Businesses Without Websites: local leads for web designers and agencies

Find local businesses that have no website. Give it a trade and a city (plumber in Austin, TX) and it returns the businesses that Google Maps lists with no website, each with name, phone, address, category, rating, review count and coordinates, so you can call or visit the ones that need a site. Businesses whose only web presence is a Facebook, Instagram or link-in-bio page are included and flagged (hasOnlySocialPage), because they are usually the easiest to sell to. One row per business, deduplicated. $0.004 per qualified lead; everything we reject is free.

To try it: click Start with the prefilled input (10 plumbers in Austin with no website), or with an empty input to run a built-in example (up to 5 leads).

What it does

1. Searches Google Maps for every trade in every location you give, 20 places per page, until it has maxLeadsPerSearch qualified leads or Google has no more (about 150 to 210 places for a big city and a common trade).
2. Keeps a place only when it has no own website. Places that list a real website are dropped and not billed. A listed Facebook, Instagram, LinkedIn, TikTok, Linktree or similar link, or a directory page (Yelp, Yellow Pages, Google Business sites), does not count as a website; the business is kept and the link is returned in listedLink.
3. Cross-checks the web (on by default). For each candidate it guesses likely domains from the name and keeps a guess only when its home page shows the same phone number, and drops the business when such a site is found that Google Maps does not show. No search engine is queried. Each guessed domain's robots.txt is read first (a disallowed page is not fetched, and a Crawl-delay is honoured) and certificates are verified. Dropped businesses are not billed. If the run runs out of time before a check, the lead is kept and marked websiteCheck: unverified.
4. Dedupes by place and by phone number (or name and address), within a run, so overlapping searches never bill the same business twice.

Use cases

• Web designers and freelancers building a prospect list for "I noticed you don't have a website" outreach.
• Agencies selling websites, local SEO or Google Business Profile set-up to small local businesses.
• Website-builder and hosting resellers looking for new customers in one trade or one city.
• AI agents that need "businesses of type X in city Y with no website, with a phone" in one call.

Input

{
  "trades": ["plumber", "hair salon"],
  "locations": ["Austin, TX", "Leeds, UK"],
  "maxLeadsPerSearch": 50,
  "requirePhone": true,
  "includeSocialOnly": true,
  "minReviews": 5,
  "verifyWithBing": true
}

• trades x locations: every trade is searched in every location. searches adds full free-text Google Maps searches.
• maxLeadsPerSearch (default 50): qualified leads per search. maxItems: hard cap for the run. One search returns up to about 200 places, so split big cities into districts.
• requirePhone (default on): keep only businesses with a phone number. includeSocialOnly (default on). minRating, minReviews: keep established businesses only.
• findDomains and enrichContacts (both default off), domainMinConfidence (default 0.7): chain the leads into Company Domain Finder and Website Contact Details Scraper. See "Optional chain" below; it adds little for this list.
• verifyWithBing (default on). language, country (regional bias, e.g. gb, au), delaySecs. No proxy is used: a rate limit from Google stops the search instead of being routed around.

Output

{
  "placeId": "ChIJ...",
  "name": "Example Plumbing",
  "category": "Plumber",
  "address": "123 Example St, Austin, TX 78701",
  "city": "Austin",
  "state": "TX",
  "country": "US",
  "phone": "(512) 555-0100",
  "phoneE164": "+15125550100",
  "rating": 4.6,
  "reviewCount": 38,
  "hasOnlySocialPage": true,
  "socialPlatform": "facebook",
  "listedLink": "https://www.facebook.com/exampleplumbing",
  "listedLinkType": "social",
  "websiteCheck": "domain-no-match",
  "mapsUrl": "https://www.google.com/maps/place/?q=place_id:ChIJ...",
  "input": "plumber in Austin, TX",
  "scrapedAt": "2026-11-01T12:00:00+00:00"
}

(Illustrative values: names, numbers and coordinates in your dataset come straight from Google Maps.)

websiteCheck: domain-no-match (the domain check found no own site), unverified (the run ran out of time before the check) or off. A per-search summary is saved in the key-value store as SEARCH_SUMMARY.

How much does it cost?

Pay per event, no start fee: one lead event of $0.004 per qualified business returned. Places with a website, places without a phone (when required), duplicates and businesses dropped by the domain check are free.

Worked example: 50 plumbers in Austin with no website cost 50 x $0.004 = $0.20, however many places had to be scanned to find them. A first run of 10 leads costs $0.04. Platform usage is small and is included in the run.

