🛋️ NFM Product Scraper

🎯 Turn any Nebraska Furniture Mart category, search, or sale page into a clean product feed — ready for pricing, inventory, and merchandising work.

This scraper pulls furniture, electronics, appliances, and home goods from nfm.com, capturing product IDs, SKUs, MSRP, sale prices, savings percentages, brand, images, ratings, and availability — all structured, deduplicated, and ready to export.

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🚀 What Does It Do?

This scraper automatically browses NFM category and search pages, walks through pagination, and collects structured, ready-to-use product data. No manual clicking, no copy-paste — just set your URLs and hit Start.

💡 Two modes of operation:

1. 🔍 Listing Mode — Paste any category URL (e.g. /soundbars, /furniture, /appliances) or search URL. The scraper paginates through every result page.
2. 📋 Full Detail Mode — Enable Include Product Details to visit each product page and enrich the data with brand, description, images, ratings, availability, UPC/GTIN, MPN, and category breadcrumbs.

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👥 Who Is This For?

🏢 Use Case	💬 How It Helps
📊 Price Intelligence Teams	Track NFM MSRP vs. sale price and savings % across thousands of SKUs
🛒 Retail Analysts	Monitor assortment, brand mix, and promotional intensity in furniture & electronics
🏷️ Brand Managers	Verify how your brand's products are priced and displayed on NFM
📦 Dropshippers & Resellers	Source product catalogs with images, UPCs, and stock signals
🎯 Competitive Research	Benchmark NFM's pricing against other big-box retailers
📈 E-commerce Consultants	Build merchandising dashboards and competitor feeds for clients

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✨ Features

• 🏬 Full NFM Coverage — Categories, search results, sale pages, filters, and product detail pages
• 📄 Auto Pagination — Walks through every result page until nothing is left
• 💰 MSRP + Sale Price + Savings % — Ready-computed savings field, no math needed
• 🖼️ High-Res Images — All product images from the PDP gallery
• ⭐ Ratings & Reviews — Aggregate rating score and review count
• 🏷️ Brand, UPC/GTIN, MPN — Full catalog identifiers for matching across retailers
• 🧭 Category Breadcrumbs — Hierarchical category path for each product
• 📦 Availability Signals — In-stock / out-of-stock status from the PDP
• 🔁 Deduplication — Products seen on multiple pages are never duplicated
• 🎛️ Smart Filters — Control result volume, concurrency, and detail depth
• ⚡ Fast & Scalable — Handles thousands of SKUs per run with parallel workers
• 📤 Export Anywhere — Download results as JSON, CSV, Excel, or push to Google Sheets, Zapier, Make, or your CRM

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🎛️ Filters & Options

Option	What It Does
🔗 Start URLs	Drop in any NFM category, search, filter, or product URL
🧩 Include Product Details	Turn on to enrich every product with brand, description, images, ratings, UPC, MPN, and breadcrumbs
🔢 Max Items	Cap the run at a specific number of products (0 = unlimited)
⚙️ Max Concurrency	Control how many pages run in parallel
🌐 Proxy Configuration	Residential proxies recommended for the best reliability
🧪 Debug Mode	Save page snapshots when extraction fails, for fast troubleshooting

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📦 What You Get (Output Fields)

Every product includes:

Core Identifiers

Field	Example
url	https://www.nfm.com/bose-smart-ultra-soundbar-and-module-500-10-wireless-subwoofer-in-black-65637746/65637746.html
sourcePageUrl	https://www.nfm.com/soundbars-and-speakers
pageType	listing
sourceTotalResults	248
pid	65637746
sku	65637746
name	Bose Smart Ultra Soundbar and Module 500 10" Wireless Subwoofer in Black

Pricing

Field	Example
msrp	1598.00
salePrice	1299.99
savingsPercent	19

Catalog Details (when Include Product Details is on)

Field	Example
brand	Bose
description	Experience cinematic sound with the Bose Smart Ultra Soundbar paired with the Bass Module 500...
images	["https://www.nfm.com/.../65637746_a.jpg", "https://www.nfm.com/.../65637746_b.jpg"]
ratingValue	4.7
reviewCount	142
availability	InStock
gtin12	017817837125
mpn	SMART-ULTRA-BASS500
familyCode	BOSE-SMARTULTRA-BUNDLE
categoryLevels	["Electronics", "Home Audio", "Soundbars"]
extractedAt	2026-04-17T12:18:00.000Z

