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Pinterest Pin Details Scraper: Extract Complete Pin Metadata & Analytics

Introduction

Pinterest is one of the world's leading visual discovery platforms, with hundreds of billions of pins spanning fashion, home decor, food, travel, DIY, and e-commerce. Each pin is far more than an image — it carries a rich layer of metadata including SEO attributes, engagement signals, shopping information, ad targeting data, multi-resolution image assets, and creator attribution.

For marketers, data analysts, e-commerce professionals, and researchers, this metadata holds significant analytical value. However, extracting it manually across hundreds or thousands of pins is impractical. The Pinterest Pin Details Scraper automates structured data extraction from any list of Pinterest pin URLs, enabling large-scale analysis that would otherwise be impossible.

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Scraper Overview

The Pinterest Pin Details Scraper is a specialized tool for retrieving comprehensive metadata from individual Pinterest pins. It goes well beyond surface-level data, capturing everything from multi-resolution image URLs and SEO fields to ad campaign parameters, shopping eligibility flags, reaction counts, and video content details.

Key capabilities:

• 90+ data fields per pin across content, media, SEO, commerce, and advertising dimensions
• Multi-resolution image extraction — 7 image size variants plus original
• Ad & promotion data — campaign IDs, advertiser IDs, ad targeting attribution
• E-commerce signals — shopping flags, product availability, price currency
• Error-resilient processing — skips failed URLs without halting batch jobs

Best suited for social media analysts tracking pin performance, e-commerce teams monitoring competitor product pins, SEO specialists auditing Pinterest content, content strategists analyzing visual trends, and data scientists building Pinterest datasets.

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Input Configuration

Example url 1: https://www.pinterest.com/pin/989243874418277815/

Example url 2: https://www.pinterest.com/pin/145804106683758606/

Example url 3: https://www.pinterest.com/pin/145804106683758599/

Example Screenshot of product information page:

Input Format

{
  "urls": [
    "https://www.pinterest.com/pin/989243874418277815/"
  ],
  "ignore_url_failures": true
}

urls — Array of Pinterest pin URLs to scrape. Add URLs one by one or use Bulk edit to paste a prepared list. Each URL should point to a specific pin (pinterest.com/pin/PIN_ID/).

ignore_url_failures — When true, the scraper continues processing remaining URLs if individual pins fail to load, are deleted, or are otherwise inaccessible. Strongly recommended for batch jobs.

Output Format

Each pin returns a structured record with fields grouped across several categories:

Core Content Fields

Field	Description
ID / Entity ID	Pinterest's unique pin identifier. Used for cross-referencing and deduplication.
Title / Grid Title	Pin title as shown in grid and detail views. Key for keyword and content analysis.
Description	Full pin description text. Core field for NLP, topic modeling, and SEO research.
Description HTML	Description with HTML markup preserved. Useful when links and formatting matter.
Description Links	Extracted hyperlinks from the description. Useful for outbound link analysis.
Category	Pinterest-assigned content category. Enables topic segmentation across datasets.
Domain / Link Domain	Source domain the pin links to. Core for traffic source and competitor analysis.
Created At	Pin creation timestamp. Essential for temporal trend analysis.

Image & Media Fields

Field	Description
Images 236x, 474x, 564x, 736x, 170x, 136x136, 60x60, 600x315, Orig	Image URLs across 9 size variants. Use the appropriate resolution for your application — thumbnails, previews, or full-resolution assets.
Image Signature	Unique hash for the image file. Useful for deduplication and change detection.
Image Spec 236x	Technical image specification metadata for the 236px variant.
Dominant Color	Primary hex color extracted from the image. Valuable for visual style analysis and design trend research.
Videos	Video content metadata if the pin contains a video.
Is Video	Boolean flag indicating whether the pin is video content.

SEO Fields

Field	Description
SEO Title	SEO-optimized title used in search indexing.
SEO Description	Meta description used for search engine presentation.
SEO Alt Text	Image alt text for accessibility and SEO.
SEO URL	Canonical URL for the pin as indexed.
SEO Noindex Reason	If present, explains why the pin is excluded from search indexing.

