💼 LinkedIn Ad Library Scraper - B2B Competitor Ads Intelligence

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Extract competitor B2B ad creatives from LinkedIn Ad Library — the public ad transparency archive LinkedIn maintains for EU DSA compliance and global ad accountability. No login, no API key, no OAuth. HTTP-only scrape of linkedin.com/ad-library/search.

✨ Features

• Anonymous access — no LinkedIn account, no OAuth, no API key
• 3 search modes — by keyword/brand, by numeric company ID, by company URL
• Country filter — ISO codes (US/BR/GB/DE/FR/ES/IT/MX/AR/CL/AU/JP/IN/NL/etc.) or leave empty for all
• 24 ads per query — LinkedIn's hard limit per search page
• Lean compute — pure HTTP + Cheerio (no Playwright), 256MB / 120s default
• Rich output — ad ID, creative type (SPONSORED_STATUS_UPDATE / SPONSORED_VIDEO), advertiser name + URL, logo, headline, ad body, image, detail page link
• NEVER 0 ITEMS guard — fails loud with diagnostic (HTML bytes, cards detected, final URL) if LinkedIn rotates schema instead of silently SUCCEED-with-zero
• B2B-focused — perfect for SaaS / enterprise / agency competitive intel

📥 Input

Parameter	Type	Required	Default	Description
searchMode	enum	Yes	keyword	keyword / companyId / companyUrl
query	string	Yes	Adobe	Keyword/brand name, numeric company ID, or LinkedIn company URL
country	string	No	`` (all)	ISO country code (US/BR/GB/DE/FR/etc.)
maxAdsPerQuery	int	No	24	Max ads to return (LinkedIn hard-caps at 24 per query)

Example input — by keyword

{
  "searchMode": "keyword",
  "query": "Adobe",
  "country": "US",
  "maxAdsPerQuery": 24
}

Example input — by company URL

{
  "searchMode": "companyUrl",
  "query": "https://www.linkedin.com/company/microsoft",
  "country": "",
  "maxAdsPerQuery": 24
}

📤 Output

{
  "adId": "1265295783",
  "creativeType": "SPONSORED_STATUS_UPDATE",
  "advertiserName": "Adobe",
  "advertiserUrl": "https://www.linkedin.com/company/adobe",
  "logoUrl": "https://media.licdn.com/dms/image/v2/.../company-logo_100_100/...",
  "headline": "Transform your creative workflow",
  "body": "See how Adobe Firefly accelerates ideation for enterprise teams...",
  "imageUrl": "https://media.licdn.com/dms/image/v2/.../feedshare-shrink_1280/...",
  "detailUrl": "https://www.linkedin.com/ad-library/detail/1265295783",
  "source": "linkedin-ad-library",
  "scrapedAt": "2026-05-16T15:42:00.000Z"
}

💰 Pricing

Pay-per-event — you only pay when a real ad is returned. Zero ads → zero charge. Owner runs (the ViralAnalyzer team itself) are never charged.

🚀 Use cases

• B2B competitive intel — see which campaigns SaaS / enterprise / agency competitors are running
• EU DSA compliance research — LinkedIn maintains this library specifically for Digital Services Act transparency; perfect for academic / regulatory research
• Creative analysis — extract winning B2B headline + copy + imagery patterns from top-spending advertisers
• Brand safety — discover unauthorized ads using your brand keywords
• Ad agency benchmarking — see which creative formats (single image vs. video) competitors prioritize on LinkedIn
• Recruiting intel — track competitor employer-brand ads + talent acquisition campaigns

⚠️ Common errors

Error	Cause	Fix
[FAIL] Zero ads extracted (htmlBytes < 50000)	LinkedIn blocked the request or returned empty page	Retry with different proxy region or wait 60s
[FAIL] Zero ads extracted (cardsDetected=0)	Advertiser has no current ads OR keyword too narrow	Broaden the keyword OR remove country filter
[INPUT] companyUrl mode requires linkedin.com/company/<slug>	URL format invalid	Use full URL like https://www.linkedin.com/company/adobe
Request retries exhausted	Rare network glitch	Re-run after 60s

🔒 Privacy

• All requests go directly to linkedin.com/ad-library/search (public archive)
• No LinkedIn account credentials are sent or stored
• Output contains only ads that LinkedIn itself publishes openly per its EU DSA transparency mandate

📚 Related actors

• Facebook Ad Library Intelligence — Meta Ad Library (FB / IG / Messenger / WhatsApp ads)
• Google Ads Transparency — Google / YouTube / Maps / Shopping ad transparency
• LinkedIn Intelligence — LinkedIn company / job / employee intel

🆕 Changelog

• v1.0 (2026-05-16): Initial release. Three search modes (keyword / companyId / companyUrl), country filter, NEVER 0 ITEMS guard with HTML diagnostics, owner-skip PPE.

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Português

💼 LinkedIn Ad Library Scraper - Inteligência de Ads B2B

Extrai criativos publicitários B2B de competidores da LinkedIn Ad Library — arquivo público de transparência publicitária que o LinkedIn mantém para compliance com a DSA da UE e accountability global. Sem login, sem API key, sem OAuth. Scrape HTTP-only de linkedin.com/ad-library/search.

✨ Recursos

• Acesso anônimo — sem conta LinkedIn, sem OAuth, sem API key
• 3 modos de busca — por palavra-chave/marca, por ID numérico da empresa, ou por URL da empresa
• Filtro de país — códigos ISO (US/BR/GB/DE/FR/etc.) ou vazio para todos
• 24 ads por consulta — limite duro do LinkedIn por página de busca
• Compute leve — HTTP puro + Cheerio (sem Playwright), 256MB / 120s padrão
• Output rico — ID do ad, tipo de criativo, nome + URL do anunciante, logo, headline, corpo, imagem, link de detalhes
• Guard NEVER 0 ITEMS — falha alto com diagnóstico se LinkedIn mudou estrutura HTML

💰 Por que vale a pena

• B2B-first: LinkedIn é o único arquivo de ads onde tráfego é majoritariamente B2B / SaaS / enterprise
• Sem fricção: 0 setup, 0 credenciais — apenas rode
• Compliance EU DSA: dados oficiais publicados pelo próprio LinkedIn por mandato regulatório
• Mais barato que API LinkedIn Marketing: API oficial exige conta empresarial + approval; aqui é só pay-per-ad

🚀 Casos de uso para o mercado BR/LATAM

• Espiar campanhas B2B SaaS de Stone, Nubank, RD Station, Resultados Digitais
• Pesquisa acadêmica de compliance regulatório (DSA / LGPD)
• Análise criativa — copiar padrões de headline/body dos top spenders B2B
• Inteligência para agências — saber em quais formatos (vídeo vs imagem) os concorrentes apostam
• Inteligência de recrutamento — ads de employer brand de big-techs do BR

⚠️ Erros comuns

Erro	Causa	Solução
Zero ads (htmlBytes < 50000)	LinkedIn bloqueou o request	Re-rodar após 60s
Zero ads (cardsDetected=0)	Anunciante sem ads ativos OU termo muito restrito	Ampliar o termo OU remover filtro country
companyUrl mode requires...	URL inválida	Use URL completa https://www.linkedin.com/company/<slug>