Lexonia Video Intel — Video Research & Creator Discovery

Give it a topic. Get back the opinion-leader creators who own it — and everything you need to act on them.

Lexonia Video Intel finds the creators driving any topic across YouTube, Bilibili (B站), and Douyin (抖音), ranks them, and returns a shortlist you can actually use — whether you're sizing up their audience for a partnership or studying their content for research. The only discovery engine that spans Western and Chinese video in one query, and hands its shortlist straight to the Lexonia transcriber so you can read what those creators say, in English.

🌐 Languages: Chinese · English ·

Two ways to use it — pick your goal with the Focus toggle

The app serves two jobs. The Focus setting reconfigures the whole run — how creators are ranked and what you get back.

🎯 Audience focus — find opinion-leader creators to partner with

For sponsorships, KOL outreach, and creator deals. You care who they reach, not just what they say. Ranks creators as partnership targets — a big, engaged, on-topic, reachable audience wins. You get: reach, engagement rate, tier (Nano → Mega), an est. sponsored-post range, contact details (email, website, socials, and China WeChat/QQ/Weibo), and cross-platform presence. Creators with no way to reach them are dropped — you can't sign a partner you can't contact.

📚 Content focus — research what those creators are saying

For market, trend, and competitor research. You care what's being said and by whom. Ranks creators (or individual videos) by topical relevance — how richly they match your topic — so a small, focused channel can outrank a big generic one. Optionally turn on Deep read to transcribe and summarize each top creator's latest video in English, so you can read the substance without watching hours of video.

How it works

1. You define the topic with keyword sets — Set A (subject) AND Set B (angle) AND an optional Set C (refine). Synonyms within a set count as one; the sets combine into an AND-gate so results are on-topic, not just keyword-adjacent.
2. Localizes your keywords to each platform's market language (Chinese for Bilibili/Douyin) — technical terms and brand names are kept as-is.
3. Searches video metadata at scale (titles, tags, channel, views, dates) — no transcription at this stage, so discovery stays fast and cheap.
4. Ranks the creators by the profile your Focus selects — relevance for Content, reach + engagement + reachability for Audience.
5. Builds the dossier — subscribers, engagement, tier, sponsored-post estimate, and best-effort contacts (websites, socials, emails, China WeChat/QQ/Weibo).
6. Hands off the shortlisted videos to the Lexonia Video Transcriber & Translator for full transcripts, summaries, and translations — or does it inline via Deep read.

Ask your AI assistant (Claude / ChatGPT via Apify MCP)

Natural requests this Actor answers:

• "Find the top creators and channels about [topic]."
• "Build a ranked influencer shortlist for [topic] with contact details." (Audience focus)
• "Who are the biggest Bilibili / Douyin creators on [topic] in China?"
• "Research who's driving [topic] on Chinese video platforms." (Content focus)
• "Which YouTube channels own the [topic] niche?"

Input

Field	Description
topic	Plain-English description of what you're looking for.
keywordSetA / keywordSetB (required) / keywordSetC (optional)	The combined match. Set A (subject) is combined with Set B (angle) into compound search phrases, and every result must contain A AND B AND C. List synonyms within a set — any one counts. Adding facets narrows & refines the funnel.
platforms	youtube, bilibili, douyin.
marketLanguage	Language to search in — auto matches each platform's market.
localizeKeywords	Translate keywords to the market language (keeps technical terms).
maxResultsPerKeyword	How deep to search per keyword.
includePopularityInRanking	Factor audience size into the ranking (default off — pure topical).
enrichContacts / enrichGoogleBusiness	Optional deeper contact enrichment.
topNContentDigest	Deep read — for your top N creators, transcribe + summarize their latest video in English so you can read what they actually say (adds transcription cost per video). 0 = off.
maxChannels	Size of the returned shortlist (default 30). You're only billed for channels returned.
outputFormats	json, csv, markdown.

How search works. Set A × Set B are combined into compound search phrases, and every result must contain A AND B (AND C) — so adding facets narrows and refines. From the thousands of videos scanned, channels are ranked by cumulative match strength + viewership + recency and cut to your top-N.

Example configurations (copy, paste, run)

The input opens pre-filled with a working trucking example — just edit the facets and hit Start. Below are common recipes for each use case.

1 · Discover the top creators on a topic (the default)

{ "topic": "US owner-operator trucking",
  "keywordSetA": ["owner operator", "OTR", "over the road"],
  "keywordSetB": ["dispatch", "load board", "business"],
  "platforms": ["youtube"], "maxChannels": 50 }

2 · China-market research (Chinese creators, you type English)

{ "topic": "China EV reviewers",
  "keywordSetA": ["electric car", "EV", "new energy vehicle"],
  "keywordSetB": ["review", "test drive", "hands-on"],
  "platforms": ["bilibili", "douyin"], "marketLanguage": "auto", "maxChannels": 50 }

3 · Find the relevant videos INSIDE one creator's channel

{ "topic": "cold calling techniques",
  "keywordSetA": ["cold call", "cold calling"],
  "keywordSetB": ["objection", "script", "prospect", "technique", "tips"],
  "channelUrls": ["https://www.youtube.com/@JeremyMiner"],
  "outputLevel": "videos" }

