Ellos Product Search Scraper: Extract Fashion & Home Data Fast

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What Is Ellos?

Ellos is a major Scandinavian and European fashion and home goods retailer with presence across multiple regional domains (ellos.se, ellos.nl, ellos.no, ellos.dk, etc.). The platform hosts thousands of clothing, footwear, and home décor products. Manually collecting product data from search results is inefficient — the Ellos Product Search Scraper automates extraction, delivering structured product records with pricing, images, variants, and campaign data.

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Overview

The Ellos Product Search Scraper extracts product listings from Ellos search and category pages, transforming raw HTML into clean, structured JSON records. It is designed for:

• Price monitors tracking Ellos product prices and promotions over time
• Ecommerce researchers analyzing product mix and pricing strategies
• Aggregator platforms indexing fashion and home products
• Market analysts studying Ellos' inventory and campaign tactics

Key strengths include support for multiple regional domains, configurable item limits, resilient error handling, and comprehensive product metadata (images, variants, ratings, campaigns).

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Input Format

The scraper accepts a JSON configuration object:

{
  "urls": [
    "https://www.ellos.se/dam/mode?page=4"
  ],
  "ignore_url_failures": true,
  "max_items_per_url": 200
}

Input Parameters

Parameter	Type	Description
urls	Array	Product search or category page URLs from any Ellos domain (e.g., .se, .nl, .no, .dk). Paste one or more URLs pointing to paginated results.
ignore_url_failures	Boolean	If true, the scraper continues even if individual URLs fail. Recommended for large-scale runs to avoid interruptions.
max_items_per_url	Integer	Maximum number of products to extract per URL (e.g., 200). Useful for controlling data volume or testing.

Example URLs:

• https://www.ellos.se/dam/mode?page=1 (Fashion category, Sweden)
• https://www.ellos.nl/nl/hem?page=2 (Home category, Netherlands)

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Output Format

Sample output

{
  "id": "7022944-06",
  "name": "Relaxed skjorta i bomullspoplin",
  "name_seo": "relaxed-skjorta-i-bomullspoplin",
  "brand": "Ellos Collection",
  "brand_seo": "ellos-collection",
  "base_colors": [
    "blue",
    "red",
    "blue",
    "white",
    "black",
    "yellow",
    "pink",
    "brown"
  ],
  "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06",
  "current_variant": 0,
  "image_front": {
    "type": "Fm",
    "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-06_Fm_M0113490&mw={size}"
  },
  "image_alternative": {
    "type": "Bm",
    "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-06_Bm_M0113490&mw={size}"
  },
  "image_fs": {
    "type": "Fs",
    "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-06_Fs&mw={size}"
  },
  "variants": [
    {
      "size": "XS",
      "sku": "7022944-06-XS",
      "in_stock": true,
      "current_price": 299,
      "original_price": 399,
      "discount_amount": 25,
      "stock_quantity": 32,
      "ean": "7325903389384",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06-XS",
      "show_discount_percentage_label": false,
      "price_type": "DEAL",
      "price_label": null
    },
    {
      "size": "S",
      "sku": "7022944-06-S",
      "in_stock": true,
      "current_price": 299,
      "original_price": 399,
      "discount_amount": 25,
      "stock_quantity": 89,
      "ean": "7325903389377",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06-S",
      "show_discount_percentage_label": false,
      "price_type": "DEAL",
      "price_label": null
    },
    {
      "size": "M",
      "sku": "7022944-06-M",
      "in_stock": true,
      "current_price": 299,
      "original_price": 399,
      "discount_amount": 25,
      "stock_quantity": 90,
      "ean": "7325903389391",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06-M",
      "show_discount_percentage_label": false,
      "price_type": "DEAL",
      "price_label": null
    },
    {
      "size": "L",
      "sku": "7022944-06-L",
      "in_stock": true,
      "current_price": 299,
      "original_price": 399,
      "discount_amount": 25,
      "stock_quantity": 79,
      "ean": "7325903389407",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06-L",
      "show_discount_percentage_label": false,
      "price_type": "DEAL",
      "price_label": null
    },
    {
      "size": "XL",
      "sku": "7022944-06-XL",
      "in_stock": true,
      "current_price": 299,
      "original_price": 399,
      "discount_amount": 25,
      "stock_quantity": 99,
      "ean": "7325903389414",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06-XL",
      "show_discount_percentage_label": false,
      "price_type": "DEAL",
      "price_label": null
    }
  ],
  "quick_delivery": true,
  "labels": [
    {
      "name": "DEAL",
      "text_color": "#B03138FF",
      "background_color": "#FFFFFFFF",
      "extra": "_"
    }
  ],
  "related_articles": [
    {
      "id": "7022944-06",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-06",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-06_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-02",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-02",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-02_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-03",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-03",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-03_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-04",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-04",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-04_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-05",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-05",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-05_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-07",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-07",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-07_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-08",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-08",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-08_Fs&mw={size}"
      }
    },
    {
      "id": "7022944-09",
      "url": "/ellos-collection/relaxed-skjorta-i-bomullspoplin/7022944-09",
      "image": {
        "type": "Fs",
        "card": "https://assets.ellosgroup.com/i/ellos/b?$jg$&$jm$&$jp$&$jl$&n=ell_7022944-09_Fs&mw={size}"
      }
    }
  ],
  "is_outlet": false,
  "is_gift_card": false,
  "is_best_price": false,
  "is_price_matched": false,
  "current_price": 299,
  "original_price": 399,
  "rating": 3.86,
  "rating_count": 119,
  "eprel_id": "",
  "categories": [
    "Ladies",
    "Fashion",
    "Shirts & blouses",
    "Shirts"
  ],
  "color": "Ljusblå vit randig",
  "price_campaigns": [
    {
      "campaign_id": "EL00000001369",
      "current_price": 299,
      "original_price": 399,
      "label_id": "L_EL00000000055",
      "show_discount_percentage_label": false,
      "discount_percentage": 25,
      "start_date": "2026-06-02T22:01:00Z",
      "end_date": "2026-06-30T21:59:00Z",
      "price_type": "DEAL",
      "label": {
        "name": "DEAL",
        "text_color": "#B03138FF",
        "background_color": "#FFFFFFFF"
      }
    }
  ],
  "other_campaigns": [
    {
      "campaign_id": "EL00000000099",
      "type": "product",
      "start_date": "2025-12-14T23:00:00Z",
      "end_date": "2026-06-29T22:00:00Z",
      "label": null
    },
    {
      "campaign_id": "EL00000000322",
      "type": "product",
      "start_date": "2025-12-31T23:00:00Z",
      "end_date": "2099-01-25T23:00:00Z",
      "label": null
    },
    {
      "campaign_id": "EL00000000364",
      "type": "product",
      "start_date": "2026-01-11T23:00:00Z",
      "end_date": "2027-01-18T23:00:00Z",
      "label": null
    },
    {
      "campaign_id": "EL00000000532",
      "type": "product",
      "start_date": "2026-01-27T23:01:00Z",
      "end_date": "2026-06-30T21:59:00Z",
      "label": null
    },
    {
      "campaign_id": "EL00000001301",
      "type": "product",
      "start_date": "2026-05-19T22:01:00Z",
      "end_date": "2026-10-30T23:00:00Z",
      "label": null
    },
    {
      "campaign_id": "EL00000001385",
      "type": "product",
      "start_date": "2026-06-02T22:01:00Z",
      "end_date": "2026-11-30T22:59:00Z",
      "label": null
    },
    {
      "campaign_id": "EL00000001492",
      "type": "product",
      "start_date": "2026-06-14T22:01:00Z",
      "end_date": "2099-06-21T22:00:00Z",
      "label": null
    }
  ],
  "from_url": "https://www.ellos.se/dam/mode"
}

