Wildberries Seller Analytics: Аналитика ВБ

Verify any Wildberries seller's registered legal identity, and find who really sells in a category. Turn a seller ID, store URL, or keyword into the registered company behind it: name, tax ID, address, and trademark. Built for sourcing due diligence, supplier verification, and prospect lists.
Wildberries data suite   •  Product search, pricing, niche analytics, resale, reviews, and seller data
Seller Scraper ➤ You are here	Niche Analyzer Competition, price and demand	Price Tracker Price and search-rank monitoring	Resale Scraper Resale and secondhand listings

Verify any Wildberries seller's registered legal identity, and find who really sells in a category Turn a seller ID, store URL, or product keyword into the registered company behind it: name, tax ID, address, and trademark. No login, no guesswork, straight from Wildberries' own public records.

🏢 Legal entity data Registered company name, tax ID (INN), address, and trademark, verified from Wildberries' own records

🔍 Real seller discovery Give it a keyword and get back the actual sellers behind matching products, not a guess

🔄 Change monitoring Scheduled snapshots that flag new, updated, or unchanged sellers

📦 Sample matched products See which products connected a discovered seller to your search keyword

Turn a seller ID, store URL, or search keyword into that seller's registered legal identity: company name, tax ID, legal address, and trademark. Built for sourcing due diligence, supplier verification, and lead generation on Russia's largest marketplace. Runs fast and reliably with no login, and exports clean data you can open in Excel, Google Sheets, or your own tools.

🔍 Wildberries seller verification and discovery

This Actor profiles sellers on Wildberries, the largest online marketplace in Russia and the CIS. For each seller it returns the company record Wildberries publishes: display name, full legal name, tax IDs, registered address, and trademark.

Give it a seller ID or store URL and it verifies that specific seller. Give it a search keyword and it finds the real sellers behind the matching products, so you get a list of who actually competes in a category, not a guess from product listings alone.

⚡ Know who you're dealing with. No account or login required. Get a seller's registered legal identity from a seller ID, store URL, or keyword, ready to schedule.

⚠️ A note on catalog statistics. Wildberries has closed off the data source this Actor previously used for full-catalog numbers per seller (product count, price range, review totals, average rating, stock levels). Those fields are not returned right now. This isn't a bug we're working through; it's a platform-side change outside this Actor's control, and there's no promised timeline for when or whether it returns. See the FAQ below for exactly what you get instead.

💡 Why use Wildberries seller verification?

"I vet suppliers before placing wholesale orders. Seeing the registered legal entity and address before I wire a deposit saves me from fly-by-night stores."

"I build prospect lists for a B2B service. I feed in a category keyword and get back every seller behind the top results, complete with their legal company name and tax ID for outreach and verification."

"I do due diligence on a store before I resell its products. A tax ID and registered address tell me in seconds whether I'm dealing with a real, registered business."

"I track a market over time. I schedule this weekly and watch which sellers are new or updated in a category. That's a clean signal for who's entering or leaving."

🚀 How to use Wildberries seller verification

STEP 1 Add sellers Add seller IDs, seller store URLs, or search keywords.

STEP 2 Choose scope and mode Cap sellers per keyword and pick a monitoring mode for scheduled runs.

STEP 3 Start and export Download verified seller profiles as JSON, CSV, Excel, or HTML.

⚙️ Input

At least one source is required: seller IDs, seller URLs, or search keywords.

Field	Type	Required	Description
sellerIds	array of IDs	No	Wildberries seller IDs (the number in a seller store URL).
sellerUrls	array of URLs	No	Seller store page URLs. The ID is read from each automatically.
searchQueries	array of text	No	Product keywords. The Actor finds the real sellers behind matching products and verifies them.
includeProducts	boolean	No	Also return the small set of products that matched a search keyword and connected it to a discovered seller. Nothing is returned for sellers looked up directly by ID or URL, since there is currently no way to list their products.
maxSellersPerSearch	integer	No	Cap on how many distinct sellers to discover per keyword.
maxItems	integer	No	Hard cap on total rows returned.
region	enum	No	Kept for continuity with prior runs and monitoring history. Has no effect on the data returned right now.
outputMode	enum	No	snapshot preserves legacy rows; snapshot_with_changes adds change metadata to every seller; changes_only emits only new or updated sellers.
monitoringStateName	string	No	Isolates monitoring state for one client, schedule, or project.
emitBaseline	boolean	No	Emit current sellers as NEW on the first changes-only run. Disable for a silent baseline.

changes_only cannot be combined with product rows. Product rows are snapshot output, while monitoring compares seller records.

📦 Output

Each seller becomes one dossier row. You can download the dataset as JSON, CSV, Excel, or HTML.

A seller looked up directly by ID or URL returns its legal profile:

{
  "recordType": "seller",
  "supplierId": "1418867",
  "supplierName": "OOO TAYKONG",
  "supplierFullName": "OBSHCHESTVO S OGRANICHENNOY OTVETSTVENNOSTYU TAYKONG",
  "inn": "0800011139",
  "kpp": "771401001",
  "ogrn": "1230800005523",
  "legalAddress": "125315, Moscow, proezd Bolshoy Koptevsky, 3, str. 1",
  "trademark": "JOYCITY",
  "sellerUrl": "https://www.wildberries.ru/seller/1418867",
  "scannedProducts": 0,
  "brandCount": 0,
  "catalogDataAvailable": false,
  "catalogUnavailableReason": "Wildberries currently blocks the endpoint that listed a seller's full catalog. Only the legal-entity profile above is available. See the FAQ.",
  "scrapedAt": "2026-09-23T07:56:20.919Z"
}

A seller discovered from a search keyword also carries a small sample of the matching products:

