Microsoft Ad Library Lookup: Is This Company Advertising

Paste a list of company or brand names. Get back one row per company telling you whether it is advertising on Microsoft Advertising (Bing) in an EU/EEA market, with the ad count Microsoft itself reports and a handful of sample titles. Data comes straight from Microsoft's own Ad Library, the EU DSA public register of ads served on Microsoft Advertising.

Who it's for

• Outbound and RevOps teams enriching a lead list: "is this company running Bing ads?" is a budget-and-intent signal you can filter on in Clay, n8n, or a spreadsheet.
• Agencies prospecting for ad clients: find companies that are already advertising on Microsoft Advertising (they have budget) or not yet advertising in the EU (they need you).
• Competitor and market analysts who want a quick per-company read — active Microsoft ad program in a given EU market or not, how many ads, which titles — without scraping thousands of creatives.
• AI agents that need a single structured answer per company, callable over plain HTTP.

Why this one

Every other Microsoft Ads actor on Apify is a bulk creative scraper: you give it a query, it downloads individual ads, and you pay per ad. Fine for building a creative-intelligence archive; the wrong tool for enriching a 5,000-row lead list, where you'd pay for hundreds of ads from one company just to learn "yes, they advertise."

This actor asks the opposite question: one input company → one output row, sized and priced as an enrichment column, matching the same approach as this portfolio's LinkedIn Ads Presence Lookup and Google Ads Presence Lookup.

• One row per company, not one per ad. Predictable output, predictable cost.
• Never charged for a miss. A company with no advertiser match, or a match with zero ads in the market you queried, costs you nothing.
• Name match only — and that's honest, not hidden. Microsoft's Advertisers search has no domain filter. Paste the brand or legal name, not nike.com.
• Match confidence on every hit. Exact name, verified advertiser, or a fuzzy top result — you can tell which one you got.

Coverage

This reads Microsoft's own EU DSA ad repository, so only ads served in the EU/EEA to the market you query are visible. A US-only Bing advertiser will never show here, and that is the repository's own scope, not a bug.

What you get

One dataset row per input, with these columns (all included by default; select fewer with the columns input):

Column	Meaning
advertiserId	Microsoft's advertiser id for the matched account
advertiserName	Advertiser name as Microsoft lists it
advertiserCountry	Country Microsoft has on the advertiser
isVerified	Whether Microsoft marks the advertiser as verified
adCountInMarket	Ads in the queried EU/EEA market (@odata.count from the Ads call)
sampleAdTitles	Up to maxAdsPerCompany titles (default 5). A sample, not a dump.
sampleDestinationUrl	Destination URL from the first sample ad (never an internal ad id)
market	The two-letter market you queried
matchConfidence	exact, verified, or fuzzy

A miss comes back as "found": false and is never charged.

How to use Microsoft Ad Library Lookup: Is This Company Advertising

1. In the Apify Console. Open the actor page and click Start — the items field is already pre-filled with a working example. Results land in the run's dataset as soon as each item is found.
2. Via the API. Call it directly with a POST request — no Console needed once you have an API token:

   curl "https://api.apify.com/v2/acts/accountable_eel~microsoft-ads-presence-lookup/run-sync-get-dataset-items?token=<YOUR_TOKEN>" \
     -X POST \
     -H "Content-Type: application/json" \
     -d '{"items":["Nike","Adidas"]}'
   

3. On a schedule. Save this actor as an Apify Task with the input you want, then add a Schedule (hourly, daily, weekly) so it runs on its own — no server of your own required.

Input

{
  "items": [
    "Nike",
    "Adidas"
  ]
}

One company or brand name per line. Microsoft's Ad Library matches by advertiser name only — there is no domain search. Paste the name as it appears on the ads. Accepted formats: Nike, Adidas, Samsung.

Sample output

query	found	status	advertiserId	advertiserName	advertiserCountry	isVerified	adCountInMarket	sampleAdTitles	sampleDestinationUrl	market	matchConfidence	scrapedAt
Nike	true	OK				<verified advertiser?>						1970-01-01T00:00:00.000Z

Example runs

Three inputs that return real rows, with no key or account of your own. Each one is a keyless prefill.

1. Check whether Nike and Adidas advertise on Microsoft Advertising in Germany.

{
  "items": ["Nike", "Adidas"],
  "market": "DE"
}

2. Same list, hide the misses so a Clay or n8n step only keeps companies that are actually running ads.

{
  "items": ["Nike", "Adidas"],
  "market": "DE",
  "onlyFound": true
}

3. Single-company enrichment column — the shape a prospecting workflow maps one name into.

{
  "items": ["Nike"],
  "market": "DE"
}

Pricing

$12 per 1,000 companies or brands, plus a $0.00005 start fee. Misses (found:false) are never charged.

A search with zero advertiser matches, or a matched advertiser with zero ads in that market, is never charged.

Use it from Clay, n8n, Make, or an AI agent

This actor runs synchronously over plain HTTP — call it directly from a script, a workflow tool, or an AI agent, no Apify Console needed once you have an API token.

curl "https://api.apify.com/v2/acts/accountable_eel~microsoft-ads-presence-lookup/run-sync-get-dataset-items?token=<YOUR_TOKEN>" \
  -X POST \
  -H "Content-Type: application/json" \
  -d '{"items":["Nike","Adidas"]}'

n8n. Add an HTTP Request node: Method POST, URL https://api.apify.com/v2/acts/accountable_eel~microsoft-ads-presence-lookup/run-sync-get-dataset-items?token=<YOUR_TOKEN>, Body Content Type JSON, JSON Body {"items":["Nike","Adidas"]} (swap in an expression from an earlier node for a real value).

Clay. Add an "HTTP API" column: Method POST, URL https://api.apify.com/v2/acts/accountable_eel~microsoft-ads-presence-lookup/run-sync-get-dataset-items?token=<YOUR_TOKEN>, Body {"items":["{{company or brand}}"]}, mapping the row's company or brand into the items array.

MCP. In Claude, Cursor, or any MCP client with the Apify MCP server, ask for "microsoft ads library checker by company name" — the agent will find and run this actor.

Tips

• Use the advertiser name, not a domain. nike.com will likely miss. Nike or Nike - EMEA matches.
• matchConfidence tells you how the name was resolved. exact is a case-insensitive name match, verified is Microsoft's verified advertiser, fuzzy is the top remaining result. If several companies look plausible and none is exact or verified, you still get the top result, with fuzzy so you can decide.
• Pick the market that matches the ads you care about. Default is Germany (DE). Ads shown only in France will not appear on a DE run.
• adCountInMarket is Microsoft's own count for that market, not the length of the sample. The sample is capped at maxAdsPerCompany (default 5).
• A US-only advertiser is a miss here. See Coverage.

FAQ

What does "no ads found" (found: false) actually mean? Either no advertiser matched that name in Microsoft's Ad Library, or the matched advertiser has zero ads in the market you queried. It is never charged.

Can I search by domain? No. Microsoft's Advertisers search is name-only. Use the brand or company name.

Does this download the actual ad creatives? No. You get a sample of titles and one destination URL. If you need every creative's media, use a bulk creative scraper; this actor is the cheap per-company presence check.

Is this legal? The Ad Library is Microsoft's own public EU DSA transparency register. This actor reads only that public data — no login, no personal data.

Related actors

• LinkedIn Ads Presence Lookup — the same enrichment-column approach for LinkedIn Ads.
• Google Ads Presence Lookup — the same approach for Google Ads, with domain matching.
• Meta Ads Presence Lookup — the same approach for Meta/Facebook/Instagram ads.

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