Morrisons UK Grocery Scraper

Scrape product listings from groceries.morrisons.com by search query. Returns structured data for every product found — including name, brand, price, unit price, size, offer status, and direct product URL.

Features

• Search for any product by keyword (e.g. "beans", "semi skimmed milk", "pasta")
• Multiple queries in a single run
• Uses stable data-test attribute selectors for reliable extraction
• Unit pricing with normalised measures (per kg, per litre, per item)
• Brand detection including Morrisons own-brand labels (Morrisons, The Best, Savers)
• Promotional offer detection with original and current price
• Product weight/size from dedicated size elements
• Configurable result limit per query

Input

Field	Type	Description	Default
queries	string[]	List of search queries	required
maxResultsPerQuery	integer	Max products per query (1-100)	20

Example input

{
    "queries": ["baked beans", "whole milk", "sourdough"],
    "maxResultsPerQuery": 10
}

Output

Each result in the dataset contains:

Field	Type	Description
store	string	Always "morrisons"
query	string	The search query that produced this result
name	string	Product name
brand	string	Brand name (e.g. "Morrisons", "Heinz")
productId	string	Morrisons product ID
price	number	Current price in GBP
unitPrice	number	Price per unit (e.g. per kg, per litre)
unitPriceMeasure	string	Unit measure (e.g. "per kg", "per litre")
unitSize	string	Product weight/size (e.g. "800g", "6 x 415g")
onOffer	boolean	Whether the product has a promotional offer
offerDescription	string	Offer details (e.g. "Now £4.50, Was £5.25")
imageUrl	string	Product image URL
productUrl	string	Direct link to product page on groceries.morrisons.com
scrapedAt	string	ISO 8601 timestamp

Example output

{
    "store": "morrisons",
    "query": "beans",
    "name": "Heinz Baked Beans in a Rich Tomato Sauce 6 x 415g",
    "brand": "Heinz",
    "productId": "107311159",
    "price": 4.50,
    "unitPrice": 1.81,
    "unitPriceMeasure": "per kg",
    "unitSize": "6 x 415g",
    "onOffer": true,
    "offerDescription": "Now £4.50, Was £5.25",
    "imageUrl": "https://groceries.morrisons.com/images-v3/.../300x300.jpg",
    "productUrl": "https://groceries.morrisons.com/products/heinz-baked-beans-in-a-rich-tomato-sauce-6-x-415g/107311159",
    "scrapedAt": "2026-03-28T12:00:00.000Z"
}

Use cases

• Price monitoring — track Morrisons prices over time and detect price drops
• Basket comparison — compare grocery costs across UK supermarkets
• Market research — analyse competitive pricing and product ranges
• Deal alerts — build notifications for promotional offers
• Shopping apps — power product search and comparison features

Notes

• Morrisons uses data-test attributes (e.g. fop-title, fop-price, fop-offer-text) which are more stable than CSS class selectors
• Search results may include a small number of sponsored products at the top
• No bot detection or login required for search pages