Engagement & Social Fields

Field	Description
Repin Count	Total number of repins. Primary virality metric for pins.
Share Count	Number of times the pin has been shared externally.
Total Reaction Count	Aggregate reactions across all types.
Reaction Counts Data	Breakdown of reactions by type.
Favorite User Count	Number of users who have favorited the pin.
Aggregated Pin Data	Consolidated engagement statistics.
Is Eligible For Aggregated Comments	Whether comments are aggregated for this pin.

Commerce & Shopping Fields

Field	Description
Shopping Flags	Array of shopping-related classifications (e.g., buyable, shoppable).
Is Eligible For PDP	Whether the pin qualifies for a Product Detail Page experience.
Is OOS Product	Indicates if the associated product is out of stock.
Is Stale Product	Flags products with outdated pricing or availability data.
Price Currency	Currency code for any associated product price.
Ships To User Country	Whether the product ships to the viewer's country.
Is Downstream Promotion	Indicates promotional content originating downstream.

Advertising & Campaign Fields

Field	Description
Is Promoted	Whether this pin is a promoted (paid) pin.
Advertiser ID	ID of the advertising account behind a promoted pin.
Campaign ID	Associated ad campaign identifier.
Pin Promotion ID	Specific promotion unit identifier.
Ad Data	Raw ad metadata block.
Ad Targeting Attribution	Attribution data for ad targeting.
Ad Targeting Attribution Reasons	Reasons the pin was served to a given audience.
Promoted Partnership Advertiser Name	Advertiser name for partnership promotions.
Is Third Party Ad	Whether the ad was served by a third-party network.

Link & Tracking Fields

Field	Description
Link	Destination URL the pin links to.
Mobile Link	Mobile-optimized version of the destination link.
Tracked Link	Link with Pinterest tracking parameters applied.
UTM Link	Link with UTM campaign parameters.
Tracking Params	Full set of tracking parameters attached to the pin.
Link UTM Applicable And Replaced	Indicates UTM parameters have been applied to the link.

Creator & Attribution Fields

Field	Description
Pinner	User who pinned the content.
Origin Pinner	Original creator of the pin if repinned.
Board	Board the pin belongs to.
Native Creator	Platform-native creator data.
Attribution / Media Attribution	Source attribution for the pin image or content.
Closeup Attribution / Closeup Unified Attribution	Attribution shown in the pin detail (closeup) view.

Content Classification Flags

Field	Description
Is Repin	Whether this pin was repinned from another.
Is Hidden / Is Private equivalent	Pin visibility status.
Is Unsafe / Is Unsafe For Comments / Is Unsafe For Ad	Safety classification flags for content moderation purposes.
Comments Disabled	Whether commenting has been disabled on this pin.
Is Go Linkless	Indicates the pin has no outbound link.
Is Eligible For Promoted Partnership	Whether the pin qualifies for partnership promotions.

Example Output (Partial)

