GoodFirms Company Scraper

GoodFirms Company Scraper

GoodFirms Company Scraper extracts IT, software, and marketing service providers from GoodFirms.co: company name, rating, review count, hourly rate, team size, founding year, full address, phone, website, and a highlighted client review. With profile details on, each company also gets its tagline, full description, service, industry, and client focus percentages, portfolio, notable clients, office locations, social links, and the public contact email listed on GoodFirms.

Paste any GoodFirms category, city, directory, or sorted listing and get every company on it, 48 per page, with 40+ fields including street address, phone, contact email, and the exact percentage split of each company's services, industries, and client sizes.

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Actor: parsebird/goodfirms-scraper — scrapes companies from GoodFirms.co listings and profiles. Input: {"searchUrls": ["https://www.goodfirms.co/companies/web-development-agency", "https://www.goodfirms.co/companies/web-development-agency/new-york?sort_by=rating", "https://www.goodfirms.co/company/sdlc-corp"] (listing, city, directory or sorted URLs, or /company/ profiles; also accepts "searchUrl": "<one URL>"), "maxItems": 0 (0 = no limit), "maxPages": 0 (per URL, 48 companies per page), "includeProfileDetails": true, "maxConcurrency": 5, "proxyConfiguration": {"useApifyProxy": true}}. Run via ApifyClient("YOUR_TOKEN").actor("parsebird/goodfirms-scraper").call(run_input=input). Output, one row per company: companyName, entityName, entityId, profileUrl, logoUrl, logoAlt, companyWebsite, companyWebsiteRaw, rating, reviewCount, shortDescription, hourlyRate, employees, founded, location, isVerified, whyChoose[], aiTools[], reviewHighlight{rating, snippet, reviewer, reviewerPosition, date}, streetAddress, city, region, postalCode, country, telephone, priceRange, searchUrl, scrapedAt; with profile details also tagline, about, foundedYear, email, socialLinks[], servicesOffered[], serviceFocus[{name, percent}], industryFocus[], clientFocus[], portfolioCount, notableClients[], portfolioItems[{title, industry, imageUrl}], locations[{isHeadquarters, country, address, phone}]. Pricing: pay per company. Get your API token at https://console.apify.com/account#/integrations. Full API spec: https://apify.com/parsebird/goodfirms-scraper/api

What is GoodFirms Company Scraper?

GoodFirms Company Scraper is a GoodFirms data extraction tool that reads public GoodFirms.co listings and company profiles and saves each company as one clean row. GoodFirms has no public API for its directory, so this scraper works as a GoodFirms API alternative for B2B lead generation and vendor research.

The easiest way to try it: keep the prefilled listing (https://www.goodfirms.co/companies/web-development-agency), click Start, and open the dataset. You get 20 web development companies with ratings, rates, addresses, phones, and focus areas.

No GoodFirms account is needed.

What can GoodFirms Company Scraper do?

• 📋 Scrape any listing — categories, cities (/companies/web-development-agency/new-york), directories (/directory/platform/app-development), and sorted listings (?sort_by=rating). Pages are followed automatically.
• 🏢 Scrape single profiles — paste goodfirms.co/company/... links.
• 📍 Full contact details — street address, city, region, postal code, country, phone, website (without GoodFirms tracking tags), social links, and the contact email published on the profile.
• 🧩 Focus breakdowns — the percentage split of services, industries, and client sizes (small, medium, large business).
• 🗂️ Portfolio and clients — portfolio count, portfolio project titles and industries, and notable clients.
• ⭐ Ratings and reviews — rating, review count, and the highlighted review with reviewer name, position, and date.
• ⚡ Listing-only mode — turn off Include profile details to read 48 companies per request. In testing, 1,920 companies took about 2 minutes.

Because GoodFirms Company Scraper runs on the Apify platform, you also get:

• ⏰ Scheduling to refresh lead lists regularly.
• 🔌 API access and client libraries for Python and JavaScript.
• 🔗 Integrations with Make, Zapier, Google Sheets, HubSpot via webhooks, Slack, and more.
• 📦 Export to JSON, CSV, Excel, XML, or HTML from the Storage tab or the API.

