are exactly what's published on the agency's website — there's no DNS/SMTP deliverability check.
• Homepage only. Website enrichment reads the agency's homepage — it doesn't crawl into separate Contact/About/Listings pages.
• No review count. Google Maps' search-results list doesn't render review count for every listing, so it isn't a reliable field to offer here.
• Results per search are capped by what Google Maps itself returns for a single query (typically well under 200).

Who this is for

• Real estate software/CRM vendors sourcing agents and brokers to sell into.
• Marketing agencies serving real estate clients who need fresh prospect lists.
• Mortgage lenders and title companies building referral-partner outreach lists.
• Recruiters sourcing agents for a brokerage in a specific market.
• Market research — agent density and specialty mix by city.