Metadata

Field	Example
scrapedAt	2026-04-17T12:18:00.000Z

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📊 Example Output

{
    "url": "https://www.nfm.com/bose-smart-ultra-soundbar-and-module-500-10-wireless-subwoofer-in-black-65637746/65637746.html",
    "sourcePageUrl": "https://www.nfm.com/soundbars-and-speakers",
    "pageType": "listing",
    "sourceTotalResults": 248,
    "pid": "65637746",
    "sku": "65637746",
    "name": "Bose Smart Ultra Soundbar and Module 500 10\" Wireless Subwoofer in Black",
    "msrp": 1598.0,
    "salePrice": 1299.99,
    "savingsPercent": 19,
    "brand": "Bose",
    "description": "Experience cinematic sound with the Bose Smart Ultra Soundbar paired with the Bass Module 500. Dolby Atmos, AI Dialogue Mode, and TrueSpace spatial audio deliver theater-quality immersion in any room.",
    "images": [
        "https://www.nfm.com/dw/image/v2/BCKN_PRD/on/demandware.static/-/Sites-nfm-master/default/dw.../65637746_a.jpg",
        "https://www.nfm.com/dw/image/v2/BCKN_PRD/on/demandware.static/-/Sites-nfm-master/default/dw.../65637746_b.jpg"
    ],
    "ratingValue": 4.7,
    "reviewCount": 142,
    "availability": "InStock",
    "gtin12": "017817837125",
    "mpn": "SMART-ULTRA-BASS500",
    "familyCode": "BOSE-SMARTULTRA-BUNDLE",
    "categoryLevels": ["Electronics", "Home Audio", "Soundbars"],
    "scrapedAt": "2026-04-17T12:18:00.000Z",
    "extractedAt": "2026-04-17T12:18:02.000Z"
}

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📋 Dataset Views

The Apify Console gives you 4 ready-made table views to quickly browse your results:

View	What It Shows
📊 Overview	Name, sale price, MSRP, savings %, URL, and a thumbnail
💰 Pricing & Savings	PID, SKU, name, MSRP, sale price, savings % — perfect for discount audits
📚 Catalog Details	Brand, categories, GTIN, MPN, family code, availability — catalog matching view
📋 Full Details	Every single field — the complete dataset

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❓ FAQ

🤔 Does it work on every page type? Yes — category pages, search results, sale pages with filters, and direct product URLs are all supported.

🤔 How does pagination work? Fully automatic. The scraper follows the "next page" link and the SFCC "show more" link until no more results exist.

🤔 Why are some fields empty in Listing Mode? Listing pages don't expose brand, description, images, or ratings. Enable Include Product Details to fetch them from every product page.

🤔 Will I get duplicates if a product appears on multiple pages? No. The scraper deduplicates by product ID across the whole run.

🤔 Can I export the data? Yes — JSON, CSV, Excel, XML, HTML, RSS. You can also push data directly to Google Sheets, Zapier, Make, or any webhook/API endpoint.

🤔 How often should I run this? For fresh data, run daily or weekly. You can schedule automatic runs on Apify with just a few clicks.

🤔 Does it work with proxies? Yes — residential proxies are strongly recommended for NFM. The scraper is pre-configured with Apify's residential proxy group.

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🛠️ Need Custom Filters or Features?

I'm happy to customize this scraper for your specific needs! 🤝

Whether you need:

• 🎯 Additional filters (specific brands, price ranges, "on sale only", category trees, Omaha vs. Dallas vs. KC inventory)
• 📊 Extra data fields or custom output formats (structured attributes, dimensions, materials, warranty)
• 🔄 Integration with your CRM, Google Sheets, or database
• ⏰ Scheduled scraping with automatic deduplication and change tracking
• 🌐 Scraping from other big-box retail platforms alongside NFM (Wayfair, Home Depot, Lowe's, Best Buy, RC Willey)

👉 Don't hesitate to reach out via private message — I respond quickly and I'm always open to building exactly what you need. No request is too small or too specific!

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⚖️ Legal & Ethical Use

This scraper collects only publicly available information from nfm.com. It does not access private customer data, bypass authentication, or interact with cart or checkout. Please use the data responsibly and in compliance with applicable laws and the platform's terms of service.