Web Design Lead Finder & Website Audit

Find web design leads with evidence-backed website checks

Find local web design leads from Google Maps by business type and location, or audit your own prospect list. WIE checks each business website for concrete technical opportunities and returns the exact finding, supporting evidence, checked scope, and known limitations.

Use it for web design prospecting, website-maintenance leads, local SEO or marketing prospect qualification, and API-driven agency workflows. WIE does not hide failed or blocked checks behind a lead score: uncertain evaluations remain explicit.

Quick start

Find local business leads automatically

1. Choose Find businesses automatically.
2. Enter a Business type such as plumber, dentist, electrician, or a local-language equivalent.
3. Enter a Location such as London, UK or Austin, Texas.
4. Choose the maximum number of businesses.
5. Run the Actor and review the Opportunities Dataset view.

Discovery runs inside this Actor through WIE's first-party Maps capability. There is no separate child-Actor discovery charge.

Audit your own prospect list

Choose Analyze my own list and either:

• add business websites directly in the form; or
• select an Apify Dataset whose rows contain website.

Optional businessName and externalId values are carried through to the results. Selected Dataset access is READ-only.

What website opportunities WIE checks

WIE uses bounded HTTP checks and deterministic rules. Qualifying findings can include:

Checked signal	What WIE can report
Maps source has no website link	SOURCE_ONLY_OPPORTUNITY with an explicit source-level limitation
Homepage still fails after the required confirmation	Confirmed homepage HTTP error
HTTPS is unavailable while HTTP is reachable	Confirmed HTTPS availability opportunity
Selected contact page remains unavailable after confirmation	Confirmed contact-page availability issue
A sampled internal link repeatedly fails	Confirmed broken sampled internal link
Homepage title is missing or empty	Confirmed missing-title finding

WIE also returns lower-severity advisories for missing viewport metadata, HTTP not redirecting to HTTPS where safely testable, and mixed-content references visible in served HTML.

A missing website link in Google Maps means only that the checked source record did not provide a website. WIE does not claim that the business has no website elsewhere.

Opportunity statuses

Status	Meaning
CONFIRMED_OPPORTUNITY	At least one qualifying deterministic finding was confirmed with evidence.
NO_CONFIRMED_OPPORTUNITY_IN_CHECKED_SCOPE	Required checks completed over their bounded scope and no qualifying finding was confirmed.
SOURCE_ONLY_OPPORTUNITY	The checked Maps source record supplied no website link. This is not proof that no website exists elsewhere.
INCONCLUSIVE	Required coverage was insufficient because of blocking, network failure, unsupported content, or another explicit limitation.

WIE does not promise that a technical opportunity will convert into a customer.

Why use WIE for web design prospecting

• Evidence instead of guesses. Findings link back to what was actually observed.
• Explicit unknowns. Blocked, failed, partial, or unsupported checks do not silently become a pass or a negative result.
• No opaque global lead score. Qualification comes from inspectable deterministic reasons.
• Two workflows. Discover local businesses automatically or qualify a list you already own.
• Machine-readable output. Use the Dataset, Apify API, exports, schedules, or MCP-compatible workflows around the Actor.

This makes WIE useful when you want a smaller list of prospects with reasons you can inspect rather than another raw business-data dump.

Pricing

Pay per event, with platform usage included. All prices below are USD per event, not per 1,000 events.

Event	Free	Starter	Scale	Business
business-evaluated	$0.00199	$0.00176	$0.00152	$0.00129
apify-actor-start	$0.00005	$0.00005	$0.00005	$0.00005

Apify charges one start event at up to 1 GB of memory; higher memory adds start events. The start event also applies when no business evaluation is chargeable. The minimum allowed maximum-cost-per-run cap is $0.005; this is a spending cap, not a minimum bill.

A persisted conclusive result may be charged for:

• CONFIRMED_OPPORTUNITY;
• NO_CONFIRMED_OPPORTUNITY_IN_CHECKED_SCOPE;
• SOURCE_ONLY_OPPORTUNITY.

INCONCLUSIVE does not incur a business-evaluated charge.

First-party Maps discovery is part of this Actor run. WIE does not start a separate Maps Actor and does not add a separate discovery event charge. The Pricing tab is authoritative for the active rate on your plan.

Output

The default Dataset stores one normalized business per row with:

• business and source context;
• website input and observed URL information;
• qualification status;
• confirmed findings and advisories;
• coverage and explicit gaps;
• diagnostics and limitations;
• chargeability;
• bounded inline evidence and provenance.

Useful Dataset views include the business-level opportunity overview, confirmed findings, and advisories.

KVS records include:

• RUN_SUMMARY;
• EVIDENCE_MANIFEST;
• CHARGE_JOURNAL.

Evidence is bounded inline rather than stored as arbitrary full-site snapshots.

Website checks and limits

For a supplied or discovered website, WIE can check:

• homepage retrieval, redirects, and status;
• HTTPS/TLS acquisition and safe HTTP -> HTTPS behavior where testable;
• missing or empty title;
• viewport meta presence;
• mixed-content references in served HTML;
• up to two deterministic contact-page candidates;
• a deterministic sample of up to ten same-site internal links;
• selected repeat confirmation before high-value failure findings.

A CAPTCHA, anti-bot interstitial, timeout, or materially partial check cannot be used as evidence that a page or feature is absent.

Not included

WIE is a prospect-qualification Actor, not a complete SEO or visual-design audit. It does not currently provide:

• visual design grading or screenshots;
• browser rendering of the business website;
• Lighthouse or Core Web Vitals;
• complete SEO or accessibility certification;
• form submission;
• guesses such as "bad design", "outdated website", or "lost leads";
• contact enrichment, cold outreach, or CRM actions;
• AI-generated pitches.

API fields

Field	Mode	Notes
mode	both	discover or direct
searchTerm	discover	one business type, 2–100 chars
location	discover	one city, region, or area, 2–200 chars
maxPlaces	discover	1–200, runtime default 50
discoveryLanguage	discover	locale such as en, nb-NO, de-DE
discoveryProxyStrategy	discover	AUTO, NONE, datacenter, or explicit residential
targets	direct	up to 500 {website, businessName?, externalId?} rows
sourceDatasetId	direct	READ-only selected Dataset
maxConcurrentlyAnalyzedBusinesses	both	1–20 website analyses in parallel

FAQ

Can WIE find businesses without websites?

It can find Google Maps business records where the checked source provides no website link. That is a useful web design prospecting signal, but it is not proof that the business has no website elsewhere.

Is this a full website or SEO audit?

No. WIE performs a bounded set of technical checks designed for prospect qualification. It deliberately avoids claiming full SEO, accessibility, performance, or visual-design coverage.

Can I analyze leads I already have?

Yes. Use direct mode with inline website rows or a selected Apify Dataset.

Does WIE find emails or send outreach?

No. WIE currently focuses on evidence-backed qualification. It does not enrich contacts, send messages, submit forms, or generate AI pitches.

Why can a result be inconclusive?

Some websites block automated checks, fail temporarily, return unsupported content, or cannot be checked with enough coverage. WIE keeps those cases explicit instead of turning uncertainty into a false negative.