Reddit LEAD GENERATOR

Reddit Lead Generator

This Apify actor intelligently generates qualified lead recommendations from Reddit posts based on your business requirements. It uses AI-powered analysis to identify potential clients, partners, or opportunities that match your specific criteria.

Key Features

• AI-Powered Lead Qualification: Uses advanced language models to analyze Reddit posts and score them based on your business needs
• Smart Search Term Generation: Automatically expands your initial search terms to find more relevant opportunities
• Intent Classification: Distinguishes between hiring posts, service requests, discussions, and other types of content
• Lead Scoring: Provides detailed scoring and reasoning for each potential lead
• Contact Information Extraction: Identifies contact details, company information, and project requirements
• Real-time Processing: Streams results as they're processed for faster delivery

How Lead Generation Works

1. Input Processing

You provide your business context through the input form:

• Search Terms: Initial keywords related to your business
• User Type: Whether you're a freelancer, agency, or company
• Intent: What you're looking for (hiring, seeking help, etc.)
• Services/Topics: Your areas of expertise or interest
• Filtering Instructions: Specific criteria for lead qualification

2. Intelligent Search Expansion

The system uses AI to generate up to 50 optimized search terms that:

• Expand your original keywords with relevant variations
• Add business context terms (like "hiring", "collaboration", "agency needed")
• Create boolean search combinations for better Reddit results
• Focus on terms most likely to find qualified leads

3. Reddit Data Collection

• Authenticates with Reddit API using OAuth2
• Searches Reddit using the expanded search terms
• Collects posts, comments, and metadata
• Handles rate limiting and retries automatically

4. AI-Powered Lead Analysis

Each Reddit post is analyzed using a sophisticated scoring system:

Triage Scoring (0-5 points):

• Specific pain points mentioned
• Commercial context relevance
• Urgency indicators
• Active seeking behavior
• Budget signals

Intent Classification:

• Hiring vs. seeking help vs. discussion
• Freelancer vs. agency vs. company intent
• Role-based language analysis

Lead Qualification:

• Author type identification (direct client, recruiter, service provider)
• Contact information extraction
• Project requirements and timeline
• Company details and industry
• Approachability scoring

5. Structured Output

Each qualified lead includes:

• Contact Information: Email, phone, profile links
• Project Details: Requirements, timeline, budget signals
• Scoring & Reasoning: Detailed analysis of why this is a good lead
• Approach Recommendations: Suggested outreach strategy
• Confidence Metrics: Reliability scores for the analysis

Included Technologies

• Apify SDK for Python
• Azure OpenAI for AI analysis
• Reddit API for data collection
• LangChain for AI orchestration
• Pandas for data processing

Running the actor

To run the actor, use the following command:

$apify run

Input

The actor accepts comprehensive lead generation parameters through the input form. You can edit the storage/key_value_stores/default/INPUT.json file:

{
  "search_terms": ["web development", "mobile app development"],
  "reddit_sort": "new",
  "time_filter": "all", 
  "results_per_search": 50,
  "user_type": "freelancer",
  "intent": "seeking help",
  "services_or_topics": ["web development", "mobile apps", "UI/UX"],
  "filtering_instructions": "Looking for clients who need web or mobile development services"
}

Input Parameters:

• search_terms: Initial keywords related to your business
• user_type: "freelancer", "agency", or "company"
• intent: "hiring", "seeking help", "discussion", etc.
• services_or_topics: Array of your expertise areas
• filtering_instructions: Specific criteria for lead qualification
• reddit_sort: "new", "hot", "top", "relevance"
• time_filter: "all", "day", "week", "month", "year"
• results_per_search: Number of posts to analyze per search term

Output

The actor generates structured lead recommendations with detailed analysis. Each lead includes:

{
  "author_name": "potential_client_username",
  "author_profile_url": "https://www.reddit.com/user/username/",
  "post_content": "Looking for a web developer to build our e-commerce site...",
  "post_permalink": "https://www.reddit.com/r/forhire/comments/...",
  "published_date": "2024-01-15T10:30:00Z",
  "understanding": "Client needs e-commerce website development",
  "evidence_map": "Looking for a web developer, e-commerce site, budget available",
  "filtering_score": 85,
  "filtering_score_reason": "Matches web development services, shows budget signals",
  "intent": "seeking help",
  "intent_evidence": ["Looking for", "need help", "budget available"],
  "type_of_author": "direct_client",
  "contact_email": "client@company.com",
  "company_name": "TechStart Inc",
  "immediate_requirement": true,
  "confidence_score": 0.8,
  "should_approach_score": 75,
  "should_approach_reason": "Direct client with clear project requirements and budget",
  "reasoning_for_approach_score": [
    "Explicitly seeking web development services",
    "Mentions budget and timeline",
    "Direct client, not a recruiter or competitor"
  ]
}

Key Output Fields:

• Contact Information: Author details, email, phone, company info
• Project Analysis: Requirements, timeline, budget signals
• Lead Scoring: 0-100 scores for filtering and approachability
• Intent Classification: Type of post and author intent
• Approach Recommendations: Detailed reasoning and outreach suggestions

Use Cases

For Freelancers

• Find clients posting about projects in your expertise area
• Identify urgent requirements with budget signals
• Discover long-term collaboration opportunities
• Filter out job postings and focus on direct client needs

For Agencies & Service Providers

• Locate businesses seeking agency partnerships
• Find companies with digital transformation needs
• Identify prospects with ongoing project requirements
• Discover B2B collaboration opportunities

For Recruiters & HR

• Find candidates discussing their skills and availability
• Identify professionals seeking career opportunities
• Discover talent in specific industries or technologies
• Locate passive candidates through their Reddit activity

Benefits

• Time-Saving: Automatically processes hundreds of Reddit posts and identifies qualified leads
• AI-Powered Accuracy: Uses advanced language models to understand context and intent
• Comprehensive Analysis: Provides detailed scoring and reasoning for each lead
• Real-Time Processing: Streams results as they're analyzed for faster delivery
• Customizable Filtering: Tailor the system to your specific business needs and criteria
• Contact Information: Extracts emails, phone numbers, and social profiles when available
• Approach Guidance: Provides specific recommendations for reaching out to each lead