Customer Psychology Map API

Transform your market research with AI-powered customer psychology insights in minutes.

Get deep understanding of your target market's motivations, fears, desires, and behaviors without the time and cost of traditional market research.

🎯 What You Get

Transform a simple demographic description into a comprehensive psychology map with:

• 30 Psychology Questions: Deep analysis covering problems, desires, motivations, and behaviors
• 5 Actionable Insights Per Question: Detailed bullet points for each aspect
• Instant Results: Complete psychology map delivered in minutes
• Multiple Formats: JSON data + human and AI-readable markdown report
• Professional Quality: Enterprise-level insights at a fraction of traditional research costs

💡 Perfect For

• Marketing Agencies: Create detailed customer personas for clients, copywriting, socials, ads, and conversions
• Product Managers: Understand user motivations and pain points
• Entrepreneurs: Validate target market assumptions quickly, talk to your ideal customer how they want to hear from you
• Consultants: Generate the starting point for professional customer research reports
• Content Creators: Develop audience-focused content strategies

🚀 How It Works

1. Describe Your Target Market: Enter 1-2 sentences about your demographic. The more specific the better.
2. AI Analysis: Our system deeply analyzes using 30 research-backed psychology questions
3. Get Insights: Receive comprehensive psychology map with actionable insights
4. Export & Use: Download JSON data or markdown report for your projects, or hook up to your next AI step to create the content and/or workflows you need.

Example Input

"Amateur pickleball players aged 35-55 who play 2-3 times per week at local community centers or city courts who are curious about getting a DUPR rating but don't want to pay $85 tournament fees to get one."

Example Output Preview

{
  "success": true,
  "data": {
    "shortened_name": "Amateur Pickleball Players",
    "psychology_map": {
      "questions_and_answers": [
        {
          "question": "What problems exist in the life of amateur pickleball players?",
          "answers": [
            "Decision fatigue in paddle choices for new players",
            "Finding other players without scheduling long beforehand",
            "Breaking into established 4-somes",
            "High tournament fees",
            "Ankle and shoulder injuries"
          ]
        }
        // ... 29 more questions with insights
      ]
    },
    "markdown": "# Customer Psychology Map: Amateur Pickleball Players...",
    "generated_at": "2025-01-22T10:30:00Z"
  }
}

🎨 Use Cases

Marketing Agencies

• Create detailed buyer personas for client campaigns
• Develop targeted messaging and positioning
• Support pitch presentations with psychological insights

Product Development

• Identify user pain points and desires
• Guide feature prioritization decisions

Content Strategy

• Understand audience motivations and fears
• Create content that resonates emotionally and thus converts well
• Use as the starting point for any AI-based content

Business Strategy

• Analyze market segments quickly
• Support market entry decisions
• Competitive positioning research

💰 Pricing

Simple: $0.59 per request

⚡ Key Benefits

Speed & Efficiency

• Delivery in minutes vs. weeks for traditional research
• Instant insights for time-sensitive decisions related to your ideal customer profile

Cost-Effective

• 90%+ savings vs. traditional market research ($8,000-$12,000 per project)
• Transparent pricing with no hidden fees
• Scalable - order 1 for your startup, or 100 psychology maps for your clients

Professional Quality

• Research-backed framework using 30 psychology questions
• Consistent methodology across all analyses
• AI-powered insights using advanced language models
• Export-ready formats for presentations, reports, or the next part of your workflows, with or without AI

Easy Integration

• RESTful API for developers, n8n, Make, Zapier, or other integrations
• JSON output for data processing and easy to use in automation workflows
• Markdown reports for human consumption and AI ingestion

🔧 Technical Details

This Apify Actor works synchronously. It may take up to 5 minutes to respond in certain scenarios.

Input Requirements

• Target Demographic: 100-500 character description
• Output Format: JSON with structured data + markdown

API Response

{
  "success": boolean,
  "data": {
    "id": "string",
    "shortened_name": "string",
    "psychology_map": {
      "questions_and_answers": [
        {
          "question": "string",
          "answers: [...]
        }
      ]
    },
    "markdown": "string",
    "generated_at": "ISO8601",
    "processing_time_ms": number
  }
}

🎬 Example Scenarios

Scenario 1: Startup Validation

Input: "Tech-savvy professionals who work remotely and struggle with home office productivity"

Output: Detailed analysis covering productivity pain points, motivation drivers, technology preferences, and behavioral patterns to guide product development.

Scenario 2: Agency Client Work

Input: "Small business owners in retail who want to improve their online presence but feel overwhelmed by digital marketing"

Output: Comprehensive psychology map revealing fear of technology, desire for simplicity, and specific pain points to inform marketing strategy.

Scenario 3: Content Strategy

Input: "Parents of teenagers who are concerned about their child's social media usage and digital wellness"

Output: In-depth analysis of parental concerns, communication challenges, and underlying motivations to guide content creation.

🏆 Why Choose Our Psychology Map API?

Proven Methodology

• Based on established psychology research frameworks
• 30 carefully crafted questions covering all aspects of customer psychology
• Tested with brand managers across hundreds of different demographic segments who manually do this type of research for their clients

Developer-Friendly

• Clean RESTful API design
• Comprehensive documentation
• Multiple output formats

📞 Support & Resources

Getting Started

1. Sign up for your Apify account
2. Review the documentation and examples
3. Start generating psychology maps for your projects

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Ready to understand your customers like never before?

Transform your market research approach today with AI-powered customer psychology insights.