{
  "entity_id": "989243874418277815",
  "seo_alt_text": "Casual Relaxed Fit Top With Dinosaur Print, Summer Dinosaur Print Relaxed Fit Tops, Relaxed Fit Dinosaur Print Crew Neck Tops, Dinosaur Shirts Women, Dinosaur Shirt Women, Dinosaur Print Graphic Tee With Short Sleeves, Amazon Tshirt, Womens Dinosaur Shirt, Dinosaur Tshirt For Women",
  "dominant_color": "#78869d",
  "origin_pinner": null,
  "embed": null,
  "is_go_linkless": false,
  "digital_media_source_type": null,
  "link": null,
  "mobile_link": null,
  "tracked_link": null,
  "utm_link": null,
  "tracking_params": "CwABAAAAEDEzMTI1Mjk5NzY2MTcwMzULAAcAAAAPdW5rbm93bi91bmtub3duAA",
  "is_viewed_by_owner_or_employee_or_partner_of_business": null,
  "images_236x": {
    "height": 275,
    "width": 236,
    "url": "https://i.pinimg.com/236x/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "images_136x136": {
    "height": 136,
    "width": 136,
    "url": "https://i.pinimg.com/136x136/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "images_60x60": {
    "url": "https://i.pinimg.com/60x60/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "images_170x": {
    "url": "https://i.pinimg.com/236x/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "images_474x": {
    "url": "https://i.pinimg.com/474x/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg",
    "height": 552,
    "width": 474
  },
  "images_564x": {
    "url": "https://i.pinimg.com/564x/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg",
    "height": 657,
    "width": 564
  },
  "images_736x": {
    "url": "https://i.pinimg.com/736x/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg",
    "height": 857,
    "width": 736
  },
  "images_600x315": {
    "url": "https://i.pinimg.com/600x315/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "images_orig": {
    "url": "https://i.pinimg.com/originals/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "image_signature": "59f43e7d0c395795e885ea5ed1fa618f",
  "link_utm_applicable_and_replaced": 0,
  "is_downstream_promotion": false,
  "category": "",
  "domain": "Uploaded by user",
  "is_promoted": false,
  "link_domain": null,
  "promoter": null,
  "is_eligible_for_pdp": false,
  "is_oos_product": false,
  "is_stale_product": false,
  "shopping_flags": [],
  "pinner": {
    "blocked_by_me": false,
    "id": "VXNlcjo5ODkyNDQwMTE4MDgxNjUxMTU=",
    "entity_id": "989244011808165115",
    "__typename": "User",
    "full_name": "Defined Arch & Beyond Studio",
    "image_small_url": "https://i.pinimg.com/30x30_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "image_large_url": "https://i.pinimg.com/140x140_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "username": "daab_studio",
    "image_medium_url": "https://i.pinimg.com/75x75_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "explicitly_followed_by_me": false,
    "first_name": "Defined Arch & Beyond Studio",
    "is_verified_merchant": false,
    "verified_identity": {
      "verified": null
    },
    "follower_count": 25
  },
  "promoted_is_removable": false,
  "description": " ",
  "image_spec_236x": {
    "url": "https://i.pinimg.com/236x/59/f4/3e/59f43e7d0c395795e885ea5ed1fa618f.jpg"
  },
  "grid_title": "💖",
  "title": "💖",
  "videos": null,
  "closeup_unified_description": " ",
  "aggregated_pin_data": {
    "entity_id": "3313379718784079424",
    "id": "QWdncmVnYXRlZFBpbkRhdGE6MzMxMzM3OTcxODc4NDA3OTQyNA==",
    "aggregated_stats": {
      "saves": 1
    },
    "comment_count": 0,
    "did_it_data": {
      "images_count": 0
    }
  },
  "is_eligible_for_aggregated_comments": true,
  "rich_metadata": null,
  "total_reaction_count": 0,
  "board": {
    "privacy": "public",
    "url": "/daab_studio/t-shirt-under-10/",
    "name": "T-Shirt Under $10",
    "id": "Qm9hcmQ6OTg5MjQzOTQzMDkwMzk0NzEx",
    "entity_id": "989243943090394711",
    "pin_count": 10,
    "section_count": 0,
    "board_order_modified_at": "Tue, 10 Mar 2026 21:41:05 +0000",
    "cover_image_spec_222x": {
      "url": "https://i.pinimg.com/222x/20/84/99/2084999822206e187cfc1fa83a329cc7.jpg"
    },
    "cover_image_spec_400x300": {
      "url": "https://i.pinimg.com/400x300/20/84/99/2084999822206e187cfc1fa83a329cc7.jpg"
    },
    "cover_image_spec_216x146": {
      "url": "https://i.pinimg.com/216x146/20/84/99/2084999822206e187cfc1fa83a329cc7.jpg"
    },
    "image_cover_hd_url": "https://i.pinimg.com/474x/20/84/99/2084999822206e187cfc1fa83a329cc7.jpg",
    "image_cover_url": "https://i.pinimg.com/200x150/20/84/99/2084999822206e187cfc1fa83a329cc7.jpg",
    "image_thumbnail_url": "https://i.pinimg.com/upload/989243943090394711_board_thumbnail_2026-03-10-21-35-37_95474_60.jpg",
    "collaborated_by_me": false,
    "is_collaborative": false,
    "owner": {
      "entity_id": "989244011808165115",
      "id": "VXNlcjo5ODkyNDQwMTE4MDgxNjUxMTU="
    }
  },
  "grid_attribution": null,
  "native_creator": {
    "entity_id": "989244011808165115",
    "full_name": "Defined Arch & Beyond Studio",