What data can you extract from GoodFirms?

Field	Description
companyName / entityId / profileUrl	Company name, GoodFirms ID, and profile link
logoUrl / logoAlt	Company logo
companyWebsite	Company website without GoodFirms tracking tags (companyWebsiteRaw keeps the original link)
rating / reviewCount	GoodFirms rating and number of reviews
hourlyRate / employees / founded / location	e.g. $25 - $49/hr, 250 - 999, 2000, Potomac, United States
streetAddress / city / region / postalCode / country / telephone	Headquarters address and phone
shortDescription	Listing description
reviewHighlight	Highlighted review: rating, text, reviewer name and position, date
isVerified / whyChoose / aiTools	Verified badge, "Why choose" points, and AI tools listed on the card
tagline / about	Tagline and full company description (profile details)
email	Public contact email from the profile, when listed (profile details)
socialLinks	LinkedIn, Facebook, X, Instagram, and other profiles (profile details)
servicesOffered	All services the company lists (profile details)
serviceFocus / industryFocus / clientFocus	Percentage splits, e.g. {"name": "Web Development", "percent": 12} (profile details)
portfolioCount / portfolioItems / notableClients	Portfolio size, projects, and named clients (profile details)
locations	All offices with country, address, and phone (profile details)

How to scrape GoodFirms

1. Open GoodFirms Company Scraper and click Try for free.
2. On goodfirms.co, open a category, city, or directory, apply any sorting, and copy the URL from the address bar.
3. Paste it into GoodFirms URLs. Add more listings or company profile links if you like.
4. Set Max companies and choose whether to Include profile details.
5. Click Start and download the results as JSON, CSV, or Excel, or read them through the API.

Input parameters

Parameter	Type	Required	Default	Description
searchUrls	array	Yes	—	GoodFirms listing or profile URLs (searchUrl with a single URL is also accepted)
maxItems	integer	No	0	Total companies; 0 = no limit
maxPages	integer	No	0	Listing pages per URL (48 companies each); 0 = all
includeProfileDetails	boolean	No	true	Open each profile for focus, portfolio, contacts, and locations
maxConcurrency	integer	No	5	Profiles loaded in parallel (1-10)
proxyConfiguration	object	No	Apify Proxy	Proxy settings; the default is recommended

Example: one category

{
  "searchUrls": ["https://www.goodfirms.co/companies/web-development-agency"],
  "maxItems": 100
}

Example: top-rated agencies in a city plus single profiles

{
  "searchUrls": [
    "https://www.goodfirms.co/companies/web-development-agency/new-york?sort_by=rating",
    "https://www.goodfirms.co/company/sdlc-corp"
  ],
  "maxPages": 2
}

Example: fast listing-only export of a directory

{
  "searchUrls": ["https://www.goodfirms.co/directory/languages/top-software-development-companies"],
  "includeProfileDetails": false,
  "maxPages": 40
}

Output example

One company with profile details (long lists shortened):