Each product record contains 30+ detailed fields:

Identification & Metadata

Field	Meaning
ID	Unique product identifier in Ellos system
URL	Direct product page link
Name	Product display name (e.g., "Cotton T-Shirt Blue")
Name SEO	SEO-optimized version of product name
Brand	Manufacturer or Ellos house brand
Brand SEO	Normalized brand name for search

Visuals & Variants

Field	Meaning
Image Front	Primary product photo URL
Image Alternative	Additional product images (alternative angles)
Image FS	Full-size/high-resolution image URL
Color	Product color (e.g., "Blue", "Red")
Base Colors	All available color options for this product
Variants	Product variants (sizes, materials, colors) with SKU data
Current Variant	Currently selected variant details

Pricing & Campaigns

Field	Meaning
Current Price	Active selling price (in local currency)
Original Price	List price before any discounts
Price Campaigns	Active price promotions or discounts
Other Campaigns	Additional marketing campaigns (loyalty, bundles)
Is Best Price	Flag indicating if current price matches lowest historical price
Is Price Matched	Flag for price-matching guarantees

Ratings & Reviews

Field	Meaning
Rating	Average customer rating (e.g., 4.5/5)
Rating Count	Number of customer reviews received

Product Classification

Field	Meaning
Categories	Product categories (e.g., "Women > Clothing > Tops")
Labels	Product labels or tags (e.g., "New Arrival", "Sale")
Is Outlet	Whether product is from outlet/clearance section
Is Gift Card	Whether product is a gift card

Special Attributes

Field	Meaning
Quick Delivery	Availability/delivery speed flag
EPREL ID	EU Energy-Related Products regulation identifier (for applicable items)
Related Articles	Links to related blog posts or style guides

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How to Use

1. Gather URLs — Visit Ellos (any regional domain) and navigate to search results or category pages. Copy the full page URL.
2. Build input JSON — Add URLs to the urls array. Set max_items_per_url based on your needs (e.g., 200 for full pages, 50 for quick samples).
3. Configure resilience — Set ignore_url_failures: true for multi-URL runs to prevent a single failure from stopping the entire job.
4. Execute the scraper — Start the run and monitor progress via logs.
5. Download results — Export as JSON, CSV, or Excel for analysis or database import.

Best Practices:

• Use region-specific domains (.se, .nl, etc.) to ensure accurate local pricing and availability.
• Start with max_items_per_url: 50 to test before scaling to 200+.
• Include pagination in URLs (e.g., ?page=1, ?page=2) to scrape across multiple result pages.

Handling Common Issues:

• If a URL returns no products, verify it is a valid search or category page (not a detail page).
• Currency and price format vary by region—normalize data after extraction if comparing across domains.

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Use Cases & Business Value

• Competitive pricing analysis: Monitor Ellos pricing against competitors in real time
• Inventory tracking: Track product availability, variants, and stock levels
• Campaign monitoring: Identify active promotions and seasonal campaigns
• Trend analysis: Analyze which product categories and colors are being promoted
• Feed generation: Populate product feeds for Google Shopping, Facebook Catalog, or price comparison sites

By automating product data collection, you eliminate manual work and unlock insights into Ellos' merchandising strategy, pricing dynamics, and customer preferences.

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Conclusion

The Ellos Product Search Scraper is a powerful tool for anyone needing reliable, structured product data from Ellos stores across Europe. With 30+ fields covering pricing, images, ratings, and campaigns, it delivers the intelligence needed for competitive monitoring, market analysis, and ecommerce operations. Start scraping today and transform raw listings into actionable data.