Meta Ad Reach & Political Ad Spend ($0.50/1k)

Meta Ad Reach, Political Spend & EU DSA Transparency Scraper

Extract EU Digital Services Act (DSA) reach metrics, per-country age & gender audience breakdowns, declared payer & beneficiary entities, and Political / Social Issue ad spend & impression ranges from the Meta Ad Library—with no login credentials required.

---

Regulatory, Media Buying & Research Capabilities

• EU Digital Services Act (DSA) Commercial Ad Reach (DE, FR, NL, ES, IT, AT, PL, SE, IE, etc.):
  • euTotalReach: Exact unique accounts reached across EU member states for commercial and regulated ads.
  • euAgeGenderBreakdown: Country-by-country reach counts across 18-24, 25-34, 35-44, 45-54, 55-64, and 65+ cohorts (male, female, unknown, total).
  • Targeting Parameters: Declared euAgeMin, euAgeMax, euGenderAudience, and included euTargetLocations.
  • Financial Entity Disclosures: Declared payer and beneficiary legal entities.
• Political, Election & Social Issue Spend (adType: "political_and_issue_ads"):
  • spendText, spendLower, spendUpper, and ISO currency.
  • impressionsText, impressionsLower, impressionsUpper, and byline ("Paid for by" disclaimers).
  • pageLifetimePoliticalSpend and isPoliticalPage advertiser indicators.
• Complete Creative & Advertiser Context Included:
  • Every record also includes adArchiveId, pageId, pageName, igUsername, igFollowers, activeDays, title, bodyText, linkUrl, primaryImageUrl, and primaryVideoHdUrl.

Upstream Coverage Note: Meta publishes euTotalReach and age/gender/location targeting on ads delivered to EU / EEA and UK (GB) audiences (country: "DE", "FR", "NL", "GB", etc.), plus per-country euAgeGenderBreakdown and payer/beneficiary legal-entity disclosures under the EU Digital Services Act (DSA). Meta publishes spendText / impressionsText ranges and byline disclaimers on Issues, Elections or Politics ads (adType: "political_and_issue_ads"). Commercial non-political ads outside EU/UK jurisdictions include creative, placement, active duration, and advertiser profile fields, while reach/spend fields cleanly evaluate to null.

---

Pay-Per-Event Pricing

Apify Plan Tier	Price per Ad	Price per 1,000 Ads
Free	$0.00075	$0.75 / 1K
Bronze	$0.00065	$0.65 / 1K
Silver	$0.00055	$0.55 / 1K
Gold / Platinum / Diamond	$0.00050	$0.50 / 1K

(Includes a one-time $0.0005 Actor start event per run.)

---

Quick Start Examples

1. Estimate Competitor Reach & Demographics in Europe (EU DSA)

{
  "queries": ["Zalando"],
  "country": "DE",
  "activeStatus": "active",
  "sortBy": "impressions",
  "scrapeAdDetails": true,
  "maxItems": 30
}

2. Audit US Political & Issue Ad Spend Ranges

{
  "queries": ["healthcare"],
  "country": "US",
  "adType": "political_and_issue_ads",
  "activeStatus": "all",
  "sortBy": "impressions",
  "startDateMin": "2026-01-01",
  "maxItems": 50
}

---

Flat Output Sample

{
  "adArchiveId": "770123987654321",
  "adUrl": "https://www.facebook.com/ads/library/?id=770123987654321",
  "isActive": true,
  "startDate": "2026-03-01T09:00:00+00:00",
  "activeDays": 29.1,
  "pageId": "200300400500",
  "pageName": "Nordic Commerce SE",
  "payer": "Nordic Commerce SE",
  "beneficiary": "Nordic Commerce SE",
  "isAaaEligible": true,
  "euTargetsEu": true,
  "euTotalReach": 412890,
  "euGenderAudience": "All",
  "euAgeMin": 18,
  "euAgeMax": 65,
  "euTargetLocations": ["Germany", "Austria", "Netherlands"],
  "euLocationCountriesText": "Germany, Austria, Netherlands",
  "euAgeGenderBreakdown": [
    {
      "country": "DE",
      "ageRange": "25-34",
      "male": 62400,
      "female": 88100,
      "unknown": 540,
      "total": 151040
    },
    {
      "country": "AT",
      "ageRange": "25-34",
      "male": 11200,
      "female": 15900,
      "unknown": 95,
      "total": 27195
    }
  ],
  "publisherPlatforms": ["FACEBOOK", "INSTAGRAM"],
  "publisherPlatformsText": "FACEBOOK, INSTAGRAM",
  "displayFormat": "IMAGE",
  "title": "Spring Season Essentials",
  "linkUrl": "https://store.example.eu/spring",
  "linkDomain": "store.example.eu",
  "countryFilter": "DE",
  "searchQuery": "Nordic Commerce",
  "inputSource": "keyword",
  "detailLevel": "full",
  "scrapedAt": "2026-03-30T12:00:00+00:00"
}

---

Support

Questions or custom transparency compliance needs? Open a ticket in the Issues tab on this Actor page in Apify Console.