{
  "companyName": "Instinctools",
  "entityName": "Instinctools",
  "entityId": "579",
  "profileUrl": "https://www.goodfirms.co/company/instinctools",
  "logoUrl": "https://assets.goodfirms.co/services/medium/instinctools.png?v=1790574638",
  "logoAlt": "Instinctools",
  "companyWebsite": "https://www.instinctools.com/",
  "companyWebsiteRaw": "https://www.instinctools.com/?utm_source=goodfirms.co&utm_medium=referral&utm_campaign=profile",
  "rating": 4.9,
  "reviewCount": 27,
  "shortDescription": "Instinctools is a leading web development agency with more than 25 years of experience delivering secure, scalable, and user-focused digital solutions…",
  "hourlyRate": "$25 - $49/hr",
  "employees": "250 - 999",
  "founded": "2000",
  "location": "Potomac, United States",
  "isVerified": false,
  "whyChoose": [
    "Trusted engineering partner for AI-driven growth",
    "Technology solutions built for scalable growth",
    "Transparent and flexible engagement approach"
  ],
  "aiTools": [],
  "reviewHighlight": {
    "rating": 5,
    "snippet": "The team delivers on time and within budget, proactively asking how to help the client and providing new ideas.",
    "reviewer": "Sample Reviewer",
    "reviewerPosition": "Head of Engineering",
    "date": "2023-10-25"
  },
  "streetAddress": "12430 Park Potomac Ave",
  "city": "Potomac",
  "region": "Maryland",
  "postalCode": "20854",
  "country": "US",
  "telephone": "+12028214280",
  "priceRange": "$25 - $49",
  "tagline": "Your AI-powered Engineering Partner",
  "about": "Meet Instinctools - a global AI-powered software engineering company with over 25 years of experience.…",
  "email": "contact@instinctools.com",
  "socialLinks": [
    "https://www.linkedin.com/company/instinctools",
    "https://www.facebook.com/instinctoolslabs",
    "https://twitter.com/instinctools_EE"
  ],
  "servicesOffered": ["Mobile App Development", "Web Development", "Software Development"],
  "serviceFocus": [
    { "name": "Mobile App Development", "percent": 10 },
    { "name": "Web Development", "percent": 10 },
    { "name": "Software Development", "percent": 10 }
  ],
  "industryFocus": [
    { "name": "Advertising & Marketing", "percent": 20 },
    { "name": "Neobank", "percent": 15 },
    { "name": "Education", "percent": 10 }
  ],
  "clientFocus": [
    { "name": "Small Business", "percent": 35 },
    { "name": "Medium Business", "percent": 45 },
    { "name": "Large Business", "percent": 20 }
  ],
  "portfolioCount": 68,
  "notableClients": ["Swiss Red Cross", "Daimler", "Fujitsu"],
  "portfolioItems": [
    {
      "title": "Dark Store Management Platform for a Grocery Retailer",
      "industry": "eCommerce",
      "imageUrl": "https://assets.goodfirms.co/579/thumb/1787649928_240px-160px-dark-store-management-platform-for-a-grocery-ret.png"
    }
  ],
  "locations": [
    { "isHeadquarters": true, "country": "United States", "address": "12430 Park Potomac Ave, Potomac, Maryland 20854", "phone": "+12028214280" },
    { "isHeadquarters": false, "country": "Germany", "address": "89 Hauptstaetter Str., Stuttgart, Baden-Wurttemberg BW 70178", "phone": "+4971166483690" }
  ],
  "searchUrl": "https://www.goodfirms.co/companies/web-development-agency",
  "scrapedAt": "2026-10-04T13:20:11.204Z"
}

This is a real result (lists shortened, reviewer's name replaced). You can download the dataset in JSON, CSV, Excel, XML, or HTML.

Use cases

• B2B lead generation — build lists of agencies by service, city, size, and hourly rate, with phone, address, and contact email.
• Vendor shortlisting — compare rates, team sizes, ratings, and service focus before sending a request for proposal.
• Competitor research — see how competing agencies split their services and industries, and which clients they name.
• Market mapping — export a whole category or city to measure how many providers serve a niche and where they are.
• Partnership and outreach — find agencies with a specific focus (for example 50%+ AI) to partner with or sell to.

How it works

1. GoodFirms Company Scraper opens each listing URL and reads the 48 company cards on each page, along with the structured data GoodFirms publishes for them (address, phone, highlighted review).
2. It follows the pages (?page=2, ?page=3, …) until the listing ends or your limits are reached. Companies on several listings are saved once.
3. With Include profile details, it opens each company's GoodFirms profile, a few at a time, and adds the focus, portfolio, contact, and location data.
4. GoodFirms refuses many requests from cloud servers, so Apify Proxy is on by default, and refused requests are retried on a fresh IP.

