Xiaohongshu KOL Finder: RedNote Influencers Scored by AI

New RedNote creators who fit your brand, vetted in English, in your inbox every week.

⚡ First 25 creators free · 💵 $0.0077 per qualified creator · 🤖 ≈ $0.087 per creator all in with AI, source scan included · ⏱️ demo in seconds · no cookie, no Chinese account

Try it in 30 seconds. Click Try it — the form is pre-filled with a free demo on 6 sample camping creators. Type your niche (English is fine) and press Start for a live search. Your first 25 qualified creators are free; creators that fail your filters cost nothing here (the source's scan runs on your Apify account, capped). Already have creators? Preset "Vet my own creator list" + your export → English verdict + DM, no source cost. Full live search: a plan that runs Store Actors (else ≤ 5 creators from a fallback) · demo and your own list: any plan. → What a run costs · What the AI adds · Run it weekly

⚡ At a glance

What you get	a ranked RedNote creator shortlist for your niche — tier, engagement, contact, AI brand fit, English summary, a Chinese DM
You provide	your niche in English ("camping gear") and one line about your brand
Output	a ranked sheet (Excel, CSV, Sheets) plus an e-mail digest of the new creators
Typical run	90 notes (3 terms × 30) → 25 profiles → ≈ 10 qualified creators, under 5 min (estimate)
Cost of that run	$0.66 rules only · $0.87 with AI ($0.58 source on your account + the creators here)
Free tier	first 25 qualified creators per account
Which plan	Free demo and your own list (ready template): any plan · live search: a plan that runs Store Actors; refused → ≤ 5 creators via zen-studio
Keys / setup	Apify model access: no key · other plans: your own key — free Gemini / Groq = 1–3 AI verdicts per run, paid = every creator
Agencies	one run per client niche ("Agency" preset); 10 clients weekly ≈ $38 a month all in with AI, ≈ $9 of it here
Works with	Schedules, webhooks, Sheets, Slack, Teams, Discord, Make / n8n / Zapier, MCP & AI agents

🎯 What this Actor does

Find RedNote creators for your China launch — no Chinese account needed. We charge only per qualified creator; the RedNote scan runs on your Apify account, capped:

• Chinese search terms from your English niche — "camping gear" becomes 露营装备 / 露营好物, the words creators use.
• Creators, not notes — notes grouped by author; free pre-filters first, only the best 25 profiles looked up — or vet the creators you already have.
• Vetting you would do by hand — tier, engagement rate, likes & collects per note; brand, shop and media accounts removed; odd metrics flagged.
• A way in — the collaboration contact printed in the public bio (合作 / 商务 / 📮 / vx / e-mail).
• AI assessment — brand-fit score with reasons, English summary, translated titles, risk and sponsored signals and a Chinese DM with English gloss.

🚀 How to use it

1. Click Try it — the form is pre-filled with the free demo on sample creators; it works as is.
2. Type your niche and your brand brief — your niche replaces the sample and runs the live RedNote search on your Apify account, capped by "Max source spend". Leave "AI assessment" on: your first 5 creators get live AI verdicts on any plan; all 25 free ones with Apify model access or a paid own key.
3. Press Start and open the dataset — best first; the Outreach tab has each DM.
4. Schedule it weekly with "E-mail me the new creators" — only new creators are delivered and charged.

📚 Learn more: Step-by-step tutorial — how to find Xiaohongshu KOLs for your brand with this Actor

🆚 Why this instead of running the XHS data API yourself?

	socialdatax/socialdatax-xhs-data-api (2,182 users / 30 days)	Xiaohongshu KOL Finder
Price	$0.00499 per row + $0.00005 per run	from $0.0077 per qualified creator, first 25 free
What you pay for	every note, profile and pagination row	only qualified creators — rejected ones cost $0 here
Your time per 100 creators	hours of vetting and translating by hand (≈ 12 min each on 4 sample creators)	0 h — ranked, English, deduped
Same 100 creators, all in	≈ $5.80 for ≈ 900 notes + 250 profiles, Chinese, unsorted, repeats next week	$6.57 rules only · $8.70 with AI ($5.80 source you pay either way + ours)

vs other RedNote KOL tools

Per 100 creators — what each Actor charges, and the source scan on your account in its own column:

Actor	What you get	Charged by the Actor	Source scan on your account	All in	Your time per 100 creators
This Actor, live search · $0.0077 / creator	vetted creators from a niche keyword, English, AI fit + DM	$0.77 rules · $2.90 AI incl. tokens	≈ $5.80	$6.57 rules only · $8.70 AI	0 h — contactable, English, deduped
This Actor, your own list (any plan)	the same, on rows you paste	$0.77 rules · $2.90 AI incl. tokens	none	$0.77 · $2.90	0 h
funny_ground/xiaohongshu-influencer-finder · 1 user · $0.0125 / creator	creators from category feeds; no AI verdict, no English (its README)	$1.25, every row charged	platform usage	≈ $1.25	hours of vetting + translating
protocol/rednote-api · 2 users · $0.018 / profile	a creator-metrics feed, every row charged	$1.80 for 100 profiles	none	≈ $1.80	hours of finding + vetting
sian.agency/xiaohongshu-kol-analytics · 7 users · $0.18 / KOL row + $0.20 start	Pugongying KOL data, one operation per run	$18.20	none	$18.20	hours of translating + judging fit
zhorex/rednote-xiaohongshu-scraper · 423 users · $0.12 / profile	profiles / posts; search needs your cookie (its README)	$12.01 for 100 known profiles	none	$12.01	hours of finding + vetting

vs the free tools. Xiaohongshu app search is free for a quick look — Chinese only, one creator at a time, no export. Pugongying (蒲公英) has official audience data and books reported paid posts — but needs a Chinese brand account. Find and shortlist here; book there.

💵 Pricing — what a run really costs

Pay per result: one event per qualified creator, plus the digest when one is sent. No start fee.

Event	When it is charged	Price
free-tier	your first 25 qualified creators, in any mode	$0.00
qualified-creator-basic	AI off — metrics, flags, contact hint, rule score, rule DM	$0.0077
qualified-creator-ai	AI on — plus fit score, reasons, English summary, translations, collab type, AI DM	$0.02
digest-delivered	once per run, when the digest of new creators reached your e-mail / chat; first 4 free	$0.05

One free tier: your first 25 qualified creators are free, whatever the tier.

Never charged here: search notes, authors dropped by a pre-filter, brand / shop / media accounts, creators below "Minimum fit score", failed lookups, creators you already received. The source's scan is not ours to waive: in live mode the data API bills your account $0.00499 per row — capped by "Max source spend".

Worked example — the form's defaults: 90 notes + 25 profiles = 115 source rows × $0.00499 + 28 run starts × $0.00005 = $0.58 on your account → ≈ 10 qualified creators → $0.66 rules only ($0.066 each) or $0.87 with AI (10 × $0.02 + ≈ $0.09 tokens; $0.087 each). The first 25 creators are free here.

AI tier, all in: ≈ $0.087 per creator on a live search — $0.02 here + ≈ $0.009 tokens (at Claude Haiku 4.5 rates; the 2026-09-30 platform run measured 1,795 in / 1,120 out per creator, and 0.1.3 runs reasoning models at low effort to cut the output) + ≈ $0.058 source scan on your account. Our price incl. tokens is ≈ $0.029; on your own rows (list mode) there is no source scan.

🤖 What the AI tier adds

AI on — sample shown from a Groq run (groq:openai/gpt-oss-120b on our key, 2026-09-30); the platform default, Claude Haiku 4.5, gets its own sample after its first measured run (ROADMAP 2026-10-07). Judged against the Nordtrail tent brief:

{
  "name": "周末野营Lily", "score": 73, "label": "hot", "niche": "camping gear", "suggestedCollab": "seeding",
  "fitReasons": ["Note title includes camping gear focus", "Engagement rate 13.28% above tier median"],
  "englishSummary": "Lily is a Hangzhou‑based creator sharing elegant camping and picnic setups, posting gear reviews and outfit guides …",
  "sponsoredSignals": [{"noteId": "66ea17b4000000001f09c9d9", "marker": "#广告"}],
  "outreachDmEn": "Hello Lily, I am from Nordtrail. We are launching a 1.2kg ultralight tent on Tmall Global … invite you to try it and share an honest review."
}

That is ≈ 12 min each on 4 sample creators you skip (translating, judging fit and risk, drafting a Chinese DM by hand vs the AI rows, 2026-09-29).

Try the AI on any plan: the demo shows labelled sample AI verdicts (aiModel: "sample"), your first real search gets 5 live AI verdicts on us; then a free Gemini key (aistudio.google.com/apikey) assesses a few creators per run, a paid Gemini / Groq key every creator.

