AI Lead Enricher - LLM-Powered Company Intelligence

Turn raw company URLs into sales-ready intelligence using AI.

This actor scrapes company websites and uses Google Gemini AI to automatically classify, score, and enrich each lead with:

• Industry & sub-industry classification
• Company size estimation with reasoning
• Tech stack detection
• Chatbot detection (script-level + AI analysis)
• Pain points identification
• Automation opportunities specific to each company
• ICP scoring (0-100) against YOUR ideal customer profile

Why use this actor?

Feature	Traditional Scrapers	AI Lead Enricher
Company name	✅	✅
Contact info	✅	❌ (use with Leads Finder)
Industry classification	❌	✅ AI-powered
Company size estimate	❌	✅ with reasoning
Tech stack detection	❌	✅
Pain point analysis	❌	✅
Custom ICP scoring	❌	✅ 0-100 score
Automation opportunities	❌	✅

Input

• Company URLs: List of website URLs to analyze
• Gemini API Key: Free at Google AI Studio
• ICP Description: Describe your ideal customer in plain English
• Max Pages Per Site: 1-10 pages to crawl (default: 3)

Output example

{
  "url": "https://acme-corp.com",
  "domain": "acme-corp.com",
  "companyName": "ACME Corporation",
  "industry": "SaaS",
  "subIndustry": "Project Management",
  "estimatedSize": "51-200",
  "description": "ACME builds project management tools for remote teams.",
  "products": ["TaskFlow", "TeamSync"],
  "techStack": ["React", "Node.js", "AWS", "Stripe"],
  "hasChatbot": false,
  "hasContactForm": true,
  "languages": ["English", "Dutch"],
  "targetMarket": "B2B",
  "painPoints": [
    "Manual customer onboarding",
    "No automated support channel",
    "Limited self-service options"
  ],
  "automationOpportunities": [
    "AI chatbot for customer support",
    "Automated onboarding workflows",
    "Smart lead qualification"
  ],
  "icpScore": 85,
  "icpScoreReasoning": "Strong B2B SaaS fit, right size range, no chatbot = high opportunity"
}

Pricing

~$2 per 1,000 companies enriched (Apify platform costs + Gemini API).

Gemini Flash is free for up to 15 requests/minute. For high volume, a paid Gemini key removes rate limits.

Use cases

1. Sales prospecting: Enrich lead lists before outreach
2. Market research: Map an entire industry's tech adoption
3. Competitive analysis: Understand what tools companies use
4. Agency sales: Find companies that need your services (chatbot, automation, etc.)

Combine with other actors

1. Use Google Maps Scraper to get company URLs
2. Run AI Lead Enricher to classify and score them
3. Use Leads Finder to get contact emails
4. Export to your CRM

Cost optimization

• Use maxPagesPerSite: 1 for quick classification (~50% cheaper)
• Use maxPagesPerSite: 5 for deep analysis of high-value targets
• Free Gemini API key handles ~200 companies/hour