Pay-Per-Call Landing Page Auditor

Audit pay-per-call landing pages at scale. Give it a list of URLs and it returns, per page:

• Phone numbers found on the page (both tel: click-to-call links and numbers in the body text)
• Click-to-call links specifically
• Call-tracking / DNI providers detected (Ringba, Retreaver, CallRail, Invoca, TrackDrive, Marchex, DialogTech, CallTrackingMetrics, WhatConverts, Twilio, Phonexa) — i.e. whether the displayed number is a tracked/rotating number
• Call-readiness score (0–100): does a visitor actually have a working, tracked way to call?
• Compliance score (0–100) + flags: TCPA / express-consent language, privacy policy, terms, and "not affiliated / not a government site" disclaimers

Built for pay-per-call networks, compliance teams, and affiliates QA-ing publisher landers before they push traffic.

Input

Field	Type	Description
urls	array	Landing page URLs to audit (one dataset row per URL).
checkCompliance	boolean	Run TCPA/consent + disclaimer checks. Default true.
proxyConfiguration	object	Proxy used to fetch pages. Apify Proxy recommended.
maxConcurrency	integer	Max pages fetched in parallel. Default 10.

Example input

{
  "urls": [
    { "url": "https://example-lander.com/medicare" },
    { "url": "https://example-lander.com/auto-insurance" }
  ],
  "checkCompliance": true,
  "proxyConfiguration": { "useApifyProxy": true }
}

Output

Each row in the dataset:

{
  "url": "https://example-lander.com/medicare",
  "httpStatus": 200,
  "pageTitle": "Compare Medicare Plans",
  "phoneNumbers": ["+18005551234", "(800) 555-1234"],
  "clickToCall": ["+18005551234"],
  "callTrackers": ["Ringba"],
  "hasTrackedNumber": true,
  "callReadinessScore": 100,
  "complianceScore": 85,
  "complianceFlags": {
    "tcpaConsent": true,
    "privacyPolicy": true,
    "termsLink": true,
    "notAffiliated": false
  },
  "scrapedAt": "2026-08-30T00:00:00.000Z"
}

How scoring works

Call-readiness = 40 (any phone) + 30 (a tel: click-to-call link) + 30 (a call-tracking provider detected).

Compliance = 40 (TCPA/consent language) + 25 (privacy policy) + 20 (terms) + 15 (disclaimer).

Scores are heuristic signals to triage pages, not legal advice.

Notes / limitations

• Pages that render numbers only via client-side JavaScript may under-report phone numbers, since this actor parses server-rendered HTML. Provider scripts are still detected, so hasTrackedNumber remains reliable.
• Compliance detection is keyword/pattern based and is meant for triage, not legal certification.