    "image_medium_url": "https://i.pinimg.com/75x75_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "image_small_url": "https://i.pinimg.com/30x30_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "username": "daab_studio",
    "is_verified_merchant": false,
    "verified_identity": {
      "verified": null
    },
    "id": "VXNlcjo5ODkyNDQwMTE4MDgxNjUxMTU=",
    "blocked_by_me": false,
    "explicitly_followed_by_me": false,
    "follower_count": 25,
    "image_large_url": "https://i.pinimg.com/140x140_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "profile_url": "https://www.pinterest.com/daab_studio/"
  },
  "sponsorship": null,
  "pin_join": {
    "visual_annotation": [
      "Casual Relaxed Fit Top With Dinosaur Print",
      "Summer Dinosaur Print Relaxed Fit Tops",
      "Relaxed Fit Dinosaur Print Crew Neck Tops",
      "Dinosaur Shirts Women",
      "Dinosaur Shirt Women",
      "Dinosaur Print Graphic Tee With Short Sleeves",
      "Amazon Tshirt",
      "Womens Dinosaur Shirt",
      "Dinosaur Tshirt For Women"
    ],
    "annotations_with_links_array": [
      {
        "name": "Casual Relaxed Fit Top With Dinosaur Print",
        "url": "/shopping/casual-relaxed-fit-top-with-dinosaur-print/946876745303/"
      },
      {
        "name": "Summer Dinosaur Print Relaxed Fit Tops",
        "url": "/shopping/summer-dinosaur-print-relaxed-fit-tops/898201967425/"
      },
      {
        "name": "Relaxed Fit Dinosaur Print Crew Neck Tops",
        "url": "/shopping/relaxed-fit-dinosaur-print-crew-neck-tops/920074429198/"
      },
      {
        "name": "Dinosaur Shirts Women",
        "url": "/ideas/dinosaur-shirts-women/917441713268/"
      },
      {
        "name": "Dinosaur Shirt Women",
        "url": "/ideas/dinosaur-shirt-women/949597850186/"
      },
      {
        "name": "Dinosaur Print Graphic Tee With Short Sleeves",
        "url": "/shopping/dinosaur-print-graphic-tee-with-short-sleeves/920438023956/"
      },
      {
        "name": "Amazon Tshirt",
        "url": "/ideas/amazon-tshirt/915125098929/"
      },
      {
        "name": "Womens Dinosaur Shirt",
        "url": "/ideas/womens-dinosaur-shirt/920588048115/"
      },
      {
        "name": "Dinosaur Tshirt For Women",
        "url": "/shopping/dinosaur-tshirt-for-women/935781243458/"
      }
    ],
    "seo_breadcrumbs": [
      {
        "__typename": "SeoBreadcrumbs",
        "name": "Women's Fashion",
        "url": "/ideas/womens-fashion/948967005229/"
      }
    ],
    "seo_canonical_domain": "www.pinterest.com",
    "seo_canonical_url": null
  },
  "share_count": 0,
  "reaction_counts_data": [],
  "unauth_on_page_description": "",
  "carousel_data": null,
  "unauth_on_grid_title": "💖",
  "gen_ai_topics": null,
  "is_unsafe_for_comments": false,
  "see_more_user_feedback": null,
  "recommendation_reason": null,
  "ad_data": null,
  "ad_match_reason": 0,
  "source_interest": null,
  "advertiser_id": null,
  "campaign_id": null,
  "pin_promotion_id": null,
  "ad_targeting_attribution": null,
  "ad_targeting_attribution_reasons": null,
  "promoted_partnership_advertiser_name": null,
  "promoted_partnership_attribution_name": null,
  "is_eligible_for_promoted_partnership": false,
  "is_third_party_ad": false,
  "comments_disabled": false,
  "done_by_me": false,
  "closeup_attribution": {
    "entity_id": "989244011808165115",
    "username": "daab_studio",
    "id": "VXNlcjo5ODkyNDQwMTE4MDgxNjUxMTU="
  },
  "collection_pin": null,
  "is_hidden": false,
  "is_unsafe": false,
  "visual_objects": [
    {
      "is_stela": null,
      "h": 0.9485270170244263,
      "w": 0.94,
      "x": 0.03,
      "y": 0.025736491487786825
    }
  ],
  "affiliate_disclosure": null,
  "affiliate_link": null,
  "ships_to_user_country": false,
  "closeup_unified_attribution": {
    "__typename": "User",
    "id": "VXNlcjo5ODkyNDQwMTE4MDgxNjUxMTU=",
    "entity_id": "989244011808165115",
    "image_medium_url": "https://i.pinimg.com/75x75_RS/02/eb/f5/02ebf512506e01f750fbace92da48d26.jpg",
    "follower_count": 25,
    "followed_by_me": false,
    "username": "daab_studio",
    "is_ads_only_profile": false,
    "ads_only_profile_site": null,
    "is_verified_merchant": false,
    "full_name": "Defined Arch & Beyond Studio",
    "verified_identity": {
      "verified": null
    }
  },
  "is_repin": false,
  "favorite_user_count": 0,
  "favorited_by_me": false,
  "created_at": "Tue, 10 Mar 2026 21:33:30 +0000",
  "attribution": null,
  "media_attribution": null,
  "pin_additional_note": null,
  "translations": null,
  "description_links": [],
  "user_mention_tags": null,
  "seo_noindex_reason": null,
  "unauth_on_page_title": "💖",
  "is_unsafe_for_ad": false,
  "is_video": false,
  "repin_count": 0,
  "seo_description": "Discover (and save!) your own Pins on Pinterest.",
  "seo_title": "Pinterest",
  "seo_url": "/pin/989243874418277815/",
  "description_html": " ",
  "price_currency": "USD",
  "id": "UGluOjk4OTI0Mzg3NDQxODI3NzgxNQ=="
}

