Reddit Audience Research

Discover audiences, find pain points, monitor keywords, and analyze buying intent across Reddit. Perfect for market research, product validation, competitor analysis, and content ideation.

Features

• Subreddit Discovery - Find relevant communities for any niche
• Post Scraping - Get posts from any subreddit with sorting and filtering
• Comment Analysis - Scrape entire comment threads recursively
• User Research - Analyze user profiles, posts, and comment history
• Pain Point Detection - Automatically identify posts with user frustrations
• Buying Intent Detection - Find posts showing purchase intent
• Keyword Monitoring - Track mentions of any keyword across Reddit
• Trending Posts - Get hot/rising content from multiple subreddits

Use Cases

Market Research

Find what problems people are discussing in your target market. Identify unmet needs and validate product ideas.

Competitor Analysis

Monitor mentions of competitor brands and products. Understand customer sentiment and pain points.

Content Ideation

Discover trending topics and frequently asked questions to inform your content strategy.

Lead Generation

Find people actively looking for solutions in your industry.

Actions

search_subreddits

Find relevant subreddits for any keyword or niche.

Required input: query

get_subreddit_info

Get detailed information about a specific subreddit including subscriber count, description, and activity.

Required input: subreddit

get_subreddit_posts

Scrape posts from a subreddit with sorting (hot, new, top, rising) and time filters.

Required input: subreddit

search_posts

Search Reddit posts by keyword. Can be limited to a specific subreddit or search all of Reddit.

Required input: query

get_post_comments

Scrape all comments from a specific post, including nested replies.

Required input: subreddit, postId

get_user_profile

Get information about a Reddit user including karma, account age, and verification status.

Required input: username

get_user_posts

Get all posts submitted by a specific user.

Required input: username

get_user_comments

Get all comments made by a specific user.

Required input: username

find_pain_points

Automatically find posts containing pain point indicators like "I wish", "frustrated with", "looking for", etc.

Required input: subreddit

monitor_keyword

Track mentions of a keyword across Reddit or in specific subreddits. Returns a breakdown by subreddit.

Required input: query

get_trending_posts

Get trending/hot posts from multiple subreddits at once, sorted by engagement.

Required input: subreddits (array)

AI-Ready Output

Every post and comment is enriched with:

• has_pain_point - Boolean indicating if pain point patterns were detected
• pain_point_matches - Array of matched pain point phrases
• has_buying_intent - Boolean indicating if buying intent was detected
• buying_intent_matches - Array of matched buying intent phrases

Pain Point Patterns Detected

• "i wish", "i hate", "i can't stand"
• "looking for", "recommend me", "any alternatives"
• "frustrated with", "struggling with"
• "does anyone know", "how do i", "what's the best"
• "help me find", "problem with", "issue with"

Buying Intent Patterns Detected

• "worth buying", "should i buy", "where to buy"
• "best place to buy", "looking to purchase"
• "want to buy", "thinking of buying"
• "recommendations for", "best X under $Y"

Example Output

{
    "type": "post",
    "id": "abc123",
    "title": "Looking for a good Python IDE, any recommendations?",
    "selftext": "I've been using VS Code but I'm frustrated with the debugging...",
    "author": "dev_user",
    "subreddit": "Python",
    "score": 42,
    "num_comments": 28,
    "url": "https://reddit.com/r/Python/comments/abc123/",
    "has_pain_point": true,
    "pain_point_matches": ["looking for", "frustrated with"],
    "has_buying_intent": false,
    "buying_intent_matches": []
}

Proxy Support

This Actor supports Apify Proxy to help avoid rate limiting. Configure proxy settings in the input to use datacenter or residential proxies.

Cost Estimation

The Actor uses minimal compute resources as it only makes HTTP requests (no browser). Typical runs:

• 100 posts: ~$0.001-0.005
• 1000 posts: ~$0.01-0.05

Limitations

• Reddit API rate limits apply (~60 requests/minute without authentication)
• Maximum 100 items per request (Reddit API limit)
• Some subreddits may be private or quarantined
• NSFW content is excluded by default (can be enabled)

Support

For issues or feature requests, please contact the developer or open an issue on the Actor's page.