Brand-side KOL intelligence for Xiaohongshu (RedNote). Search Pugongying creators with B2B filters, pull fans demographics, ROI metrics, content tags, growth history, similar-KOL discovery — the data XHS uses to match brands with creators. By SIÁN Agency.
All notable changes to Xiaohongshu KOL Analytics will be documented in this file.
[2026-05-13]
🎉 Xiaohongshu KOL Analytics — Launch!
14 Pugongying Marketplace Operations in One Actor — extract brand-side creator-marketplace data from Xiaohongshu (RedNote): KOL profile, core data, cost-effectiveness, note rates, fans trend / portrait / summary, content / feature tags, similar creators, brand-filtered B2B search, KOL notes, and marketplace note detail.
9-Filter Blogger Search — paginated B2B creator discovery with keyword, fans count range, fans age band, fans gender, creator gender, content category. The headline use case for influencer agencies + brand teams.
ROI / Cost-Effectiveness Scoring — Pugongying's own CPM, surpass-rate, and picture/video read-cost benchmarks. Identify under-priced rising stars and over-priced veterans.
Audience Demographics — exact age + gender + geo + interest + device distribution per KOL.
Lookalike-Creator Expansion — similarKol returns XHS's own clustering output (~20 audience-overlapping creators per query).
Fans Growth Time-Series — 30 or 90-day history of total fans OR fan-increase deltas.
Production-ready data shape — curated camelCase aliases (userId, nickname, redId, fansCount, picturePrice, videoPrice…) plus the raw upstream fields spread alongside.
Pay-per-result pricing — only charged for successful extractions, never for empty pages or errors. Bronze anchors: $0.005 (bulk paginated) → $0.080 (premium ROI/note-rate). Apify auto-ladders free / silver / gold / platinum / diamond tiers.
Zero overlap with our shipped Xiaohongshu RedNote Scraper — different fields, different audience, different price points. Pair them for full XHS coverage.
Retry-resilient — automatic retry on transient HTTP 5xx and envelope code 301 ("FAILED, RETRY") with exponential backoff. Quota-safe silent secondary failover wired in.
HTTPS auto-normalized on every CDN URL (xhscdn.com, xhsdiscover.com).
Defensive bigint-safe JSON parse — Xiaohongshu IDs are 24-char hex strings, but the parser preserves any 16+ digit counters / timestamps as strings to prevent JavaScript Number precision loss.
Built by SIÁN Agency — drop us a 5-star review if this saves you time.