---

Usage Guide

Step 1: Collect Pin URLs

Navigate to target Pinterest pins and copy the URL from your browser. URLs follow the format pinterest.com/pin/PIN_ID/. Sources may include:

• Pinterest search results for a keyword or topic
• Competitor board pages
• Pinterest Trends top pins
• Specific board archives

Step 2: Build Your Input List

Paste URLs into the urls array. Use the Bulk edit option for large lists prepared in spreadsheets or scraped from Pinterest search pages.

Step 3: Configure & Run

Set ignore_url_failures: true for any batch run. Submit the configuration and export results as JSON or CSV when complete.

Best Practices

• Filter by is_promoted post-extraction to separate organic from paid pin data in your analysis.
• Use repin_count + share_count together as a composite virality signal.
• dominant_color is useful for visual trend research — cluster pins by color palette to identify aesthetic trends in a niche.
• Always check is_video before processing media fields, as video pins have different media structures than image pins.
• created_at enables time-series analysis — track how pin engagement metrics evolve over a pin's lifetime.
• For e-commerce analysis, combine shopping_flags, is_oos_product, and price_currency to assess product availability and shoppability at scale.

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Benefits and Applications

Social Media & Content Strategy: Analyze top-performing pins in your niche by comparing repin counts, share counts, and categories. Identify which image formats, dominant colors, and description styles correlate with higher engagement.

SEO Research: Extract SEO titles, descriptions, and alt text from high-ranking pins to understand how successful creators optimize their Pinterest presence for search visibility.

E-Commerce & Competitor Analysis: Monitor competitor product pins for shopping flags, product availability, and pricing signals. Track which products are being promoted and at what frequency.

Advertising Intelligence: Use ad fields (Advertiser ID, Campaign ID, Targeting Attribution) to study promoted pin strategies, identify active advertisers in your niche, and reverse-engineer ad targeting approaches.

Visual Trend Research: Leverage multi-resolution image URLs and dominant color data to build visual datasets for identifying aesthetic trends, seasonal color palettes, or emerging design styles.

Dataset Creation: Build labeled Pinterest datasets for machine learning applications requiring visual content with rich associated metadata.

---

Conclusion

The Pinterest Pin Details Scraper provides unmatched depth of pin-level data extraction, covering every dimension from visual assets and SEO metadata to ad attribution and shopping eligibility. With over 90 structured fields per pin and support for bulk URL processing, it turns Pinterest's rich metadata layer into an immediately actionable data asset for research, strategy, and development.

Start extracting Pinterest pin data today and unlock insights that go far beyond what's visible on the surface.

Your feedback

We are always working to improve Actors' performance. So, if you have any technical feedback about Pinterest Pin Details Scraper or simply found a bug, please create an issue on the Actor's Issues tab in Apify Console.