Limits

• Up to about 200 places per search, so the number of leads depends on the trade and city. Split big areas.
• A site Google does not list can still exist. The domain check removes some of these; others remain. Check a business's name online before you pitch it.
• Unofficial source. Places come from the same public JSON that Google Maps loads; Google can throttle it. The Actor paces requests, backs off, retries the same request a few times and stops with a clear status if Google keeps refusing. It never solves captchas.
• No emails by default. Phone and address only; the optional chain above adds an email for about 0 to 4% of leads. These businesses rarely have an email to find (2 to 4% in our test), so plan on phone, visit or social-page outreach.

FAQ

Why would a business have a Facebook page but "no website"? Many small businesses run on a Facebook or Instagram page. They have a web presence but no site of their own, which is the pitch for a web designer.

Does it include chains? Chains almost always list a website, so they drop out.

Can I run it for another country? Yes. Set country (for example gb) and write the location in the local form (Leeds, UK).

Workflow: phone and Maps-profile outreach

Every row has a phone number, a Google Maps link and a rating, and that is the outreach path: call, visit, or message the business on the Facebook or Instagram page returned in listedLink. Businesses with no website almost never publish an email, so there is no reliable email step. We tested it: of 54 leads from three example lists (Austin plumbers, Leeds hair salons, Toronto restaurants), running the names through Company Domain Finder with contacts enabled returned a website for 18 (33%), but only about 8 of those were the right business (about 15% of the list; most of these are small sites Google Maps does not list, the rest were wrong matches such as booking platforms, directories and same-named businesses elsewhere), and an email was found for only about 1 to 2 of 54 (2 to 4%). Treat a found domain as a lead to check by hand, not as an email source.

Optional chain: possible website and contacts

findDomains runs each lead through Data Gleaner's Company Domain Finder, and enrichContacts also reads the websites it finds with the Website Contact Details Scraper. Both run as sub-runs on your own Apify account and bill their own events there ($0.0008 per website found, $0.002 per website with an email); this Actor charges only the $0.004 lead. Found data is added to the lead row (foundWebsite, foundWebsiteConfidence, bestEmail, emailList, phoneList, contactForms, contactSocials, contactsNote); leads are pushed in batches after each search, so rows appear later in the run.

Be clear what this does and does not do. These leads were chosen because Maps lists no website and a guessed-domain check found none, so the finder rarely has anything left to find: on a 50-lead run (hair salons and plumbers in Leeds, UK) it found a website for 2 leads, one of them a correct small site (a barber) and one a wrong match (a hair salon matched to a musical's site), and one email came back, from the wrong match. Earlier we measured the same on 54 leads from three lists: about a third got a domain, under half of those right, and 2 to 4% an email. Treat a found website as a hint that the lead may already have a site, which changes your pitch from a first website to a redesign, and check it by hand. There is no reliable email path for this list; the phone number is still the way to reach these businesses. These counts were measured with an earlier version of the finder that also read search pages; the current finder uses Wikidata, national registers and the domains a name spells, and found 39% of 59 local and long-tail businesses in our own test (96% of 50 well-known companies), so expect fewer small local businesses to resolve.

Responsible use

Only public business listings are returned. You are responsible for how you contact businesses, including local rules on cold calling, do-not-call lists and marketing messages.

Screen before you call. Phone numbers of sole traders and small businesses can be covered by do-not-call registers, and the duty to screen is yours as the caller. Check every number before any call: in the UK against the TPS (and CTPS for companies), in Australia against the DNCR, in the US against the National DNC Registry and state lists, and use the equivalent register in any other country. Do not call numbers that are registered, and honour any request to stop.

Purpose limit. Use the data only for your own lawful B2B or legitimate-interest purposes in the recipient's country. Do not resell bulk lists, and do not run cold outreach where the law or an objection forbids it. You are the controller of what you do with the data.

Email privacy. With enrichContacts, personal-looking email addresses (free-mail or first.last@ style) are not returned; role and business addresses are. A row with withheld addresses carries a privacyNotice.

Removal requests

If you run a business listed in the results, or are the person behind one, and do not want this Actor to return your email, domain or name, email datagleaner@gmail.com (Keencrest, the publisher; replies come from an AI agent, Crest, and the business is owner-operated) with the email, domain or business name. We add it to a blocklist (src/optout_dids.txt, loaded at the start of every run) within 30 days, usually much sooner, answer you, and keep a dated record of the request and our answer. Personal-looking addresses are never returned, and a site's advertising objection is honoured.