4 · Same topic across a LIST of creators

{ "topic": "cold calling techniques",
  "keywordSetA": ["cold call", "cold calling"],
  "keywordSetB": ["objection", "script", "prospect"],
  "channelUrls": ["https://www.youtube.com/@JeremyMiner", "https://www.youtube.com/@channel2"],
  "outputLevel": "videos" }

5 · Filter by size (only creators with real reach)

{ "topic": "home espresso reviewers",
  "keywordSetA": ["espresso", "espresso machine"],
  "keywordSetB": ["review", "unboxing", "setup"],
  "platforms": ["youtube"], "minFollowers": 50000, "minViews": 100000 }

Output

• Dataset — the ranked creator shortlist (one row per creator), with the columns defined below.
• Key-value store — results.json / results.csv / results.md, plus handoff-urls.json (the top video URLs, ready to paste into the transcriber).

Output fields — what each column means

Column	What it means	How to read it
# / rank	Position in the ranked shortlist.	1 = the best fit for your goal (relevance in Content focus, partnership value in Audience focus).
Score	The overall 0–100 ranking score.	Higher = stronger overall match. It blends the sub-scores below (the mix depends on Content vs Audience focus).
Platform	Where the creator was found.	youtube, bilibili (B站), or douyin (抖音).
Creator	Channel / creator name.	—
Subscribers	Follower / subscriber count.	Reach. Blank for some China creators whose count isn't public (they're kept, not dropped).
Engagement %	Likes ÷ views on their best on-topic video, as a %.	Higher = a more active, responsive audience. Often matters more than raw size — a 5% audience usually beats a 1% one.
Tier	Audience-size band from subscribers.	Emerging (<5k) · Nano (5k+) · Micro (15k+) · Mid-tier (50k+) · Macro (200k+) · Mega (500k+). Quick way to filter for the size you want.
Est. sponsored post	Rough USD range for one sponsored video (see note below).	A budgeting & negotiation starting point, not a quote. Wide range = engagement is lifting the ceiling; narrow/low = you're paying mainly for size.
On-topic videos	How many of the creator's videos matched your keywords.	More = the topic is a core part of what they do, not a one-off.
Relevance	How richly they match your keyword sets (A AND B AND C), title-weighted.	The topical-fit sub-score. Leads the ranking in Content focus.
Reach / Engagement / Activity	Audience sub-scores: size, interaction, posting consistency.	Lead the ranking in Audience focus (partnership targeting).
Reachability	How contactable they are (Audience focus).	Higher = a direct channel exists (email > WeChat/QQ > website > social). In Audience focus, creators with no contact are dropped.
Email / WeChat / Website / Socials / Phone	Real contact details pulled from the creator's public profile/bio.	Your outreach starting points. China creators surface WeChat/QQ/Weibo instead of email. Availability varies — best-effort.
Also on / onPlatforms	Other platforms the same creator appears on.	Cross-platform presence — a signal of a bigger, multi-channel operation.
Matched keywords	Which of your keywords the creator hit.	Shows why they ranked — useful for sanity-checking relevance.
Channel URL	Link to the creator's channel.	—
Sample videos	The top matching video URLs for this creator.	Paste straight into the Lexonia Video Transcriber to read what they actually say, in English.

Est. sponsored post — how to read it

A rough dollar range for what one sponsored video from that creator might cost — a starting point for budgeting and negotiation, not a quote. Computed from real data, no AI:

• Low = (subscribers ÷ 1,000) × $8 · High = (subscribers ÷ 1,000) × ($18 + engagement% × 2)

Two real numbers drive it: audience size sets the base, engagement % lifts the ceiling (an engaged audience is worth more per view).

Reading the range:

• Wide range = high engagement — the creator can likely command the top figure.
• Narrow / low range = big reach but soft engagement — you're paying for size; negotiate toward the low half.
• Compare cost per engaged viewer, not sticker price — a Macro creator at 5% often beats a Mega at 1% for the same spend.

Using it: sum the low ends to budget a shortlist before you email anyone; sanity-check a creator's rate card (3× the high end? ask what justifies it — below the low end? that's a deal); rank by value using the Engagement % and Tier columns.

⚠️ It's a YouTube rule-of-thumb. It does not account for platform (YouTube runs 2–5× IG/TikTok/X), format (a 60-sec mention ≠ a dedicated review), niche (finance/tech/B2B charge premiums), actual views, or usage/exclusivity rights (paid ad rights can double the fee). Treat each figure as "a reasonable opening offer," then let those factors move it.

Tier — how it's derived

Subscriber bands, from real counts: Emerging (<5k) · Nano (5k+) · Micro (15k+) · Mid-tier (50k+) · Macro (200k+) · Mega (500k+).

Use cases

• Market & trend research — find who's driving a topic on China's platforms, in Chinese.
• Opinion-leader / influencer discovery — a ranked, contactable shortlist (turn on popularity for reach-weighted ranking).
• Competitor & content mapping — see the channels that own a niche.
• Pipeline — feed the shortlist into the Lexonia transcriber for full content intelligence.

Augmented contact data availability varies by platform and country; some markets (notably China) expose limited or no public contact information — augmentation is best-effort.

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Built by Lexonia Group LLC. Companion to the Lexonia Video Transcriber & Translator.