Instagram Similar Businesses Finder

Discover the businesses Instagram itself suggests as similar to any business or creator account — complete with business category labels. No login required.

What you get

For each suggested business, the finder returns:

• Username, full name, and profile URL — ready for outreach or further scraping
• Business category (e.g. "Media/news company", "Sportswear Store", "Digital creator") and category ID
• Verified and private status of each account
• Profile picture URL
• The seed account each suggestion came from (seedUsername), so you can run many seeds and keep results organized
• Results are deduplicated by user ID — one clean row per business
• Export to JSON, CSV, Excel, or Google Sheets directly from the Apify console

Use cases

• Competitor discovery — start from one known competitor and let Instagram's own suggestion engine reveal the rest of the competitive landscape
• Lead generation by niche — pull suggested businesses with their category labels and filter to exactly the verticals you sell to
• Partnership prospecting — find brands and creators adjacent to yours for collabs, sponsorships, and cross-promotion
• Market mapping — chain runs (feed each result back in as a new seed) to map an entire industry cluster on Instagram
• Influencer and brand vetting — see which accounts Instagram associates with a prospect before you commit budget

How to use

1. Enter an Instagram username (with or without @) of a business or creator account
2. Set Max Items (default 0 returns all suggestions Instagram provides)
3. Run the actor — results appear in the Dataset tab, one business per row
4. Export, or feed any resulting username back in as a new seed to expand your map

Output format

Each dataset record:

{
  "seedUsername": "natgeo",
  "userId": "5445218106",
  "username": "the_scientist_magazine",
  "fullName": "The Scientist Magazine",
  "category": "Media/news company",
  "categoryId": "2233",
  "isVerified": false,
  "isPrivate": false,
  "profilePicUrl": "https://...jpg",
  "profileUrl": "https://www.instagram.com/the_scientist_magazine/",
  "followerCount": null
}