{
  "recordType": "seller",
  "supplierId": "223033",
  "supplierName": "DA",
  "supplierFullName": "Individual Entrepreneur Abramov Denis Igorevich",
  "inn": "503228673500",
  "sellerUrl": "https://www.wildberries.ru/seller/223033",
  "scannedProducts": 1,
  "brandCount": 1,
  "brands": ["HERBAL COSMETICS"],
  "catalogDataAvailable": false,
  "catalogUnavailableReason": "Wildberries currently blocks the endpoint that listed a seller's full catalog. Only the legal-entity profile above is available. See the FAQ.",
  "sourceQuery": "wireless earbuds",
  "scrapedAt": "2026-09-23T07:56:35.940Z"
}

📊 Data table

Field	Type	Description
supplierId	string	Wildberries seller ID.
supplierName	string	Seller display name.
supplierFullName	string	Full registered legal name.
inn	string	Tax identification number, when published.
kpp	string	Tax registration reason code, when published.
ogrn	string	State registration number, when published.
legalAddress	string	Registered legal address.
trademark	string	Registered trademark.
sellerUrl	string	Link to the seller store page.
scannedProducts	integer	Number of products in the search-keyword sample. Always 0 for sellers supplied directly by ID or URL.
brandCount, brands	integer, array	Brands seen in that search-keyword sample only, not the seller's full assortment.
catalogDataAvailable	boolean	Always false right now. Wildberries blocks the endpoint that listed a seller's full catalog, so product count, price range, reviews, rating, and stock are not returned. See the FAQ.
catalogUnavailableReason	string	Explains why catalog fields are missing on this row.
sourceQuery	string	The search keyword that surfaced this seller, when applicable.
scrapedAt	string	Timestamp of the run.

With product rows enabled, extra rows carry brand, nmId, and productUrl for each product in a search-keyword sample. priceRub, rating, feedbacks, and similar fields are not available for the same reason as above and are omitted.

🔄 Seller monitoring and deltas

Monitoring state is scoped by seller ID and region so runs stay comparable over time.

• snapshot is the backward-compatible default and returns the same seller/product rows as before.
• snapshot_with_changes returns every seller with NEW, UPDATED, or UNCHANGED.
• changes_only returns only NEW and UPDATED seller records. Set emitBaseline to false when the first run should save state without emitting paid baseline rows.

Updated rows can include brandsAdded and brandsRemoved (from the search-keyword sample), plus firstSeenAt and lastSeenAt. Numeric catalog deltas (price, reviews, inventory) will only populate again if Wildberries reopens the underlying data.

Existing monitoring states migrate without classifying a seller as updated solely because catalog data became unavailable. A successful changes_only run with zero rows simply means no monitored seller changed. It is not an error.

Legal-profile fields remain best-effort because Wildberries legitimately omits them for some sellers, most often sole proprietors.

💰 How much does Wildberries seller verification cost?

Pricing is pay per result, so you only pay for the data you actually get. There are no subscriptions and no monthly fees, and runs that return nothing cost nothing.

⭐ Enjoying Wildberries Seller Scraper?

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✨ Tips

• Use search keywords when you want to know who competes in a category; use a direct seller ID or URL when you already know the store you need to verify.
• Turn on product rows only for search-discovered sellers; it returns nothing for sellers supplied directly by ID or URL.
• Keep the monitoring state name stable across scheduled comparisons.

❓ FAQ

Is it legal to scrape Wildberries seller data?

This Actor collects publicly available marketplace and business-registry information that Wildberries already shows on its own pages. You are responsible for following Wildberries' terms and any data-protection laws that apply to how you use the data.

Why are some legal fields empty for a seller?

Wildberries publishes different details for different sellers. Sole proprietors, for example, often have no registration code or legal address. Missing values are left out rather than filled with fake placeholders, so every field you see is real.

Do I need an account or login for the target site?

No. You do not need any Wildberries login or cookies. Just provide sellers or keywords and run it.

Can I get a seller's full product catalog, or their price and rating stats?

Not right now. Wildberries has closed off the endpoint that listed a seller's complete catalog and its price, rating, and stock data. This Actor no longer fabricates or estimates those numbers; it marks every row catalogDataAvailable: false instead. What you still get is each seller's registered legal identity, plus, when discovered through a search keyword, a small sample of the specific products that matched it. If you need full catalog browsing by keyword, category, or product ID (not scoped to one seller), see Wildberries Scraper.

Что такое аналитика продавцов Вайлдберриз?

Аналитика продавцов Вайлдберриз is seller-level marketplace research. This Actor returns a public seller's registered legal identity (name, tax ID, address, trademark) from a seller ID, store URL, or product keyword.

Can I use this as a парсер продавцов Wildberries?

Yes. Provide seller IDs, Wildberries store URLs, or product keywords. The Actor discovers and verifies matching sellers, then returns structured legal-entity data for supplier research, competitor discovery, or monitoring.

Found a problem or need another field?

Open a ticket on the Issues tab of this Actor. Custom data fields and tailored solutions are available on request.

🔗 Other actors

• Wildberries Resale Scraper: Ресейл ВБ ↗ - searches Wildberries' secondhand marketplace for used listings and prices.
• Wildberries Scraper: Product search, catalog, and prices ↗ - searches Wildberries by keyword, category, or NM-ID for live prices and catalogs.
• Kaspi Product Scraper: Kaspi Магазин (Казахстан) ↗ - pulls product listings and prices from Kazakhstan's Kaspi marketplace.
• Detmir Scraper: Парсер Детский Мир ↗ - collects product and pricing data from the Detsky Mir marketplace.
• Avito Auto Scraper: Парсер Авито Авто ↗ - collects used car listings and prices from Avito.