⚙️ Input

Field	Default	What it does
nicheKeywords	—	Your niche; the AI adds the Chinese search terms creators use
brandBrief	—	Brand, product, price, audience — the AI scores fit and writes the DM from it
minScore	50	Below it a creator is not delivered and not charged
maxQualified	50	Cap on creators delivered (and charged) per run
maxDiscoveryChargeUsd	1	Max source spend on your account
enableAi	true	AI assessment on / off
minFollowers / maxFollowers	1000 / 500000	Follower range
tiers	[] (all)	koc < 5k · junior 5k–50k · mid 50k–500k · head 500k+
accountTypes	["creator"]	Drops brand official, store and media accounts
maxProfilesToCheck	25	Paid profile lookups per run, best authors first
sourceMode	actor	actor (live), dataset or list; {} runs the free demo

📤 Output

One dataset item per qualified creator — JSON, CSV or Excel, or a webhook. Views: Shortlist (best first), Top picks (why and risks), Outreach (contact route, DM) and Metrics.

Upsert key for a CRM or Sheet: dedupeKey (xhs: + the RedNote user id); itemId is its short hash. A DIGEST (funnel, the 5 to contact first, trend vs the last run) and a client-ready REPORT page sit next to OUTPUT (the run record: funnel, digest, aiCoverage; RUN_SUMMARY is the same).

⭐ Found it useful? A review on the Store helps others find it — it takes a minute on the Actor's page.

🔁 Run it weekly

1. Open the saved task and click Schedule after your first real run (OUTPUT.scheduleTaskUrl), your address in notifyEmail: each run with new creators e-mails the digest.
2. Leave dedupeAcrossRuns on — known creators are dropped before the paid profile lookup.
3. Add a Slack / Teams / Google Chat / Discord webhook, or the ready tracker sheet.
4. From run 2, OUTPUT.history and the REPORT show every run.

Weekly cost is the new creators only: week 1 ≈ 10 creators (≈ $0.87 all-in with AI); from week 2 the memory drops creators you already have — ≈ 4–6 new a week (estimate), ≈ $0.73 a week, plus $0.05 per e-mailed digest after the first 4.

🎯 Try it for your niche

Pick a use case in Start from a ready niche search at the top of the form and press Start.

Niche	What it looks for	Preset
Clean skincare	"clean skincare", ≤ 300k followers, serum seeding brief	clean-skincare
Specialty coffee	"specialty coffee", home-brewing creators, ≤ 200k	specialty-coffee
Tourism board	"iceland travel", ≥ 5k followers, press-trip brief	travel-tourism
University	"study in the uk", ≥ 2k followers, ambassador brief	study-abroad
Pet food	"cat food", ≤ 300k, seeding + affiliate brief	pet-food
Agency	3 client niches in one run, 60 creators	agency-multi-niche
Your own creator list	a Pugongying / Qiangua export or profile rows — any plan, no source cost	vet-my-list + list template

Each preset's full input is in docs/img/preset-<niche>.json.

🔌 Integrations, automation and API

• Webhook — webhookUrl POSTs {"event": "creator.qualified", "creator": {…}, "runId": "…"} (batches: creators.qualified); one retry, never fails the run.
• Google Sheets / Slack — the Integrations tab.
• HubSpot / Pipedrive — Make / Zapier "create or update" on dedupeKey: name, url, contactRoute, outreachDm.
• AI agents / MCP — plain typed inputs. Free first call: {} runs the demo.

from apify_client import ApifyClient

client = ApifyClient("<YOUR_API_TOKEN>")
run = client.actor("rich_minds/xiaohongshu-kol-finder-ai").call(
    run_input={
        # free first call instead: {} (the demo) or {"sourceMode": "list", "itemsList": [...]} (your own rows)
        "nicheKeywords": ["camping gear"],
        "brandBrief": "Swedish outdoor brand, 1.2 kg ultralight tent (¥1,899), seeding with campers",
        "maxQualified": 50,
        "maxDiscoveryChargeUsd": 1.0,  # spend cap on your account for the source's scan
    },
    timeout_secs=3600,  # sized for the AI path with your own key — see "How long does a run take?"
    # build="0.1.3",  # pin the build number your pipeline was tested with; omit for the latest
)
out = client.key_value_store(run["defaultKeyValueStoreId"]).get_record("OUTPUT")["value"]
if out.get("sourceError"):  # a plan refusal ends SUCCEEDED with 0 rows — never read it as "nothing new"
    raise RuntimeError(out["sourceError"])
for item in client.dataset(run["defaultDatasetId"]).iterate_items():
    print(item["name"], item["score"], item["label"], item["url"])

Minimal agent input (MCP: mcp.apify.com/?actors=rich_minds/xiaohongshu-kol-finder-ai):

{"nicheKeywords": ["camping gear"], "brandBrief": "…", "maxQualified": 20, "maxDiscoveryChargeUsd": 1.0}

Run outcomes — what your integration sees

👥 Who is it for?