How much does it cost to scrape GoodFirms?

GoodFirms Company Scraper uses pay-per-event pricing. You pay per company saved, with or without profile details. There's no extra charge for compute or proxies.

Event	Free plan	Bronze	Silver	Gold
company — per company saved	$0.00299	$0.00259	$0.00229	$0.00199
Per 1,000 companies	$2.99	$2.59	$2.29	$1.99

For example, 100 companies cost $0.30 on the Free plan and 1,000 companies cost $2.99. Use Max companies or a spending limit to cap a run. Apify's Free plan includes monthly platform credits you can use to try the scraper.

Use GoodFirms Company Scraper with the API

Python

from apify_client import ApifyClient

client = ApifyClient("YOUR_APIFY_TOKEN")
run = client.actor("parsebird/goodfirms-scraper").call(run_input={
    "searchUrls": ["https://www.goodfirms.co/companies/web-development-agency/new-york"],
    "maxItems": 100,
})
for c in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(c["companyName"], c["hourlyRate"], c["telephone"], c.get("email"))

JavaScript

import { ApifyClient } from 'apify-client';

const client = new ApifyClient({ token: 'YOUR_APIFY_TOKEN' });
const run = await client.actor('parsebird/goodfirms-scraper').call({
    searchUrls: ['https://www.goodfirms.co/directory/platform/app-development'],
    maxItems: 200,
});
const { items } = await client.dataset(run.defaultDatasetId).listItems();
const aiHeavy = items.filter((c) => (c.serviceFocus ?? []).some((s) => s.name === 'Artificial Intelligence' && s.percent >= 20));
console.log(`${aiHeavy.length} of ${items.length} companies spend 20%+ on AI`);

See the API tab for all endpoints and the Apify API client docs for more options.

Is it legal to scrape GoodFirms?

GoodFirms Company Scraper only reads pages that GoodFirms shows publicly to logged-out visitors. Company profiles are business information, but reviews and contact emails can include people's names and personal addresses. Make sure your use complies with data protection laws such as GDPR and CAN-SPAM, GoodFirms' terms, and other rules that apply to you, and consult a lawyer if in doubt. Read more in Apify's post Is web scraping legal?

Other B2B directory scrapers

• Clutch.co Scraper - Companies, Reviews & Buyer Leads — agencies from Clutch.co with reviews, buyer leads, and contact emails.
• Clutch.co Reviews Scraper — every review of chosen Clutch profiles.
• Website Email, Phone Numbers & Social Media Profiles Finder — contacts from any list of websites.
• LinkedIn Company Scraper (Bulk) — company pages with size, industry, and followers.
• Capterra Review Scraper — software reviews from Capterra.

FAQ

Do I need a GoodFirms account? No. GoodFirms Company Scraper reads public pages without logging in.

Which URLs can I use? Any GoodFirms page that lists companies: categories (/companies/web-development-agency), cities (/companies/web-development-agency/new-york), directories (/directory/platform/app-development), and sorted versions of these (?sort_by=rating), plus company profiles (/company/...). Some older category URLs, such as /companies/software-development-company, no longer exist on GoodFirms (they return "not found"). Open the category on goodfirms.co and copy its current URL.

What does "Include profile details" change? It adds the tagline, full description, focus percentages, portfolio, clients, all offices, social links, and contact email from each company's profile. It takes one more request per company. The price is the same either way. Turn it off when you only need the listing fields and want the fastest run.

How often is a contact email included? Only when the company publishes one on its GoodFirms profile. In a 200-company test, 181 profiles listed an email.

How many companies does a listing have? It varies. The web development category had 847 pages of 48 companies when tested, while a city listing like New York had 18 pages.

Do I need a proxy? Keep the default Apify Proxy. GoodFirms refuses many requests from cloud servers without one. If you turn it off and requests are refused repeatedly, the scraper switches to Apify Proxy by itself.

Something isn't working. Where do I report it? Open an issue on the Issues tab with your run ID.