Xiaohongshu Trending Hot List Scraper

Get the Xiaohongshu (小红书 / RED, Little Red Book) trending hot list as clean structured data. Each run returns the platform's current search-discovery terms ranked by heat, with a parsed numeric heat score and a ready search link for every term.

Unofficial / independent tool. This Actor is not affiliated with, authorized, sponsored, or endorsed by Xiaohongshu. It retrieves publicly available data through a third-party API. You are responsible for using the output in compliance with Xiaohongshu's terms and all applicable laws.

What this Actor does

This Actor focuses on one job: fetch the xiaohongshu (red) trending hot list of search discovery terms on xiaohongshu.com. Xiaohongshu is China's leading lifestyle, beauty and shopping-discovery community, so its hot list is a strong early signal for consumer and product trends.

• Returns the live Xiaohongshu discovery hot list in rank order.
• Parses the human-readable heat score (e.g. "918万") into a usable number.
• Reports each term's rank change versus the previous snapshot.
• Builds a Xiaohongshu search link for every trending term.

Input

Field	Type	Description
maxItems	integer	Maximum records to return (caps your spend).
proxyConfiguration	object	Optional Apify Proxy settings.

Example input

{
  "maxItems": 10
}

Output

The Actor returns one dataset item per trending search term. Each item is a flat, analysis-ready JSON record. Example of a real returned item:

{
  "title": "用万能旅行拍照姿势美美出片",
  "score": 9180000,
  "rankChange": 0,
  "wordType": "热",
  "type": "normal",
  "id": "dora_2178732",
  "url": "https://www.xiaohongshu.com/search_result?keyword=用万能旅行拍照姿势美美出片",
  "source": "xiaohongshu-hot-list"
}

Output fields

Field	Description
title	Trending discovery term
score	Heat score (numeric, parsed from e.g. 918万)
rankChange	Change in rank vs the previous snapshot
wordType	Heat tag (热 hot, 新 new, etc.)
type	Item type classification
url	Canonical link to the item on the source site
id	Stable identifier for the item (when available)
source	Which list / query the item came from

How it works

• Direct API, no browser. Data is fetched over HTTP — no headless browser, no login, no cookies to manage.
• Honest failure. Transient upstream blocks (rate limits, edge protection) are retried with exponential backoff. If the source stays unavailable, the run fails loudly instead of returning a misleading empty dataset.
• De-duplicated. Items are de-duplicated by their identifier within a run.
• Pay per result. You are billed for the rows actually delivered; maxItems is a hard cap on both volume and spend.

Use cases

• Spot emerging beauty, travel, food and lifestyle trends before they peak.
• Inform e-commerce product research and content strategy for the China market.
• Track how fast a topic is rising or cooling via the rank-change field.
• Power a competitive-intelligence or social-listening pipeline.

Integration

Run it from the Apify Console, on a schedule, or call it programmatically via the Apify API, the JavaScript / Python clients, or MCP. Output can be exported as JSON, CSV, or Excel, or pushed to your own storage.

FAQ

Do I need a Xiaohongshu account, cookies, or to log in? No. The Actor only reads publicly available data.

How am I billed? Pay-per-result: you pay only for the items returned, and maxItems caps the total.

Can I schedule it or call it from my own code? Yes — use Apify Schedules, the REST API, the official clients, or MCP.

Is this an official Xiaohongshu product? No. It is an independent tool and is not affiliated with Xiaohongshu.