You are…	You run it to…	Start with
A Western brand entering China	20 creators who fit your brand, in English	niche + brand brief, AI on
A Tmall Global / cross-border seller	KOCs and mid-tier creators with real saves	"Follower tiers" koc–mid, likes ≥ 200
A China-marketing agency	a shortlist per client, never a repeat	agency-multi-niche, a dedupeStoreName per client
A tourism board or university	travel / study-abroad creators	travel-tourism / study-abroad
A developer / AI agent	typed, deduped records from a keyword	the minimal agent input

🧠 How the AI works

Model anthropic/claude-haiku-4.5 via Apify's model access, or your own key; one creator at a time, nothing invented.

🔒 Data, compliance and limits

• Public notes and profiles only, no login, no cookie; contact hints only as printed in the public bio; no audience demographics guessed. Paid collaborations must be reported (报备) — book them through Pugongying.
• Missing counts are null, never 0. Keep your use within Xiaohongshu's terms and PIPL / GDPR.

🇨🇳 中文简介

小红书 KOL 达人筛选工具：用英文（或中文）输入品类，自动生成小红书搜索词，按博主汇总笔记，筛掉品牌号、店铺号和数据异常账号， 输出粉丝量级、互动率、简介里的合作联系方式、AI 品牌匹配分、英文简介和一条中文私信草稿。前 25 位合格博主免费，之后每位 $0.0077（AI 版 $0.02）；只按合格博主收费，数据源的扫描费用在您自己的 Apify 账户上，有上限。适合出海品牌、跨境电商和服务海外 品牌的代理公司。

❓ FAQ

What will my first real search cost? ≈ $0.58 on your account for 115 source rows (capped at $1); your first 25 creators are free here. After that ≈ $0.66 rules / $0.87 AI for ≈ 10 creators.

How do I send the DMs safely? By hand, a few a day, from an established RedNote account. Keep the first message on RedNote: no links, WeChat IDs or phone numbers — RedNote restricts accounts that move users off-platform (引流). The AI's DM leaves contact links out for that reason. Book paid posts through Pugongying (报备).

Which Apify plan do I need? Any plan runs the demo and list mode; the full live search needs a plan that runs Store Actors — a plan that refuses the default source gets ≤ 5 creators from zen-studio's scraper instead. No API key where your plan includes model access — otherwise your own Gemini / Groq key.

Can I vet creators I already have? Yes — preset "Vet my own creator list" + your Pugongying / Qiangua export or profile rows: English verdict and DM on any plan, no source cost. Bare profile URLs are looked up live.

How long does a run take? Seconds for the demo, 3–5 min for a live search (estimate).

Will I be charged for the same creator twice? No, with dedupeAcrossRuns on. Adding or removing a niche keyword keeps the memory — a creator has one RedNote id whichever keyword finds it. Give each client its own dedupeStoreName.

What if nothing matches? The run succeeds with 0 rows and charges nothing here; the status shows the funnel.

🧩 More Actors from the same developer

Same pay-per-qualified-result model, closest to your job first:

• Instagram Influencer Finder — the same creator shortlist on Instagram and TikTok for your global campaigns.
• Reddit Brand Monitoring — what Western buyers say about your brand while you launch in China.
• Threads Brand Monitoring — the Threads posts about your launch worth answering first.
• LinkedIn Buying Intent Leads — for agencies: brands asking for China-marketing or influencer help.

🆘 Support

Something missing or wrong? Open an issue on the Actor's page — requests from buyers are shipped first.

📝 Changelog

• 0.1.3 (2026-09-30) — a plan that refuses the default source gets up to 5 real creators from a fallback source; a scheduled run refused by the plan now fails visibly; a "Vet my own creator list" preset; shorter AI verdicts; the form opens with the niche presets and marks every field that affects what you pay.
• 0.1.2 (2026-09-30) — a new niche keyword keeps your memory (no re-charges); the demo shows summary, niche and MCN; unreported counts stay empty; snippets stop on a plan refusal; a list template; 中文简介; digests $0.05 after 4 free.
• 0.1.1 (2026-09-30) — initial release: niche → Chinese terms, creator vetting, AI brand fit, English summary and Chinese DM.